Competition is widely believed to have a corrosive impact on trust, but what happens when that competition comes from a rival firm? Does the external "threat" bind us together? That was the conclusion reached by a recent study from the University of British Columbia, Princeton University and Aix-Marseille University.
The researchers collected data from the manufacturing sector in both the United States and Germany, and it emerged that the more intense the competition within the sector, the more likely it was for pro-social behaviors, such as cooperation and knowledge sharing, within each company.
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