At Devada, we’ve sent literally millions of emails to developers. Getting their attention can be challenging, as they tend to be skeptical of traditional marketing tactics. Email, however, is one of their preferred communication channels. If you can make your messages stand out in their inboxes, you’ll be on your way to reaching your target open rates and CTRs.
Subject Line
Most marketers can’t resist a witty subject line. Devs, however, aren’t always the biggest fans. It’s not that they don’t have a sense of humor – they’re just wary of clickbait and clever advertising ploys.
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