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8 Awesome Black Friday 2020 Deals for Designers (Up to 94% Off!)

If you’re interested in a sneak peek of this year’s best Black Friday deals, stick around. You’ll find a few web designers’ favorites, including a stellar deal or two.

This year, more than a few of the popular retail outlets are shifting away from the traditional “camp out all night and bust open the doors when the store opens” shopping model. You might just prefer this less chaotic, ecommerce approach.

All of us are trying to adjust to what may eventually become a “new normal”. We may not like some aspects of this new normal, but there are bright spots as well.

More shoppers are likely going to shop online because of the coronavirus. That means you don’t have to fight the crowds while desperately attempting to socially distance. The shelves aren’t as apt to go bare, and shopping is easy, convenient, and safe.

1. Slider Revolution

You will find the Slider Revolution plugin incorporated in a host of WordPress theme tools and products. This premium plugin can in fact boast of more than 7 million users around the globe.

What you may not be aware of is that it is much more than just a WordPress slider. With it in your web design toolbox, you can in fact create just about anything you can imagine.

Expect to find:

  • A stunning selection of elements including sliders and carousels;
  • Attention-getting hero sections designed to make your home pages really stand out;
  • Single-page websites with layouts unlike anything you’ve seen before;
  • Modular structuring that allows you to rearrange and reuse sections however you choose and the ability to mix and match modules with any WordPress content;
  • Add-ons whose cutting edge features push the boundaries of web design possibilities.

There’s more of course. To celebrate Black Friday and Cyber Monday you can NOW get any Slider Revolution subscription plan or one-time payment at a 33% discount.

Just click on the banner and use the BLACKFRIDAY code at checkout.

2. Amelia

When done manually, booking and managing appointments can be tedious and subject to mistakes and errors. Amelia provides an automated booking process that is oh-so easy to work with and is error free; just what you need to help you acquire more happy customers.

Key features of Amelia’s fully responsive design include:

  • A dashboard system that enables you to track approved and pending appointments, booking changes, and revenue;
  • Zoom Integration, Google Calendar, and Outlook Calendar sync;
  • The ability to accept and easily manage recurring appointments that customers can schedule;
  • Front-end customer and employee appointment and event managing and backend appointment adding, editing, and rescheduling;
  • Email notifications for pending and approved appointments and events.

And much more that will save you loads of energy and a ton of time. Give Amelia a try, and if you like what you see (and you will), take advantage of the 30% Black Friday discount.

3. wpDataTables

wpDataTables 3.0, with its fresh, new look, gives you a host of different ways to generate attractive, customizable, and responsive tables and charts, and a host of different ways to present them.

  • Tables can be created from most data sources, the most common being MySQL query, PHP array, Google Spreadsheet, Excel files CSV files, and JSON and XML inputs;
  • A working knowledge of SQL is not required!
  • Addons include Gravity Forms, Formidable Forms, Report Builder, and Powerful Filter;
  • wpDataTables users can generate Tables and Charts quickly from massive amounts of data (saving hours of effort);
  • Tables and charts are customizable and maintainable (editable once placed in use);
  • Tables can be created manually if you wish.

Click on the banner now and take advantage of wpDataTables 30% Black Friday discount on all licenses and addons.

4. TheGem – Creative Multi-Purpose High-Performance WordPress Theme

In TheGem, the ultimate WordPress multipurpose toolbox, you will find:

  • A rich selection of 400+ premium pre-built multi-page and one-page websites, all available for Elementor and WPBakery page builders;
  • The ability to mix and match any of this demos, layouts and page sections to create your own unique look;
  • Extended WooCommerce layouts & tools for making online shops, which convert better;
  • TheGem Blocks: an ultimate tool for building webpages at the speed of light.

And much more. Just click on the banner and check this 5-star product out.

5. Mobirise Website Builder

Creating a Google-friendly can take time, unless you have Mobirise at your fingertips, in which case you have a number of helpful tools to speed things up.

  • No coding, it’s all drag and drop;
  • 3,600+ website templates are at your disposal plus sliders, popups, forms, and more;
  • Many eCommerce features, including a shopping cart;
  • Latest Google Amp and Bootstrap4;
  • You can download Mobirise for free.

And, because it’s Black Friday, everything is yours at a 94% discount!

6. Get Illustrations

Get Illustrations offers royalty free and landing page Illustrations ready to drag and drop into your web design. You’ll have access to:

  • An extensive library of 4000+ illustrations with more added every week;
  • A wealth of design formats, including AI, PNG, SVG, Figma, Adobe XD, and Sketch;
  • Free updates and new illustrations weekly (included in the bundle).

Click on the banner and use the Coupon Code BLACKDEAL for your 30% discount.

7. XStore | Responsive Multi-Purpose WooCommerce WordPress Theme

For anyone planning on creating an eCommerce store, the XStore name says it all. Key features you’ll find in this powerful and flexible WooCommerce theme include:

  • More than 95 good-to-go-shops plus a full AJAX shop to get you started;
  • 300+ pre-defined shop/page sections, a header builder, and a single product page builder;
  • Elementor, WPBakery and $510+ worth of premium plugins.

Click on the banner and sign up to become one of XStore’s 55,000+ happy customers.

8. Kalium – Creative Theme For Multiple Uses

Kalium is an easy-to-use, easily maintainable multipurpose theme for WordPress users that is always updated to use the latest WordPress standards.

  • Kalium provides its users with a host of professionally-designed pre-built demos and elements;
  • Many plugins such as: Slider Revolution, WPBakery, Elementor, Layer Slider, Advanced Custom Fields PRO, Product Filter for WooCommerce, Product Size Guide,WooCommerce and other premium plugins are included.

Kalium is responsive, GDPR compliant, and gives you full eCommerce and top-quality customer support. It has a 5-star rating after 36k sales on ThemeForest – seriously impressive!

***** 

If you hit the retail stores remember to social distance.

Or, if you would rather take a brief break from the demands of Covid-19, take advantage of one or more of the above ecommerce sales. As you can see, there are some excellent ones!

 

[– This is a sponsored post –]

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Source de l’article sur Webdesignerdepot

Top New CMS Plugins, November 2020

Since there are so many CMS plugins out there, it can be overwhelming to choose the best ones for your website. We’ve done the research for you; this list contains the top new CMS plugins for November 2020. You’ll find useful plugins for WordPress, Craft, Shopify, and Joomla.

Let’s get started…

WordPress

404 Page Editor

404 Page Editor is a simple WordPress plugin that helps you add custom text to the default 404 page on your website. The plugin comes with seasonal and industry-related 404 templates. One useful feature of the plugin is that it backups your current 404 page before changing it. So you can restore the backup page anytime you choose. The plugin duplicates your current 404.php page to wp-content/uploads/404-page-editor/ so you can easily find it. You can also change the text on the plugin to fit your local dialect. 

UnusedCSS Power-Up

Most WordPress themes and plugins load their CSS in the wrong areas of your website. This can slow down your site. A slow website will reduce user experience and lead to increased bounce rates.

UnusedCSS will help reduce the size of your website’s CSS files by up to 95%. The best part is that the plugin works automatically. It will remove any unused CSS when visitors view any page on your website. UnusedCSS will automatically reduce your website’s load times by reducing your CSS files and page size. The plugin also optimizes the performance of other WordPress plugins and extensions. UnusedCSS also works with WooCommerce themes and plugins.

Simple Redirects

Simple Redirects is a WordPress plugin that helps you to automatically redirect requests to another page on your site or any other place on the web. The plugin allows you to easily redirect users from your old web pages to new pages using 301 or 302 redirects. You don’t have to worry about losing backlinks or page rank. Any incoming links to the old web page will be automatically passed along to the new page. The page rank on the old page is also transferred to the new page. The plugin is useful when migrating a WordPress site when don’t want to retain the URL structure. 

HTML Validation

HTML Validation plugin helps you identify any HTML validation errors on your website. The plugin works automatically in the background of your website and will send you regular reports. There is a progress bar on the report screen to show you the progress of the scan. The plugin uses WordPress Cron to scan the content of your website. There is also an option for the plugin to automatically fix any HTML validation issues on your website. You can also choose to fix the issues manually. 

Just Highlight

Just Highlight is a simple WordPress plugin that helps you highlight text in your posts or pages. You can use this plugin to highlight any portion of the page you want to draw the reader’s attention to. You can highlight the background of the page and also add animation to the highlighted text. In the WordPress admin area, you can change the speed and color of the animation. The plugin is compatible with Gutenberg, and the WordPress classic editor. 

DeviantArt Embed

DeviantArt Embed is a simple plugin that helps you embed any work from Deviant Art into a post. The plugin provides a block for the WordPress block editor so you can easily embed the image. It uses a DeviantArt oEmbed API to pull the images and their descriptions, and creates an embedded image. 

Static Optimizer

Static Optimizer is a static file optimization plugin that serves and optimizes static files on your website. The plugin will help you increase your website speed by automatically compressing your static files. It is easy to set up, you just need an API key to get started. Other useful features that the plugin offers include automatic JS and CSS minification, automatic image optimization, and processing of responsive images. You don’t have to worry about losing your files if their server is down. The plugin automatically backs up your files and will load your original files when their servers are down (either because of an upgrade, maintenance, or outage).  By default, only images are compressed when you activate the plugin; you can also choose to optimize fonts, CSS, and JS files. 

RankBear

RankBear is a keyword rank tracker plugin that helps you analyze your SEO efforts. With RankBear, you can track the keywords for each of the posts and pages on your site. While the plugin has a paid plan, you can track up to five keywords for free. On the free plan, you will receive weekly reports on each keyword you are tracking. You can search for the rank and volume of a keyword in every location supported by the Google search engine. RankBear is a lightweight software-as-a-service plugin hosted by Amazon Cloud Services. The plugin also offers the option to download the keyword reports to CSV. 

Table of Contents Block

Table of Contents Block is a plugin that allows you to easily create a Table of Contents for your WordPress posts. The plugin is lightweight and will automatically add a Table of Content in your website’s posts and pages. You can select the heading tags you want to add to the Table of Content. It also has a dedicated support team to assist you. The plugin works fine with all standard WordPress themes. 

Markease For WooCommerce

Markeaze is an all-in-one communication plugin that allows you to add live chat to your online stores. The plugin will help you improve your customer service by decreasing your response times. With the plugin, you can collect your visitor’s contact information via a widget. This feature is useful in building a subscriber database. You can also use the plugin to track customer behavior on your site, inform customers about new products, help customers with active orders, and collect customer feedback. You can also use the auto-reply function to answer commonly asked questions. 

Craft CMS

Image Toolbox

Image Toolbox is a Craft CMS plugin that offers image-related tools for your templates. The plugin will automatically create a WebP variant of the images you upload. It also has a fallback for browsers that do not support WebP images. Other useful features the plugin offers include automatic creation of placeholder images and generation of responsive images with multiple variants. The plugin also supports Imager-X (or old Imager). 

Element Panel

Element Panel plugin allows you to add elements and an eager-loading panel to the debug toolbar. This feature will help you benchmark your templates in Craft CMS. For elements, the panel has a dashboard that shows how many elements are populated. It also shows how many elements are duplicates. The plugin also shows you how many eager-loading elements are detected. Duplicate elements are grouped by field name. 

Shopify 

VStore Shoppable Videos

VStore Shoppable Videos is a Shopify plugin that allows your customers to shop directly from your videos. The plugin allows you to embed your products into any video. Since videos have a high engagement rate, this plugin will significantly improve your store’s conversion rates. 

ProofMotion Video Testimonials

ProofMotion Video Testimonials plugin helps you to easily collect video testimonials. The plugin sends an automated email or SMS requests to customers asking for their satisfaction feedback after making a purchase. The responses are analyzed to determine whether the customer had a negative or positive experience. Customers that offer negative feedback are sent to customer care to help them with the problem they encountered. Happy customers are prompted to make video testimonials of their positive shopping experience. ProofMotion guides the customer through the interview so they can give the best testimonial. They also offer an on-site widget so you can easily share your testimonials. 

Real ID

Real ID is a Shopify plugin that allows you to verify customers’ real identity using a photo ID and facial biometrics. The plugin is perfect for orders that have an age restriction, verifying flagged fraud goods, and selling expensive goods. Real ID will help you identify whether a government-issued-ID is fake during fulfilment. All the customer needs to do is take a selfie on their phone. This way, even if a customer has access to a stolen physical ID, they won’t still be able to make any purchase. The plugin can verify documents such as passports, visas, national IDs, driver licenses, and more. Real ID will help you handle GDPR compliance. The plugin is available in hundreds of countries around the world. 

Joomla

Accessibility

Accessibility is a Joomla plugin that allows your website visitors to easily access your website content. The plugin will remove any barrier between the visitor and your Joomla site. There is no coding required and you can customize the plugin directly from the module manager. The plugin has a useful feature called Dyslexic Readability; this feature allows your visitors to set the entire document font to a dyslexic-friendly font. Visitors can also grayscale the page, resize the fonts, and resize the word space. From the backend module, you can add any custom CSS and JS. The plugin is also available in 12 different languages. 

Reading Time

Reading Time is a simple plugin that will help you easily show the reading time of your Joomla articles. The plugin is easy to set up and does not require any coding. You can customize every parameter, including the text, in minutes. You can also choose to exclude categories, articles, and menu items. Reading Time also allows you to easily add custom CSS code from the plugin parameters. 

 

Featured image via Pexels.

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Source de l’article sur Webdesignerdepot

10 Reasons Your WordPress Site Will Get Hacked (and How to Stop It)

A hacked WordPress site is as damaging as having your home burgled. It can completely shatter your peace of mind and adversely impact your online business. 

Why do hackers target WordPress sites? The answer is relatively simple: WordPress is the single biggest platform for website creation these days, so there’s a larger base to attack; this attracts the attention of online criminals. 

So, how can a hack impact your website? 

Depending on the type of attack, your website could suffer any of the following:

  • It could be defaced completely;
  • It could load or operate very slowly on any device;
  • It could completely crash and malfunction;
  • It could display the dreadful “White Screen of Death”;
  • Its incoming visitors could be redirected to other suspicious websites;
  • It could lose all your valuable customer data.

This list is not exhaustive but you get the idea.

Now that we know how a successful hack can impact your website and online business, let us look at the top 10 reasons behind WP hacks and prevent them.

1. An Insecure Web Host 

Like any website, WordPress is hosted on a web host or server. Unfortunately, most site owners do not pay much attention to the web host they select and choose the cheapest they can find. For example, it is more affordable to host a website on a shared hosting plan — one that shares its server resources with many other websites like yours.

This can make your site vulnerable to hackers as a successful hack into any website on the shared server. A single hacked site can consume the overall server bandwidth and impact all the other sites’ performance.

The only way to fix this problem is to opt for a reliable host and a virtual or dedicated server.

Pro tip: If you’re already using a shared hosting plan, check with your hosts if they offer VPS hosting and make the switch.

2. Use of Weak Passwords

Weak passwords are the main reason behind successful brute force attacks that target your account. Even to this day, users continue to use weak and common passwords like “password” or “123456”; if you’re one of them, your website could land in trouble!

Guessing weak passwords allows hackers to enter the admin accounts where they can inflict the maximum damage.

How do you fix this problem? Simple, ensure all your account users (including admin users) configure strong passwords for their login credentials. With at least 8 characters, passwords must be a mix of upper- and lower-case alphabets, numbers, and symbols. 

For added safety, install a password management tool that can automatically generate and store strong passwords.

Pro tip: You can use a plugin to reset passwords for all your users.

3. An Outdated WP Version

Outdated software is among the most common reasons why websites get hacked. Despite being free to download, most site users defer updating their site to the latest version, for fears of updates causing their site to crash.

Hackers take advantage of any vulnerability or bug in an older version and cause issues like SQL Injections, WP-VCD Malware, SEO Spam & other major issues like website redirecting to another site.

How do you solve this problem? When you see a notification about an update on your dashboard, update your site as soon as possible.

Pro tip: If you are worried about updates crashing your live website, you can first test the updates on a staging site.

4. Outdated WP Plugins and Themes

Similar to the previous point, hackers also take advantage of outdated, unused, or abandoned plugins and themes installed on websites. With over 55,000 plugins and themes that are available, it is easy to install a plugin or theme, even from unsafe or untrusted websites. 

Plus, many users do not update their installed plugins/themes to the latest version or do not find the updated version. This makes it easier for hackers to do their job & infect sites.

How do you avoid this problem? As with the core WP version, update each of your installed plugins/themes on your site regularly. Take stock of all the unused ones and remove them or replace them with better alternatives.

You can update your plugins/themes from your hosting account.

Pro tip: We suggest setting aside time every week to run updates. Test them on a staging site and then update your site.

5. Common Admin Usernames 

In addition to weak passwords, users also create common usernames that are easy to guess. 

This includes common usernames for admin users like – “admin”, “admin1”, or “admin123”. Common admin usernames make it easier for hackers to get into admin accounts and control backend files in your WP installation.

How do you avoid this problem? If you are using any such usernames that are easy to guess, change them immediately to a unique username. The easiest way of doing it is through your hosting account’s user management tool, by deleting the previous admin user and creating a new admin user with a unique username.

As the first step, change the default username of your admin user and limit users who have administrator privileges.

Pro tip: WordPress has 6 different user roles with limited permissions. Only grant admin access to users who really need it.

6. Use of Nulled Plugins/Themes 

Coming back to the importance of plugins/themes, users have access to many websites that sell nulled or pirated copies of popular and paid plugins and themes. While these are free to use, they are often riddled with malware. They can compromise your website’s overall security and make it easier for hackers to exploit. 

Being a pirated copy, nulled plugins/themes do not have any available updates from its development team, hence will not have any security fixes.

How do you fix this problem? Simple, for a start, only download original plugins and themes from trusted websites and marketplaces.

Pro tip: If you don’t wish to pay for paid or premium plugins and themes, opt for a free version of the same tools that will have limited features but are still safer to use than the nulled version. 

7. Unprotected Access to wp-admin Folder

To take control of your site, hackers often try to break into and control your wp-admin folder in your installation. As the website owner, you must take measures to protect your wp-admin directory.

How can you protect your wp-admin folder? First, restrict the number of users having access to this critical folder. Additionally, apply for password protection as an added layer of security for access to the wp-admin folder. You can do this using the “Password Protection Directories” feature of the cPanel in your web host account.

Pro tip: Besides these fixes, you can also implement Two Factor Authentication (or 2FA) protection for all your admin accounts.

8. Non-SSL Website

You can easily migrate your HTTP website to HTTPS by installing an SSL certificate on your site. SSL (or Secure Socket Layer) is a secure mode of encrypting any data transmission between your web server and the client browser.

Without this encryption, hackers can intercept the data and steal it. Plus, a non-secure website can have many negative implications for your business – lower SEO ranking, loss of customer trust, or a drop in incoming traffic.

How do you fix this problem? You can quickly obtain an SSL certificate from your hosting company or SSL providers. It encrypts all data that is sent from and received by your website. 

Pro tip: You can get a free SSL certificate from places like Let’s Encrypt, but these provide limit protection that will only be sufficient for a starter site or small site.

9. No Firewall Protection

Lack of firewall protection is another common reason why hackers can bypass website security measures and infiltrate the backend resources. Firewalls are the last line of defence against hackers and work like the security alarm installed on your house. Firewalls monitor web requests coming from various IP addresses, including the suspicious (or bad) ones. 

They can identify and block requests that are known to be malicious in the past, thus preventing easy access for hackers to your website domain. Web application firewalls can thwart various attacks, including brute force attacks, XSS, and SQL injections.

Pro tip: A firewall provides much-needed security and is  your first line of defence. But it’s important to also have a malware scanner installed.

10. Lack of WordPress Hardening Measures

Typically, hackers target the most vulnerable areas or weaknesses within a WP installation, to illegally access or damage the website. The WordPress team has identified these vulnerable areas and has devised a list of 12 hardening measures recommended for every website.

A few of these include:

  • Disabling the File Editor;
  • Preventing PHP execution in untrusted folders;
  • Changing the security keys;
  • Disallowing plugin installations;
  • Automatic logout of inactive users;

How do you implement these hardening measures? While some steps are easy to understand, others require the technical expertise of how WordPress works. 

Pro tip: You can implement hardening measures on your own. However, some measures require technical expertise so in these cases, it’s much easier and safer to use a plugin.

 

Featured image via Pexels.

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Source de l’article sur Webdesignerdepot

Exciting New Tools for Designers, October 2020

This month’s collection of new tools, resources, and freebies for designers is a smorgasbord of sorts. You’ll find everything from useful APIs to icons to tutorials to fonts.

Let’s get right into it, here’s what new for designers this month:

Tooltip Sequence

Now that your app or website is ready, you might need to help users engage with it. Tooltip Sequence is a simple JavaScript package that helps you create a series of small tooltips that will guide users through product features with a small description of what they need to know. It looks great and the best part is this tool saves you from having to create each tooltip description manually on each page and link them together.

Serenade

Serenade allows you to free up your hands with voice coding technology. Use natural speech and stay productive with this tool that allows you to code without typing. It works across multiple coding languages and platforms. It’s as easy as “add function hello” and the tool knows what syntax to use.

Gazepass

Gazepass, which is still in beta, is a nifty API that allows for passwordless multi-factor authentication for any website or mobile app. It uses biometrics on any device or platform to make getting into apps or websites easier for users.

Filters.css

Filters.css is a CSS-only library to apply color filters to website images. Installation only takes three steps and includes a variety of filers, such as blur, grayscale, brightness, contrast, invert, saturate, sepia, and opacity.

Sidebar Webring

Sidebar Webring is a collection of blogs and websites that are focused on web design. The curated list is handpicked for superb content for designers and developers. But, what’s a webring? It’s a collection of linked websites in a circular structure that are organized around a theme. The term is a throwback to the early days of the web in the 1990s and 2000s.

Wicked Templates

Wicked Templates is a set of responsive HTML templates made with Bulma and Tailwind CSS that you can style and use as you wish. Use these templates to jumpstart projects. Free and paid options available.

WP Umbrella

WP Umbrella will help you keep sites running in a healthy and safe manner on WordPress. Monitor uptime and performance, PHP errors, and keep up with hundreds of websites from one dashboard.

Servicebot

Servicebot helps you create customer-facing embeddable billing pages that work with Stripe payments. This premium tool is quite user-friendly and works with websites or SaaS.

Custom, Accessible Checkboxes with Perfect Alignment

Create custom, accessible checkboxes with perfect alignment every time. This walkthrough shows you how to use CSS to align elements and labels.

Sombras.app

Sombras.app is a nifty tool that creates 3D object shadows. Use the easy on-screen controls to get just the right orientation and shape.

urlcat

Urlcat is a tiny JavaScript library that helps you build URLs with dynamic parameters and without mistakes. The friendly API has no dependencies, includes TypeScript types, and is just 0.8KB minified and gzipped.

Reacher

Reacher is a real-time email verification API that lets you check the validity of an address before you send the email. Reduce bounce rates in an instant. (The personal version is free.)

Swell

Swell is a most powerful headless ecommerce platform for modern brands, startups, and agencies. Create fast and flexible shopping experiences with the API and headless storefront themes. This is a premium tool but does have a free trial.

No Code Founders 2.0

No Code Founders 2.0 is a platform for discovering the latest startups built with no-code and the tools used to build them. Browse startups, tools, perks, interviews, jobs, meetups, posts, and more as part of the no-code movement. The community engages on Slack and requires an email to sign up.

How to Pick More Beautiful Colors for Your Data Visualizations

Beautiful color choices will make your data visualizations that much more impactful. This tutorial by Lisa Charlotte Rost will help you make better color choices on the way to better infographics and charts. Plus, it’s well developed, designed, and packed with useful information.

IconPark

IconPark is a collection of more than 1,200 high-quality icons with an interface that allows you to customize them. It uses a single SVG source file that can be transformed into multiple themes. The library includes cross-platform components and is free to use.

Mono Icons

Mono Icons is a simple and consistent open-source icon set that uses mono spacing. The collection includes 136 icons.

BGJar

BGJar is a free SVG background generator for digital projects. Pick a category and customize the result to fit your project or needs.

HitCount

HitCount is almost too simple to be true. This tiny tool lets you add a hit counter to your website that’s as easy as adding an image. Copy the code and make any customizations you want. Then paste it to your design. That’s it!

Blacklight

Blacklight is a real-time website privacy inspector. The tool by Surya Mattu scans any website you enter in the scan bar and shows what user-tracking technologies are used on the website. This allows you to see who might be gathering data about your visit.

Alter

Alter is a customizable – and experimental – three-dimensional typeface that you can experiment with. It’s as fun to play with as use.

Autobus Omnibus

Autobus Omnibus is a simple all capitals font with new wave styling. The character set has 96 glyphs that are perfect for display use.

Deathmatch

Deathmatch is a seasonal blackletter font that’s ideal for the upcoming Halloween holiday. The character set includes plenty of options and there’s a full version (paid) for commercial use.

Futura Now

Futura Now is a premium typeface and update to a font you may already know and love. The new version has 107 styles in a massive family.

Pumpkin Soup

Pumpkin Soup is a fun almost handwriting style typeface with a cartoonish vibe. It includes a regular and italic style and is most appropriate in limited use.

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Source de l’article sur Webdesignerdepot

7 All-Too-Common Landing Page Errors You Must Avoid

And it does this 24 hours a day, 7 days a week, 52 weeks a year without ever asking for a pay raise.

But this is true only if your website landing page is designed well, maintained, and optimized to the gills. The art and science of a flawless landing page is beyond the scope of a single article, but we can start with helping you spot seven of the most common – and damaging – trouble spots.

1. Unclear Value Statement

Typically, new visitors to your page will only stay on it 3 to 15 seconds before they get distracted. In that span of time, you must offer a clear and visible reason to stick around and interact with the page.

That reason is your value statement. What value do your readers get in exchange for the time you ask them to spend? High-quality content is a must (and hopefully a given), but you also need to pull them in so they experience that content.

Does your landing page do that? If yes, great! If no, you should fix that. If you’re not sure, ask yourself:

  • Is there a compelling, visible headline that expresses the end benefits clearly and succinctly?
  • Is there a subheadline explaining your offering in more detail?
  • Are there supporting graphics that pull the eye toward your headline and subheadline?

If there aren’t, add them now.

2. Poor Signposting

Your landing page isn’t just there to be pretty. It’s meant to convince people to take action. If you don’t make it easy to find your call to action, most viewers won’t look for it.

deliver enough value to make it worth the hassle

You must make it clear — in as succinct and efficient terms as possible — why the action you want a reader to take will deliver enough value to make it worth the hassle. Tell them, in words that stand out from the rest of the page, what you want them to do next and what they’ll receive for doing so.

Improving your signposting stats by asking yourself the following questions:

  • Do you have a clear understanding of what the next step in a visitor’s customer journey should be?
  • Is it easy to find and take that step on your website?
  • Does your copy make a clear and compelling argument in favor of taking that step?

If you can answer yes to all three questions, your signposting is likely good (or at least good enough for now). If not, now you know what you have to do to improve it.

3. Slow Loading Time

Remember that 3 to 15-second maximum time limit we mentioned earlier? That span includes time spent waiting for your landing page to load, and every microsecond of that wait increases a reader’s likelihood of bailing on the whole thing. You must get your loading time to be as quick as possible.

Viewers who exit your landing page early – including while still waiting for it to load – increase your site’s bounce rate. Higher bounce rates reduce your rankings on Google and other search engines, meaning a page that loads too slowly not only impresses fewer viewers, but it also gets fewer viewers overall.

Improving your loading time is usually a job for your tech team or whoever in the office is responsible for overseeing your hosting service. That said, here are a few of the most important ways to optimize this important factor:

  • Optimize image size, file format, and compression;
  • Clean up your database by deleting saved drafts, old revisions, unused plugins, and similar virtual detritus;
  • Confirm that your WordPress theme (if applicable) is optimized for quick loading;
  • Use a content distribution network for file storage;
  • Analyze server response time with your hosting service, and work with them to reduce it;
  • Install tools that leverage browser caching;
  • Fix all your broken links;
  • Remove all render-blocking from JavaScript;
  • Reduce the number of redirects necessary to reach your page;
  • Optimize your code, especially in CSS, JavaScript, and HTML;
  • Enable file compression — except for on images;
  • Replace all PHP content with HTML wherever possible.

This is technical, detailed work, but it’s important. If you don’t have team members up to these tasks, it can be worth hiring an outside consulting company to do it for you.

4. Only One Landing Page

You have a good idea of your ideal customer’s hopes, fears, pain points, demographics, likes and dislikes, and other important information. If you have several different types of customers, you can’t use the same landing page for each of your customer groups. Each group has different characteristics that will prompt them to follow your call to action, so you don’t want to offer just one landing page.

Similarly, you also probably have more than one product or set of content and offerings to generate sales. Having only one landing page can lose leads because the page is only optimized for one of those products or content sets.

Ideally, you should have a unique landing page with a tailored offer for each of your customer models that would send those individuals to each of the products and content sets. An ad for professionals in their 30s making over $50,000 a year would lead to a landing page built for them, while an ad for heads of households working from home would lead to a landing page built for them.

Yes, that means a company with three profiles and four content sets would need 12 landing pages. And yes, it’s worth that kind of effort.

5. Insufficient Visuals

“A picture is worth 1,000 words” is ancient wisdom, but it’s far from true in the internet world – it’s actually worth more. A quick look at social media and blog performance will tell you many people will look at, enjoy, and share a photo or video, but not many will read an entire 1,000-word post on the same topic.

How well your landing page performs depends on the images you use and how you present them. Does your page’s layout conform to the best practices of visual web design:

  • Including images that emotionally reinforce the value expressions of your product’s core benefits;
  • Containing sufficient white space to not be intimidating;
  • Providing data images to indicate the worth of what you do;
  • Using visual design cues to lead the eye toward your conversion points;
  • Applying color gradients to highlight offers and your call to action;
  • Using infographics to replace the dreaded “wall of text”.

If you can say yes for half of these things, carry on. If not, this point may be among the better places to start with a landing page redesign.

6. Asking For Too Much, Too Soon

Craft a custom calls to action that meet all levels of interest, need, and desire

Not every landing page visitor is created equal. Some are hardcore fans and experts in what you do, ready for a 10,000-word white paper that dives deeply into the research supporting your use case. Others might have heard about your industry on an Instagram page and want to know the basics of what you do.

There’s nothing worse than going to a website and being asked for all of your personal information right away. If your call to action requires too much knowledge, too deep a commitment, or even too much personal information, consider scaling back. Otherwise, you risk turning away potential customers.

Better yet, go back to No. 5 above and build a new landing page for beginners and early-stage leads. Craft a custom calls to action that meet all levels of interest, need, and desire.

7. No Trust Elements

Offering some type of authentic customer referral or testimonial is important. It all boils down to the same thing: telling those who read your landing page that other people already like what you do and how you do it.

Examples of effective modern trust elements include:

  • Quotes from positive reviews next to a photo of the reviewer;
  • Screenshots of social media posts praising your company or product;
  • Short video interviews of happy clients;
  • Blurbs for industry thought leaders approving of you;
  • Images portraying business credentials and certifications;
  • Links to positive press coverage;
  • Logos of known business customers who buy and trust your brand.

Final Thought: What’s Next?

There isn’t one guaranteed way to turn a landing page from something full of holes into something perfect. But first, run an audit of your landing page using this list as a guide. Note which errors are there. Next, sort them in order of what takes the least time to fix to what takes the most time to fix.

Then, fix them in that order. We find that getting the quick fixes done builds excitement and momentum, whereas starting with a harder fix can mire down the whole process.

If none of these errors exist on your landing page, congratulations. There’s still lots of work to do on your website and content marketing, but it’s not among these rookie mistakes.

 

Featured image via Pexels.

Source


Source de l’article sur Webdesignerdepot

8 Reasons Why PHP and .NET Rule the World of Web Development

If any company wants to succeed in the market, it needs to strengthen its digital presence. Though social media provides a place to gain some attention, it is impossible to create a brand without an official web page. This is why businesses hire firms offering web development services to get their website designed, which would enable them to get as much traction as possible. 

Web development covers actions such as web design, programming, content creation, network security tasks, and server-side & client-side scripting. Among the technologies available for web development, most web development companies make their programming choice between PHP and.NET.

Source de l’article sur DZONE

Introduction to PDO Extension: How to Use PDO for Different Databases

In this article, we will talk about what a PDO is, why is it necessary, and how to work with it.
Let’s start with the fact that for a long time php-programmers have been discussing the fate of the native functions to work with the database: mysql_connect, mysql_query, and others. The fact is that in upcoming versions of PHP data will be erased, these functions will go "Obsolete". Thus PHP developers should force on other tools to work with the database.
Currently, there are two alternatives solutions; mysqli extension and expansion of PDO. In this article, we will discuss PDO.
PDO – PHP Data Objects – is a layer that offers a versatile way to work with multiple databases.
This layer has several advantages:
  • PDO allows you to work with different databases, such as: MYSQL, Oracle, PostgreSQL and many others.
  • PDO allows you to work with a prepared statement
Now let’s talk about all this in more detail.

Connecting to a Database Using PDO

Before you start working with PDO, you must make sure that you have the correct extension – php_pdo_mysql.dll. This can be verified through the function phpinfo(). If everything is okay, you are good to go.
First we need to connect to the database:
PHP

 

xxxxxxxxxx
1

15

 

1

/ / MuSQL

2


3

   $Database = new PDO ("mysql: host = $ host; dbname = $Databasename", $username, $password); 

4


5

/ / PostgreSQL

6


7

   $Database = new PDO ("pgsql: host = $ host; dbname = $Databasename", $username, $password);

8


9

/ / MS SQL

10


11

   $Database = new PDO ("mssql: host = $ host; dbname = $Databasename", $username, $password); 

12


13

/ / SQLite

14


15

   $Database = new PDO ("sqlite: my / database / path / database.db");

As you can see from the example, each database connection string is slightly different from each other
You should always use try/catch when you are trying to connect to the unit, so that on exception we do not disclosed any data to the user.
PHP

 

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1

 

1

try {

2

   $Database = new PDO ("mysql: host = $ host; dbname = $Databasename", $username, $password); 

3

} 

4

catch (PDOException $ e) { 

5

   echo "Unable to connect to database"; 

6

}

Source de l’article sur DZONE

Real-Time Stock Data Using Marketplace’s API

In this time of global economic turmoil, it’s more important than it’s ever been that your financial decisions are based on accurate, up-to-date, market information.

In a world where stock price is a key confidence marker, the businesses that attract attention, secure investment, and grow, are the ones that can demonstrate their value in a wider market.

Up to now, displaying accurate market pricing has been prohibitively expensive, needing direct access to a huge dataset, and the code to mine it. So we’re delighted to introduce marketstack, a real-time market data API that’s reliable, simple to integrate with your site or app, is lightning fast, and includes a free-forever plan.

What is marketstack?

marketstack is a REST API that allows you to access stock data for public companies at 72 global exchanges including the New York Stock Exchange, the Nasdaq, the Tokyo Stock Exchange, and the London Stock Exchange.

marketstack delivers real-time market data, accurate to a single minute, ensuring that the information you base your decisions on, and the information you pass on to your customers, is always up to date.

There are more than 125,000 stock tickers, from over 50 different countries; you can query stocks, or over 75 different market indices; intraday market data is included, meaning you can monitor trades that close at the end of the day; you can even retrieve data about time-zones and international currencies.

Why Choose marketstack

marketstack uses cutting-edge technology to deliver market data in an easy-to-integrate JSON format, which is lightweight and incredibly easy to dig into.

Requests are made via a simple HTTP GET call, and all requests are run through bank-quality 256-bit HTTPS encryption. Whatever code stack you’re using, whether it’s PHP, Python, Node, or plain old JavaScript, marketstack provides comprehensive documentation to get your team up to speed in mere minutes.

The highly reliable cloud infrastructure can handle anything from a few dozen requests per year, all the way up to millions of requests per day. Regardless of the scale of your project, marketstack is robust and flexible enough to handle it.

It’s Not Just About Money

marketstack isn’t just about the bulls and bears of markets, in the tech sector specifically, stock price is an indicator of wider business trends and performance.

When Apple became the first US company to reach a $2 trillion valuation, not only was its stock price central to the story, but it indicated a trend in the tech giant’s dominance that went beyond cold hard cash.

When an eccentric billionaire makes outrageous, and ill-judged comments, and tanks his company’s valuation, the fluctuations in stock price are a big part of the story.

Beyond the spin of politicians, the market index of different exchanges is an indication of what analysts with in-depth knowledge really think during an election campaign.

With over 30 years of historical data, marketstack is a history of business, particularly the burgeoning tech sector, and makes that history available with a simple to use API.

marketstack’s Rock Solid API

marketstack’s API is built on top of apilayer technology, one of the most respected, and trusted API providers in the world, with a huge amount of experience delivering data reliably. Millions of API requests can be run through the API hourly, and it still has almost 100% uptime.

Any API is only as good as the data it supplies, and marketstack’s data is supplied by numerous high-authority providers around the globe, resulting in unprecedented accuracy.

As a result, marketstack is trusted by over 30,000 companies — including Microsoft, Amazon, Uber, and Credit Suisse — and 80+ universities.

Getting Started with marketstack

marketstack is entirely free for up to 1000 requests per month, with access to 1 year of historical data, as well as end-of-day data. No credit card is required to get started, and you’ll never be billed. This is the perfect option for simple integrations, or developers working on proof-of-concept builds. What we really like about marketstack is that the free package is genuinely usable. It’s not just a trial version that presses you into upgrading.

For anyone who needs more comprehensive data, packages that include market indices, technical support, and commercial use permissions, start at $9.99 per month, or just $7.99 per month when billed annually.

Head over the marketstack today to claim your free API key, and get started.

 

[– This is a sponsored post on behalf of marketstack –]

Source


Source de l’article sur Webdesignerdepot

What Can You Do With the OpenAI GPT-3 Language Model?


Exploring GPT-3: A New Breakthrough in Language Generation

Substantial enthusiasm surrounds OpenAI’s GPT-3 language model, recently made accessible to beta users of the “OpenAI API.”

Source de l’article sur DZONE