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10 facteurs de qualité logiciel à toujours garder en mémoire

Les 10 facteurs de qualité logiciel sont essentiels pour garantir le bon fonctionnement et l’efficacité d’un logiciel. Apprenons à les garder en mémoire !

Flexibilité et extensibilité

Readability is the ability of software to be understood by humans. It can be supported by proper indentation, meaningful variable names, and comments. A good readability can help developers to understand the code and make modifications easily.

Flexibilité et extensibilité

La flexibilité est la capacité d’un logiciel à ajouter/modifier/supprimer des fonctionnalités sans endommager le système actuel. L’extensibilité est la capacité d’un logiciel à ajouter des fonctionnalités sans endommager le système, elle peut donc être considérée comme un sous-ensemble de la flexibilité. Ces changements de fonctionnalités peuvent survenir en fonction des exigences changeantes ou en cas d’obligation si le processus de développement est l’un des méthodes itératives. Le changement est inévitable dans le développement logiciel et c’est donc l’une des propriétés les plus importantes d’un logiciel de qualité.

Maintenabilité et lisibilité

La maintenabilité est un peu similaire à la flexibilité, mais elle se concentre sur les modifications concernant les corrections d’erreur et les modifications mineures des fonctions, pas les extensibilités fonctionnelles majeures. Elle peut être soutenue par des définitions d’interface utiles, une documentation et un code auto-documenté et/ou une documentation du code. Plus la documentation est correcte et utile, plus la maintenabilité peut être effectuée.

La lisibilité est la capacité d’un logiciel à être compris par les humains. Elle peut être soutenue par une indentation appropriée, des noms de variables significatifs et des commentaires. Une bonne lisibilité peut aider les développeurs à comprendre le code et à effectuer facilement des modifications.

Base de données

Les bases de données sont essentielles pour le stockage et l’accès aux informations. Elles sont utilisées pour stocker des informations structurées et fournir un moyen de rechercher, modifier et supprimer ces informations. Les bases de données sont également utilisées pour maintenir l’intégrité des données, ce qui signifie qu’elles sont conçues pour empêcher les erreurs et les incohérences dans les données. Les bases de données offrent également une flexibilité et une extensibilité qui permettent aux développeurs de créer des applications qui peuvent s’adapter aux changements de données.

Les bases de données offrent également une maintenabilité et une lisibilité qui permettent aux développeurs de comprendre facilement le code et de le modifier facilement. Les bases de données sont conçues pour être faciles à utiliser et à comprendre, ce qui permet aux développeurs de créer des applications plus rapidement. Les bases de données sont également conçues pour être sûres et fiables, ce qui permet aux développeurs de créer des applications robustes qui peuvent résister aux erreurs et aux attaques.

Les bases de données sont essentiell

Source de l’article sur DZONE

As we head into the final month of 2022, plenty of new ideas and website design trends are still emerging. The evolution throughout the year has been exciting and designed to help website designers and developers create greater engagement and interactivity while pushing the envelope. These trends are no exception.

Here’s what’s trending in design this month.

1. Video Game Inspiration

That space where reality and virtual reality merge is popular for website design. Trending are design elements and themes with a pseudo-video game style that looks interactive, somewhat real, and much imagined.

These websites can have a variety of looks and themes but have a few key elements in common:

  • Plenty of animation
  • Interactive elements, real or perceived
  • Fast motion that puts the user in the scene
  • ”Unreal elements” such as the bat-skull for Mythical Games
  • Dark color schemes
  • Often lack traditional navigation or calls to action so that the “game” is the whole screen
  • Leading text or design elements to help you move through interactions

Each of these examples takes a similar but different approach with their video-game-inspired design styles.

Adidas uses a three-dimensional trio of people in flight to get you interested in jobs at their animation studio. The point of view makes you feel part of the action, but traditional design elements, such as navigation, help you know what to do next.

Mutant Stand looks like an old-school video game and moves between a home screen with navigational elements to more of an in-game experience. The motion creates an interactive feel even before you dive into the design.

Mythical Games is an actual gaming website design, so you would expect video game inspiration here. Interestingly, this site takes the most subtle approach, although the design elements of fantasy are strong here.

2. Difficult Typography

Sometimes website design trends can be tough to explain. That’s the case with this one, where designers are experimenting with very difficult typography styles. What’s difficult about the text in these projects is readability.

Difficult typography is somewhat subjective but is emphasized by designs that have a lot of words. The reading challenge extends to mobile design, particularly when these fonts are smaller and can present even greater readability issues.

There are a lot of different styles and combinations of typefaces that can cause readability challenges. Some of the most common for website design include:

  • Condensed or thin typefaces
  • Unusual character styles or strokes
  • Modern or thick serifs
  • Old world styles
  • Scripts or cursive styles

All of this, though, is somewhat in the eye of the beholder. While these examples all present some reading challenges, the designs are still interesting and visually sound. Whether to make these font choices is a personal choice, but you should pay attention to your audience base and website analytics to make sure it works for you.

Here’s where you probably see a lot of this trend outside of website design. Pay attention to the typefaces used for World Cup broadcasts. Difficult typefaces are paired for all on-screen text elements.

Kakeru Yagou uses an interesting modern serif with a bit of a tilted style. As a logotype, the typography works pretty well. It is when there’s a lot to read that the challenge comes into play.

Abymes Numerique uses a condensed typeface in an all-caps style. Either of these options alone might create less of a readability concern than when paired.

Think Dance uses an incredibly interesting but difficult typeface for the two keywords on its website. They do an excellent job by using only two words and pairing them with easy-to-read options everywhere else. But it still takes a minute to think about and comprehend the words, so you can argue the effectiveness of the font choice.

3. Avatars

Already popular on social media platforms such as Snapchat and Facebook, avatars are having a pretty big moment in website design as well. The big difference is that website avatars aren’t just cartoon heads, they can include full-body designs and animated effects.

Avatars can have an extremely personal look and feel, such as when they are used for portfolio websites or be more character-oriented. Both are an excellent way to use faces and incorporate somewhat of a personal element when you don’t have the right photography for the job or want a greater element of whimsy in the design.

Simona Nikolova uses an oversized avatar for her portfolio site. She pairs it with her name to create a connection with users, and the style shows her creativity as well. An avatar is a good way to “show yourself” in a portfolio without the privacy concerns that might come with an actual photo.

Byte Trading uses “Lego-style” avatars to get you interested enough to “enter” the website. Each avatar moves and changes clothing to get you ready to enter the website for the crypto marketplace. Avatars are a popular option for crypto and NFT websites.

Pomelo Paradigm uses three-dimensional avatars to create scenes throughout its website. These created characters help explain what the company does and interactions people should have with the design. They have very human looks, and you almost don’t miss that they aren’t actual photographs.

Conclusion

As we head into a new year, what website design trends are you most excited for? Do you plan to try new things with projects in the new year? Hopefully, these trends give you some ideas and jumpstart that inspiration heading into 2023.

Source

The post 3 Essential Design Trends, December 2022 first appeared on Webdesigner Depot.

Source de l’article sur Webdesignerdepot

Artificial intelligence is the latest buzzword in the tech world. It’s everywhere and has been for a while, but AI-powered writing software is a relatively new concept.

AI Writing Software uses artificial intelligence to write articles, blog posts, and other content in your voice. The goal is to provide a tool that will save you time and energy so you can focus on different aspects of your business or life.

To help you get started, we’ve compiled a list of 20 AI writing software you can use to create content for your website, blog, or social media accounts.

1. Copy.ai 

Copy.ai uses Natural Language Processing (NLP) to produce high-quality content for your business, ebooks, blog posts, articles, product descriptions, social media content, and more. It can also be used to rewrite existing content so that you can use it on your website, blog, or social media pages.

Since it uses artificial intelligence to mimic human writing patterns and styles, the copy will be more natural and easier to read than the typical machine-generated text we’re used to seeing.

Copy.ai differs from traditional content creation tools because it doesn’t just offer suggestions on improving your current content; it generates new text based on what it thinks would be most relevant for the topic or audience.

Key Features: 

  • Pre-built Templates – Copy.ai has a ton of pre-built templates for different kinds of content. For example, you can see below that it has options for blogs, social media content, video, case studies, and more:

  • Different tones and variations – Get access to tones like friendly, persuasive, professional, luxury, witty, bold, and more to align the content with your writing style. It also creates multiple variations based on your input – you can pick the one you like or make more.

    To illustrate this, here’s a screenshot of the results we got while trying to write the introduction for this article using Copy AI. 

  • Writing and Brainstorming tools – You also get tons of writing tools, brainstorming tools, and personal tools. Writing tools include essay intro, cliffhanger generator, adjective accelerator, passive to active voice, verb booster, and the like. Brainstorming tools have a name generator, startup ideas, viral ideas, and more – while Personal tools include birthday cards, clubhouse bios, cover letters, love letters, and shower thoughts.

    You can save your content and then return to it later if you wish. Plus, the software’s user interface is easy to navigate, and the program is simple. 

Luciano Viterale, Co-founder of Ticker Nerd, also shares his experience with Copy.ai

“I’ve been experimenting with AI copywriting tools since GPT-3 was released. I have explored many of the popular tools. However, my favorite tool by far is Copy AI. They have an outstanding blogging outline feature; the UX is clean and easy to navigate, and the pricing is reasonable.

Copy AI also generated the name of my startup, “Ticker Nerd,” which is an investing newsletter that was recently acquired.”

That said, Viterale suggests that the blog outlines can be repetitive. He says, “one thing I don’t particularly like is that blog outlines include the same point repeatedly but articulated slightly differently, essentially adding no value.” 

Pros: 

  • Copy.ai produces content at least 80% as good as a human writer (and often better). The system continually learns, which means the more you use it, the better it gets. 
  • It has an extensive library of templates available for different requirements. 
  • It supports over 25 languages, including English, French, Spanish, Portuguese, German, Italian, Dutch, Russian, and more. 

Cons: 

  • Not suitable for long-form content. 
  • The content can get a bit repetitive after a while.  
  • The free plan lets you create only 2000 words per month. 

Pricing: 

It starts from $39 per month (if you pay yearly) for up to 40k words per month, unlimited copywriting tools, priority email support, Blog Wizard tool, support for 25+ languages, and five user seats. 

2. Jasper 

Jasper.ai is an AI copywriting tool that uses a combination of artificial intelligence (AI) and natural language processing (NLP) to create content based on user input. 

It helps you generate original content for your blogs, social media, websites, and more. Jasper also knows 10% of what’s on the internet and continues to learn more daily.

Just like Copy.ai, Jasper’s user interface is easy to use and navigate around. With its specific template for blog posts, articles, ebooks, and more, it’s also one of the few AI writing software suitable for long-form content. 

All you have to do is enter the title, your intended audience, tone of voice, and language options, along with the main point of your copy, and voila – Jasper can churn out a high-quality piece of content for you within seconds.

(Jasper Interface

Key Features: 

  • 50+ AI templates – Jasper.ai offers a variety of AI templates, including Blog Posts, Summary, Conclusion, Q&A, Ads, Videos, Social Media, Rewriter, Marketing Frameworks, Articles, and more. Each template has several use cases – for example, a blog has Blog Titles, Content Briefs, and Outlines.

Headline Generator

  • Boss Mode lets you write long-form content such as blog posts, stories, and books. It also allows you to organize your content into projects and find help with priority chat support, Grammarly integration, and plagiarism checks. You can also choose from 25 languages, including English, French, German, Italian, Spanish, Polish, and more.
  • SurferSEO Integration – If you have a Boss Mode plan, you can add SurferSEO to your Jasper account. This integration will enable you to find the best keywords, build a content strategy, create blog outlines, and more.

Content production using Surfer SEO Integration

Pros: 

  • No technical assistance is required.
  • Simple, easy-to-use interface.
  • Provides plagiarism-free content every time.
  • It helps you build a content strategy based on high-ranking topics and keywords.
  • Ready-to-use templates cover most of the use cases that a writer or marketer will need.
  • Excellent customer support is provided through live training sessions, live Q&A sessions, blogs, Facebook community, help docs, and emails.

Cons: 

  • Plagiarism-free content doesn’t always mean unique content.
  • Customer support options via chat or email are limited.

Pricing: 

It starts with $40/mo for 35K words, 50+ AI templates, 20+ languages, up to 5 seats, and chat support.

3. Rytr 

Rytr is a content generation tool that uses AI to generate high-quality, human-sounding content for emails, blogs, YouTube videos, and landing pages. 

It also supports multiple languages and tones and uses copywriting frameworks, including AIDA & PAS. And to ensure that your content is free of plagiarism, it comes with a built-in plagiarism checker.

Like Copy.ai. Rytr is also more suitable for short-form content and copywriting than long-form content. 

Key Features: 

  • 30+ languages – Rytr supports many languages, including English, Finnish, French, German, Greek, Italian, Japanese, Korean and Polish. It also uses a proprietary approach to support languages that are not supported by the limitations of GPT3.

Language Support

  • Use Cases: Rytr offers 40+ use cases, including Blog Section Writing, Blog Ideas & Outline, Brand Name, Business Idea Pitches, Call-to-action, Cover letters, Emails, and more.

    Each use case has a short description of what it’s about below it. Select the use case to write about, give a little context about what you want to write, and then select how many variants you want the AI to write for you (max is 3). 

You can also choose a creativity level by selecting one of 6 options, including Default, Non, Low, Medium, High, or Max.

Generating Blog Ideas & Outlines

  • Tone – You can add a personal touch to your content by choosing from over 18 tones, including Formal, Convincing, Inspirational, and more.

Writing in a formal tone.

Pros: 

  • Simple user interface.
  • Fast live chat support.
  • Using the magic command, you can produce content for poems, letters, and more.
  • Comes with an in-built tool for plagiarism checks.
  • Provides multiple resources for guidance.

Cons: 

  • Tone options are limited.
  • You will receive a small number of credits per month.

Pricing: 

It starts at $9/month for 100K characters per month. There is also a free plan with a 10K characters limit.

4. Writesonic 

Writesonic is a content-creation platform that uses generative artificial intelligence models to write SEO-optimized long-form blogs and articles. 

It has 65+ use cases or templates, including Article Writer 3.0, Landing Pages, Tweets, Quora Answers, Facebook Ads, and more.

You can easily create desired content by picking a suitable use case, typing a topic, and adding a paragraph of your own words. You can also set the language and quality level before generating it.

Generating Pros and Cons

Key Features: 

  • 24 Languages: You can produce content in 24 languages, including English, Dutch, French, German, Italian, Russian, Czech, Danish, Greek, Hungarian, and more. They’re also continually adding more language options.

Languages

  • Unconventional Use Cases: It’s got a more comprehensive range of templates, including Sentence Expander, Text Summary, Conclusion Writer, YouTube Outlines, LinkedIn Ad Descriptions, Analogy Maker, Question Generator, Song Lyrics, Definition, and more.
  • SEMrush and WordPress Integrations: Writesonic integrates with SEMrush, Zapier, and WordPress.org. SEMrush helps you optimize your content for search engines, and WordPress.org lets you publish your blog directly from Writesonic. Zapier integration enables you to automate your content from Writesonic.

SEMrush Integration

Pros: 

  • Easy to use.
  • The User Interface gives you step-by-step instructions and tips for how to use the tool more efficiently.
  • There are many unique use cases, including a hook generator, pros and cons generator, and landing page creator.
  • Free trial available.

Cons: 

  • Like other tools on this list, the copy may not always be accurate. 

Pricing: 

It starts at $10/month for 12K words, 70+ AI templates, a Landing page generator, a browser extension, Zapier integration, and more.

5. Grammarly Business 

Like most other tools on this list, Grammarly Business isn’t an AI-based content writer per se—it’s more like an AI-based writing assistant. Specifically, it checks your documents for grammar, spelling, plagiarism, and style mistakes.

Grammarly Business also provides feedback on your writing style so that you can improve as a writer over time. 

You can use Grammarly Business to:

  • Get suggestions to improve your writing style, including word choice and sentence structure.
  • Identify common grammatical mistakes and fix them in one click.
  • Improve your email response time by checking emails before they’re sent out.

It’s also ideal for larger teams of writers who need to access the same Grammarly accounts, enabling multiple users to edit documents simultaneously.

One of the best parts about this tool is that it integrates with every online writing space, including Google Docs. This allows you to write and edit simultaneously without waiting for one draft to be finished before making changes to the next.

Key Features: 

  • Custom Brand Tone: You can create multiple tone profiles to suit your needs and assign them to different Teams. You’ll also get real-time feedback on your tone and can adjust it while writing. Your tone can be anything from Joyful, Excited, Loving, and Surprised to Curious, Formal, and Cautionary.

Brand Tone Feedback

  • Grammar Checker: Grammarly gives you feedback on everything that can be improved in your writing – from typos to sentence structure. It also checks for grammar mistakes, spelling errors, and incorrect punctuation.
  • Style Guide: Grammarly Style Guide enables you to establish a uniform tone and style across all your teams. You can set a library of words, terms, and phrases that your teams should adhere to.

    You can also prevent them from using complex acronyms or jargon. Lastly, you can get feedback on how the performance has increased with the Style Guide.

Style Guide Analytics

Pros: 

  • Real-time feedback on errors and tone usage.
  • Grammarly gives instant, easy-to-understand feedback and lets you fix mistakes with just one click.
  • You can always add new words to the dictionary.

Cons: 

  • It flags passive voice as an error.
  • Grammarly is good at catching mistakes, but sometimes it corrects things unnecessarily.

Pricing: 

It starts at $15/month for one member, real-time feedback, style guide, snippets, brand tones, admin controls, and more.

6. Peppertype.ai 

Peppertype.ai is another AI-based content generation tool that claims to create content ten times faster, boost Google ranking, and optimize conversions.

It’s a simple but valuable tool for writers who need help getting started on their next article, email, or blog post.

Some of its use cases include a product review generator, Amazon product descriptions, personal bio, email subject lines, cold emails, paragraph writing, Google Ad copy, Meta descriptions, blog outlines, blog conclusion, and more.

Key Features: 

  • Projects: You can organize your content under Projects, which will group similar types of content so that you have an easier time finding and repurposing the content.

Projects

  • Output personalization: You can like or dislike the output so that the AI behind it can learn your preferences and improve its performance.

Personalizing output

Pros: 

  • If you invite your friends to use Peppertype.ai, join our community, write them a review, and schedule a training call, they’ll reward you with more word credits.
  • You can create teams, projects, and workspaces.
  • You can filter out unwanted results with annotations.

Cons: 

  • One seat is expensive, and the price increases with each added seat.

Pricing: 

It starts at $35/month for one user, 50K words, 40+ use cases, unlimited projects, customer support, and more.

7. Anyword 

Anyword is a copywriting AI that creates content tailored for your customers and target audiences. 

It has a unique feature – the predictive performance score to predict how well your copy will perform and engage with your audience. This helps you write optimized texts that boost your conversions.

It has 11 major use cases, including a social post generator, Instagram caption generator, sentence rewriter, AI writer tool, meta description generator, Ad copy, landing page, blog, and more. 

Generating Facebook Post

Although it can create blog post titles and outlines, it’s better suited for writing short-form content like ad copy, product descriptions, and headlines. When writing a blog post, it can generate the title, outline, and introduction before creating body paragraphs.

Key Features: 

  • Predictive Performance Score: This score is given to your copy based on its potential to perform well with your target audience. This can help you immediately improve your copy.

Predictive Performance Score

  • Website Triggered Messages: This feature helps you create and deploy multiple copy variations on your website and apply the best one automatically.

Pros: 

  • It offers a predictive performance score to optimize your copy beforehand.
  • It also offers a free social post generator. No sign-up is required.
  • It automatically creates and runs multiple copy variations to determine the best one.
  • A Freemium plan is available.

Cons: 

  • Limited use cases.
  • A bit expensive for the credits and the number of use cases it offers.

Pricing: 

It costs $24/month for 20K words and one seat.

8. Scalenut 

Scalenut uses Natural Language Processing (NLP) to produce content that ranks higher on search results. It also gives insights into statistics such as word count, grade level, H tags, readability, and the number of images you should use in your content piece. 

Aside from that, it offers a variety of use cases, including SEO Hub, AI Copywriter, Talent Network, Chrome Extension, Cruise Mode, and more. With these features, you can create content for blog ideas, product descriptions, website copies, blog intros, and more.

Key Features: 

  • Integrations: You can integrate Scalenut with SEMrush for keyword research, cluster boost, and Copyscape to check plagiarism.

App integrations

  • Cruise Mode: Cruise Mode helps you create blog content in 5 minutes. You just need to provide your blog post’s title, outline, and main points to get your intended content. You’ll also get a real-time quality score that helps you improve your search ranking.

Pros: 

  • It offers a quality score.
  • Affordable plans with a 7-day free trial.
  • 24*7 chat & email support.

Cons: 

  • Limited use cases and features.
  • Content quality is not consistent for all businesses.

Pricing: 

It starts at $12/month for 100K AI words, 5 SEO reports, 24*7 chat and email support, and more.

9. Frase.io 

Frase.io is an all-in-one AI writing tool that helps you, research competitors, develop content briefs, and produce and optimize content.

First, you’ll analyze your search competitors using Frase so you can see what your competition is writing about. Next, you can focus on Then, your overall outline or dig deeper by focusing on individual headlines, external links, statistics, etc. 

Next, use Frase’s AI writer to finish your draft. You can choose from dozens of use cases to generate content, including product descriptions, blog introductions, and more. You can even automatically expand on what you’re currently writing or rewrite what you’ve already written. 

Finally, you can optimize your draft using recommended keywords and readability scores. Again, Frase provides real-time feedback as you fill in the gaps. 

Key Features: 

  • AI Writing Tools: They include an AI content generator, introduction generator, outline generator, paraphrasing tool, paragraph rewriter, blog title generator, meta description generator, product description generator, slogan generator, summary generator, sentence rewriter, and more. 

Blog introduction generator

  • Content Analytics: It fetches data from Google Search Console to provide insights into organic growth, content decay, and keyword opportunities.

Frase Content Analytics

  • Integrations: It integrates with Google Docs, Google Search Console, and WordPress. It also offers a Chrome extension.

Frase Integrations

Pros: 

  • You can add multiple pages in a single doc.
  • It offers content analytics, allowing you to see which articles are getting the most traction and which ones are not.
  • It enables you to do competitors’ research.

Cons: 

  • Limited word credits in each plan.
  • Max 3 seats available.

Pricing: 

It starts at $14.99/month for one user, 20K AI characters, and four articles (write/optimize) per month. There’s also a 5-day free trial for $1. 

10. Surfer SEO 

Surfer SEO is an SEO tool and AI writing assistance that uses Natural Language Processing (NLP) and machine learning (ML) to help you manage and improve your content strategy.

Rather than creating the body of your copy, it helps you create outlines and optimize the content you write based on that outline. 

It helps you to evaluate your content and find places to improve it using its content score metric, competitor research, SERP analyzer, and keyword recommendations. It also offers a content planner that you can share with your team. 

Key Features: 

  • Outline Builder for Content Editor: The tool generates headlines and paragraphs based on your competitors’ postings. You can use that content as is or edit it by copy-pasting it into the editor. Content paragraphs are available in English, German, French, Polish, Swedish, and Dutch.

Outline Builder Content Builder

  • SEO Audit Tool: This tool performs step-by-step optimization on your website to improve your Google search results. When you pick an URL to audit, it provides suggestions such as missing backlinks, internal links, word count, and important keywords to use.

Terms to use

  • Content Planner: You can start with your content planner by keyword or domain. Based on your keywords, it comes up with clusters that you can use to create your content topics.

    However, there is a learning curve involved. You will need to understand topic clusters, search intent, and keyword difficulty, among other metrics.

Content Planner

Pros: 

  • Easy to use interface.
  • They offer a 7-day money-back guarantee – if you don’t find it helpful, you get your money back.
  • It identifies keyword stuffing and prevents you from doing so.

Cons: 

  • Each plan offers a limited number of pages that you can audit.

Pricing:

It starts at $49/month for one website tracking and ten articles/month.

11. Copysmith 

Copysmith markets itself as an AI content creation solution for teams. 

This AI writer is best suited for bulk and short-form content copy like product descriptions, blog templates, social media content, advertising content, and more.

Key Features: 

  • Use cases: It includes product descriptions, content enhancement, ads & social media, blog templates, and brainstorming. With Product descriptions, you can generate descriptions for eCommerce Products, Instagram, Amazon, eBay, Etsy, and Flipkart. Blog templates include blog titles, blog ideas, outlines, intro, Kickstarter, and more.

Product Description

  • Campaign Builder: It includes several AI templates to help you generate SEO-optimized product descriptions, Facebook posts, and Google ads in just a few seconds. 
  • Integrations: Copysmith integrates with Frase to use SEO data, Google Ads to publish campaigns, Microsoft Word to produce content, and WooCommerce for products.

Pros: 

  • It’s easy to use and generates SEO-optimized content.
  • It comes with an in-built plagiarism checker.
  • Provides good training material for new users.

Cons: 

  • Not suitable for long-form content. 

Pricing:  

It starts at $19/month for 75 credits, up to 40K words, and up to 20 plagiarism checks.

12. ClosersCopy  

ClosersCopy is an AI writing robot that provides various templates for producing marketing materials, including website content, sales copy, email marketing campaigns, and social media posts. This tool doesn’t require any special skills or training to create engaging text.

Key Features: 

  • Use cases: It includes Facebook & Google Ads, email subject lines, landing pages, sales copies, social media content, and more.
  • LongForm editor: You can create blog posts, articles, sales copies, and email marketing copies.
  • Drag-and-drop builders: The drag-and-drop content builder makes your tasks more manageable by allowing you to drag and drop elements on your copy. The only thing you need to do is provide some context at the time of configuring this builder.

Pros: 

  • Its user interface is easy to use and navigate.
  • You can easily create content with their drag-and-drop builder.
  • The video tutorials provide in-depth, step-by-step instructions for each process.
  • Tone analysis helps you understand the emotions in your writing.

Cons: 

  • No free plan or trial period is available.
  • More expensive than most other AI tools.

Pricing:  

It starts at $49.99/month for two seats, 300 AI runs, 50 SEO Audits, an SEO planner, Email support, and more.

13. LongShot AI

LongShot AI is another writing tool that can help you write SEO-friendly content. It comes with over 30 use cases and a plagiarism checker to ensure your content is original. 

While most of its use cases are for short-form content, you can use templates like the content expander, write more, or bullets to text generator to assist you with your long-form piece. 

Key Features: 

  • Use Cases: It includes content rephrasing, FAQ generator, headline generator, blog ideas generator, meta description generator, text extender, blog insights creator, headline intro generator, product description generator, FAB copywriting framework generator, content readability improver, sales email generator, video description generator, and more.

Headline Generator

  • Integrations: It integrates with WordPress to enable you to export AI-generated copies directly to WordPress. Its integration with SEMrush will help you write SEO-friendly content. Apart from these, LongShot AI will also provide integration with Hubspot and Grammarly soon.

LongShot X SEMrush

  • LongShot AI Community: The LongShot AI Community is a group of researchers and developers working on open artificial intelligence problems. Anyone can join and contribute to the research.

Pros: 

  • The free forever plan offers ten credits daily.
  • Community is a big help for new users.
  • It gives you multiple ways to know more about the product, including blog posts, help videos, customer support, and announcements.

Cons: 

  • Aside from the free plan, it’s costly, especially considering the limited number of use cases and credits.
  • Doesn’t have use cases for social media content.
  • Supports only eight languages.

Pricing: 

It starts at $49/month for 1000 monthly credits, one user, basic integrations, and more.

14. INK Editor

Inky is a suite of content marketing tools that include AI-powered tools: AI Writer, SEO Optimizer, Copy Assistant, and Content Planner. These features can be used individually or collectively, and the price will be adjusted accordingly.

The AI Writer offers unlimited credits and helps you write long-form and short-form content. In addition, you can re-edit the generated copy with a single click as often as you want. The tool also offers WordPress plugin integration and open-source export API.

In addition, you get access to use cases like product descriptions, social media copies, sales copies, blogs, essays, emails, microcopies, product ideas, and more.

AI Writing Tools

Key Features: 

  • SEO Optimizer: INK’s SEO Optimizer is a natural language optimization tool that can improve your SEO score and increase engagement by providing recommendations on keywords, titles, alt text, and the like. Enter a keyword or phrase, and the INK SEO Optimizer will do the rest.

SEO Optimization Score

  • Content Planner: The INK Content Planner helps you group keywords and analyze search intent. You can also import your keywords and download your clusters for further analysis.
  • Copy Assistant: A built-in grammar checker automatically checks your grammar and spelling. It also checks words, tone, and sentence fragments.

Pros: 

  • Easy to use.
  • You can use it as an all-in-one content marketing tool. 
  • Offers unlimited AI text writing even on a free plan.
  • Offers keyword clusters to optimize your SEO strategy.

Cons: 

  • The paid plan is relatively costly for one seat.

Pricing: 

It starts at $50/month for one seat, INK Copy Assistant PRO, INK AI Writer PRO, INK SEO Optimizer PRO, and INK Content Planner PRO with 1,000 Keywords.

15. Articoolo

Articoolo is an AI content generator developed by a group of mathematicians, computer scientists, content writers, and marketing specialists. Thanks to NLP and AI technology, the tool drafts articles in a way that mimics the human brain.

Key Features: 

  • Use Cases: It includes Text Writer, Article Rewriter, Article Summarizer, and Image Scraper. Based on your keyword, Articoolo will also fetch images from royalty-free websites.
  • WordPress Plugin: This will help you export your copies directly to WordPress so you can post faster.
  • Plagiarism Checker: All you have to do is enter your text into the program, and it will scan for instances of plagiarism.

Pros: 

  • It has pay-per-use plans.

Cons: 

  • There’s no official website.
  • Customer support is missing the mark.
  • Not much information about the tool online.

Pricing: 

It starts at $19/month for a ten-article fixed package.

16. NeuralText

NeuralText is a writing tool that offers users keyword reports and cluster credits. It also has an API for developers looking to integrate its services into other programs.

Some of its most prominent use cases include a paragraph generator, content outline, and product description – making it a short-form content-centric tool. 

The best part is that it not only creates content but also creates content briefs and optimizes the content based on keywords and SERP analysis.

Key Features: 

  • AI Writing Assistant: This tool will help you produce text in any format. It also provides text recommendations while you write.

AI Writing Assistant

  • Content Optimization: NeuralText can help make your content more search engine-friendly and improve its score in Google’s search results. It analyzes your word choice and sentence structure to ensure your content is easy to scan and relevant to your topic.

Content Score

  • Content research analysis: It makes content research and studies more accessible, allowing you to see real-time data across SERPs. It also has a Google Docs-style editor, making managing your data points and keeping track of your research effortless.

Content research analysis

Pros: 

  • Free plan available.
  • Offers keyword clusters.
  • You can group content into different projects.

Cons: 

  • The community is not active.
  • A bit on the expensive side. 

Pricing: 

It starts at $49/month for one user, unlimited AI text generation, 50 content analyses, and 50 keyword reports.

17. AI Writer

AI Writer helps you create unique, SEO-friendly content that you can publish directly to WordPress. In addition, it offers features like research & write, text rewording, verifiable citations, and source summarizer.

Key Features: 

  • AI-Writer Content Kit: AI Writer uses artificial intelligence to analyze keyword difficulty and ranking opportunities based on the field you enter. It chooses up to 250 keywords and generates one article per keyword, which can be directly published to WordPress.
  • (Sub)Topic Discoverer: It checks to see what other writers have written about and then uses that information to create new topics for you.
  • Verifiable Citations: When it produces content for you, it also provides a list of citations so that you can check the accuracy of the information.

Pros: 

  • It offers a free trial for seven days.
  • One of the few AI writing tools to offer verifiable citations so you can confirm the accuracy of the content.

Cons: 

  • Not enough resources in the knowledge base for new users.
  • Fewer use cases.
  • Does not offer a free version.

Pricing: 

It starts at $29/month for one user and up to 40 articles.

18. Wordtune

Wordtune makes your previously written content clearer, more compelling, and more authentic by bringing out the best.

Although this tool doesn’t write content from scratch, it makes your content look more professional. It also integrates with Microsoft Word, so you can edit your work while you write your content.

It provides tools to: 

  • Rewrite your content 
  • Make your content casual 
  • Make your content formal 
  • Shorten your sentences to make them crisp 
  • Expand your sentences to give more detail 

Key Features: 

  • Paragraph Rewriter: Wordtune can rewrite your paragraphs entirely at once, one sentence at a time, and one word at a time. See below for an example.

Paragraph Rewriter

  • Tone: You can alter how your content appears by making it more informal or formal. Here’s an example: 

Casual Tone

Pros: 

  • You can make the text longer or shorter.
  • It offers a casual and formal tone.
  • Simple and easy-to-use interface. 

Cons: 

  • It doesn’t offer any other benefits besides rewriting.

Pricing: 

It starts at $9.99/month for unlimited rewrites. 

19. ProWritingAid

Rather than a full-fledged artificial intelligence writer, ProWritingAid is a grammar checker and style editor that’s available online. It helps prevent spelling errors, suggests impactful words, and corrects grammar and punctuation.

It supports general English, British English, US English, Australian English, and Canadian English.

Key Features: 

  • Document type: You can choose from 35+ document types for your content. They include general academic abstract, academic essays, admission letters, book reviews, business books, and more.
  • Reports: ProWritingAid provides three types of reports: real-time reports, summary reports, and style reports.

    Real-time reports show errors and corrections as you write. Summary reports provide an overview of all reports. It contains a spelling score, grammar score, and style score. On the other hand, Style reports identify problems in writing style and readability.

Summary report

Pros: 

  • It offers 20+ reports to track your progress as you improve your writing.
  • There are no limits on the number of words you can use with premium plans.
  • Notifies of style changes and suggests corrections if needed.

Cons: 

  • Only available through the web browser. 

Pricing: 

It starts at $20 per month or $120 per year (if you pay yearly). 

20. Article Forge

Once you provide ArticleForge.com with a keyword, article length, and other custom information, the program creates a 1500+ word article in seconds.

Your content will be checked for plagiarism and uniqueness before being delivered.

Key Features: 

  • Media-rich content: It can automatically find and insert relevant images, videos, titles, and links in your articles. To make it more relevant, ArticleForge also uses LSI keywords.

Creating an article

  • SEO Automation: It integrates with WordPress to automate your scheduling and posting of articles.

WordPress Integration

  • Interlinking: It can automatically turn URLs into links within your article. You can choose how often to do this for every keyword or just the first occurrence.
  • Languages: It can generate content in English, French, German, Dutch, Portuguese, Spanish, and Italian.

Pros: 

  • Produces SEO-optimized content.
  • Can schedule posts on WordPress automatically.
  • Plagiarism-free content.
  • Automatic keyword linking.

Cons: 

  • The content can be repetitive.
  • You need to check the accuracy of the content before publishing.

Pricing: 

It starts at $13/month for 25K words and the rest of the features.

Frequently asked questions about AI writing software.

1. What is AI Writing Software?

AI writing software is an artificial intelligence program used to write text. It can generate content for websites, blogs, and other fields. The content created by AI writers is often indistinguishable from human-created content. Still, sometimes it has a slightly robotic feel or may include words or phrases that seem out of place in the context of the writing.

2. How does AI Writing Software work?

The software uses an algorithm to mimic the creative process of human writers. It first creates a base text that modifies by adding words and phrases specific to your content. This ensures that you get high-quality original content every time you use it.

3. Who can use AI Writing Software?

Anyone who needs to create texts for their business or website can benefit from using this software. It’s also an excellent option for freelance writers and content marketers facing writer’s block. As it’s easy and fast, even beginners can start using it immediately and see great results within minutes!

4. Can I use AI writers for everything I write?

No — AI writers are best suited for shorter pieces like headlines or product descriptions because they don’t have much time to learn about your company’s brand voice or personality. 

While there are tools to churn out long-form content, you still need the human touch for longer and more research-intensive pieces like blog posts or sales copy. AI algorithms still can’t pick up on nuances like a human can.

5. What are some of the benefits of using AI Writing Software?

There are many benefits to using AI writing software. The most obvious benefit is that you no longer need to spend time creating content yourself. The software will do it for you! 

Another benefit is that AI writing software allows you to create content in any niche or topic you desire. You can even target multiple niches at once! This makes it possible to scale your business quickly and easily by leveraging the power of automation while still keeping your hands on the work itself.

6. How much does it cost?

The pricing depends on the type of service you want to use. Some companies offer free trials or even freemium versions with limited credits so that you can test their services before making a purchase decision. Some companies offer lifetime discounts for repeat customers, so keep an eye out for those offers when making your choice!

7. What’s the difference between AI-powered and human-written content?

While humans are still required for high-quality content creation, AI makes scaling up your content marketing efforts easier. By automating much of the writing process – from keyword research to formatting – AI can help you create more content at a lower cost per article. In addition, this frees your team members to focus on other tasks that require their expertise (like outreach) or simply spend more time enjoying their lives!

8. What is the best AI Writer?

The best AI writer depends on what you want it to do and how much you want to spend. If you’re going to write books or articles, many different programs can help you with this task. Our top pick for long-form would be Jasper

On the other hand, if you only need help with short-form content such as blog posts or press releases, there may not be any need for an AI writer because these documents don’t require as much work or effort from the user. In that case, you might want to use tools like Copy.ai, Rytr, and more. 

9. Can I use AI Writing Software to replace my human writers?

No, AI writing software isn’t meant to replace human writers. It’s designed to work alongside them, helping them create more engaging and relevant content for their audiences. You’ll still need human writers who can add style and personality to your content.

Over to You! 

Do you find writing to be an exhausting activity? If yes, you would want to try one of the AI Writing Software tools we suggested above. These are some of the best AI writing tools specially developed to boost creativity, motivation, and productivity.

There’s room for experimentation with AI-generated content as long as you can recognize where specific tools are lacking and how to incorporate that into your work. Ultimately, the future of AI writing assistant software will mean ever-more versatile tools for writers, so don’t be shy about testing the waters.

 

Featured image by pch.vector on Freepik.

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Modals, a nifty little feature that allows you to display different messages at the top of your website, have been touted as extremely useful. Some even claim that they are helpful enough to completely replace the banner ads we all hate so much. But are modals in web design a UX disaster?

If you are unfamiliar with the term, a modal is a dialogue window appearing when a visitor clicks on a hyperlink or hover image.

Suppose you want to collect on-site subscribers or you want visitors to sign up for a freebie. In that case, you can use modals.

However, many web designers – and some website visitors – are against using modals in web design. The main argument is that it affects the user experience. But are modals in web design a UX disaster? Read on to find out.

What Do Modals Do?

Modals often appear as pop-up windows on a web page, requesting a visitor to take action. Most times, they appear following a click on a page element.

Also known as lightboxes, modals isolate the page’s main content. The user will have to complete the action requested by the modal or close it before reassessing the page.

Web designers use modals to capture a visitor’s attention. Since other page contents are inaccessible, a visitor must interact with the modal.

Cons Of Modals In UX

While there are different cons of modals in UX, they all sum up to one con – interruption. When modals appear, they interrupt whatever the user is doing.

Unlike regular pop-ups, users cannot simply ignore the modal and continue browsing. As a result, modals demand immediate attention. 

A user may be interested and decide to interact with the modal. However, if the modal’s content differs from the page’s, the user could forget what they were doing after interacting with the modal.

Furthermore, sometimes modals require action related to information on the page. For example, suppose the user wants to review the information before taking action. In that case, they’ll have to close the modal since the main page is inaccessible.

Statistics show that up to 82% of users dislike pop-ups. Most website visitors aren’t knowledgeable about the technicalities of web design. As a result, they won’t be able to differentiate between regular pop-ups and modals.

After all, modals are a type of pop-up. Some users may consider modals worse since they darken the page’s primary content, making it inaccessible.

Furthermore, people want to visit a website and get what they want immediately. Hence, time is significant. Therefore, modals that require actions that take time can make a website lose visitors.

With all of these cons, you can understand why many web designers say modals are a UX disaster in web design.

Can Modals Be Useful in UX?

In some situations, modals are helpful, and they can improve UX. Many web designers swear on the usefulness of modals, and it’s not difficult to understand why.

Firstly, modals can help simplify a website’s content. For example, a user can immediately exit the page if your website is relatively complex, with lots of content and elements.

You can use a modal to explain the content on the page so that the user doesn’t get confused. Perhaps the modal can display when the user clicks on the back button. The modal can highlight the most critical content on the page and tell the user what to do next.

Secondly, modals are invaluable if you must capture your user’s attention. For example, perhaps you want to display a warning or pass any crucial information that users must know before they continue browsing.

As mentioned before, a user can easily ignore a pop-up, especially if it opens in a new window. However, with modals, the user must at least view the content before they proceed.

Thirdly, a modal can make a web page easier to navigate. It sounds ironic considering the cons, but it’s true if properly implemented. Rather than packing different elements on a web page, you can set some to display as modals.

For example, you can have a page with just text to improve readability. Then, users can click to view visual elements like images and videos as modals.

How To Use Modals the Right Way

Using modals correctly is key to ensuring they don’t negatively affect UX. Here are some ideal situations when you can use modals:

1. Display Warnings

Using modals to give users crucial warnings is ideal, especially if their subsequent actions have serious consequences.

For example, most websites display modals when users click the delete button. Deletion is always critical because, in most cases, it’s irreversible.

A practical example would be an eCommerce website where a user opts to delete items from their cart. You can use a modal to ask the user to confirm before deleting.

2. Input or Collect Information

Modals are effective in prompting users to input information. Sometimes, users must enter specific details before they continue browsing.

A practical example would be a review site where a user wants to submit a review. Before submitting the review, you can use a modal to request the user’s name and other necessary information.

3. Simplify Navigation

As mentioned before, modals can simplify a complex website. In addition, it will help a user navigate better, which is a UX boost.

A practical example would be a news site with many stories and updates. You can use a modal to highlight the day’s trending news stories so that users can visit the web pages with one click.

Conclusion: Are Modals a Disaster in UX?

In conclusion, modals affect a site’s user experience since visitors must interact with them. However, it doesn’t always have to be a negative effect.

Modals become a UX disaster in web design when wrongly used. However, if you follow good practices, modals can improve your website’s user experience.

Generally, only use modals when necessary and in a way that won’t frustrate the users.

 

Featured image by Freepik.

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There are a lot of dark, retro vibes trending in website design right now. Although there are still some light projects popping up – including a pastel trend below – a lot of what we are seeing has a quite moody feel.

Here’s what’s trending in design this month.

Pastel Color Palettes

Let’s start with the trend with a lighter feel – pastel color palettes. While much of the web is trending toward dark aesthetics, there’s a segment that’s going in the exact opposite direction. Those sites feature soft, pastel color palettes that serve as a balance to all the super dark websites out there.

One thing about this website design trend is that it jumps out because of the stark contrast with all of the dark color palettes out there.

Each of these designs seems to use a pastel color palette as the basis for a background. A blur effect is paired with the colors to use pastels in a way that has a natural feel without appearing too feminine or light.

Robust uses blue and earth tones for a pastel background that feels modern and strong when paired with the hard-edged headline font.

Atmos uses a light pastel theme that takes you through the clouds with blues, and pinks, and purples. The pastel color scheme works well with the content which is airline-themed and makes you feel like you are flying through the sky. The colors are also soft enough to provide an easy reading experience.

Klezma is another design with the same pastel background with graduated color. The peach tones are fairly neutral and give plenty of room to the content.

Fonts with a Distinct Retro Look

Every one of these websites uses a typeface with a similar look and feel. This retro headline style is trending in a major way.

The best way to use this design element is for short words. This typeface design isn’t meant for a lot of words or when readability is a high priority.

This style is all about creating a specific kind of vibe for your website. The typefaces in this trend have a quite retro look and feel with an almost 1960s or ’70s feel to them. The rest of the design mimics this feel as well with colors and surrounding elements that contribute to the overall look.

A couple of common elements here include the use of all capitals font sets and letterforms that include odd shapes and lines.

Sretks not only uses a retro typeface but bends and twists it a bit too to add to the old-school feel. The background color helps add to the groovy vibe.

Barge 166 uses a retro typeface with the same design feel as the other examples but with a sharper, more serif-style edge. It’s easier to read but still carries a retro look and feel. Use a typeface similar to this if you want to capture that retro font style for a trending look while maintaining as much readability as possible. This option works best for multiple lines of words in a large size.

Picky Joe uses a retro typeface with rounded letters and a bit of a tilt to the characters to create a distinct feel. This is definitely a style that has to be used sparingly but can be a fun option, depending on the content of your website design.

Dark “Product” Sites

Dark mode design is probably the biggest design trend of 2022. Everywhere you look, websites are using dark color palettes and styles. Designers are creating more projects with a dark/light toggle so users can control their experience.

This visual concept is carried over to website designs that feature products as well. This is one of the last places the dark aesthetic had not touched. It’s been a bit of an unwritten rule that product images should be on white or light backgrounds to help make them easy to see and inspect digitally.

This design trend bucks that idea and features products on dark backgrounds – some with so little contrast that you almost have a hard time seeing the products. (Maybe these brands are banking on the idea that you already know them or are selling a lifestyle product.)

HQBC sells bike accessories such as glasses and helmets and the site has a sleek look and feel. You know it is cool from the second you land on it. The question though – is there enough visual information with the dark background to help you make a purchase? This design probably works because it only encourages you to find a physical location to make a purchase rather than buy online.

Doggystyle Shop also banks on the idea of you knowing the shopping experience or brand when you arrive. What the design does do though is put products on white backgrounds after you have clicked through far enough to make a commitment to buy. This helps you see the product well one final time before making a purchase. (The challenge is that it is three to four clicks in for the most part.)

FirstFit uses the design trend in a way that’s similar to the first example. They are showing a product, but not actually trying to convert sales on the website. Other links take you to more product information and content – using a lighter background and color scheme – and the dark background with the product serves mostly as a highly visual landing page that will help entice users to learn more. When it comes to dark mode and products, this seems to be the best option for most website designs.

Conclusion

The state of the world around us and our emotions can play hard into websites and other design projects. Some of the darker elements that are popular now may be a reflection of that or it could be more of a lean into dark mode schemes.

Either way, the web has a pretty dark feel right now.

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Are you bored with some of your current design projects? This month’s collection of website design trends can help break you out of that rut with some fun and funky alternatives.

And all of these options are anything but boring. From visual display to technique, these trends present a different set of challenges.

Here’s what’s trending in design this month.

1. Layers on Layers

These website designs have so many layers of information that you almost don’t know where to look or where the design elements start and stop.

This can be a complex technique to make work because of the number of elements competing for the same attention in the design.

What you are likely to see with this design tend includes an image or video background with some motion but not anything that truly demands attention. Then add on a few still images in smaller frames throughout the design. Layer on text as well for a three-deep effect.

If you interact with these designs, you’ll find that they are not flat either. They all include animated elements, hover states, and interactions that help direct you through the layers of what can be a somewhat complex design.

Western National Parks Association uses a background image, middle images with animations, and multiple text layers (some on the pictures and some on the background). There’s also scroll animation to help build the design. A lot is going on, but it does not feel too busy.

WIP Architects is another design with layers that interact with each other and include motion. With a lot of scroll animation and layers that go in front of and behind other elements, engagement helps this site work.

The Shipwreck Survey uses the same basic layer outline with a little more overlap between elements and less overall animation. The primary animated effect on the homepage is the scroll bar.

 

 

2. Directed Click Actions

This interesting website design trend can be incredibly useful or a wasted element – directed click actions. These are buttons, icons, and animations that tell you to click somewhere in the design to move to the next stage of interaction.

The direct approach ensures that users see and have the best possible chance of doing what the design is intended for. On the other hand, if you need this much instruction, is the design too complicated? Or is there a middle ground where this trend looks great and is usable?

In each of the examples below, these directed click actions are a bit different.

HUG Co has a big circle to click in the bottom third of the screen. It’s almost designed like a bullseye, and you can’t miss it. The thing that is interesting here is that most of the video falls below the scroll. The click action also has two emojis to denote action – a smiling face or pointer when you are ready to click. (The click extends the video to full screen.)

ThinkOvery also uses a similar circular click icon. It also takes you to the next screen in a single movement so that you can continue to explore the design.

Living with OCD has a different approach with scroll and back-to-top icons paired in the bottom right corner. The scroll option includes words to help create direction and instruction. It consists of a small animation and an interactive hover state when you get close to the interactive element. The interesting thing here is that it is not actually a button, and you use a traditional scroll to interact.

 

 

3. Word Breaks

If you are a stickler for readability, this design trend might make you cringe.

In each of these designs, words are broken across lines – some with and some without hyphens. For the most part, there’s not much confusion about what the words are, but it does make you pause and think during the page experience.

Why would this be a design trend?

It’s a combination of using large typography, long words, and figuring out a solution to create a common experience between large and small screens. Many of these words would not fit on mobile screens, for example, with the same weight, scale, and impact as the desktop counterparts.

Hence, the word break solution. It creates a consistent user experience across devices.

This technique should be used only if you think your audience is savvy enough to understand what you are trying to communicate with the word break. It can be a tricky proposition!

Plantarium breaks at “plant” with a word that’s made up. But with the imagery and supporting terms, you still know immediately what the design is about.

Michelle Beatty takes a common word and breaks it. Because “photog” and “rapher” are the only letters on the screen, it’s pretty easy to figure out. What’s interesting is that the word break is not on the syllable, but the letters do stack nicely with this break visually.

Wreel Collective breaks a word with a hyphen in giant letters – something we rarely see in website design. Hyphens are not often used in this medium. Because of this, it gets your attention and makes you think about the words and the design.

 

 

Conclusion

There are a lot of rule-breaking trends in this month’s collection. They are interesting, fun, and require a certain level of risk to execute.

Could you see yourself (or your clients) opting for a design that features one of these trends? Time will tell if these visual compositions grow in popularity or begin to fade fast.

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User Experience (UX) design and User Interface (UI) design are two terms people sometimes mistakenly use interchangeably. While aspects of each are interconnected, there are distinct differences between UI/UX design.

According to Internet Live Stats, there are over 1.9 billion websites, but not all are active at the same time. No matter how you slice it, there’s a lot of competition to grab and keep user attention. Good UX is just part of the equation. For a genuinely stellar site, you must also offer an excellent interface.

Learning the ins and outs of good UI and UX requires a bit of knowledge of how the two differ and what works. Although they weave in and out of the same design, they are different.

What Is the Biggest Difference Between Good UX and UI?

UI is the functionality of the design and what users see. How do they interact with various elements? UX is more the way things come together — both visual and interactive features — to create a feel for the user. You can certainly see why people confuse the two as they both apply to interacting with a website or app.

Top design firms often have team members specializing in each discipline. However, UX designers are also aware of UI, and UI designers are also mindful of UX. How can you ensure you’re offering excellent UI/UX design while covering the full spectrum of requirements for each?

Ensuring Effective UX Design

Good UX design increases conversion rates by 400% or more. The site visitor walks away feeling understood and not frustrated. What are some of the most important aspects of good UX design?

1. Create a Good Structure

What is the hierarchy of your site? What is the first thing the user sees when they pull it up? How do they navigate from one page to the next? A well-designed website classifies different aspects of the page, and new content naturally falls into the appropriate category as it grows.

When creating a structure for your site, think about how it might expand in the next five years. You want the hierarchy to work from day one, but you also want to think through significant shifts in the content you might see down the road.

Even your navigational hierarchy should accommodate new areas easily. Plan for the unexpected, so you know how to work it into the overall design when you must.

2. Choose Beautiful Aesthetics

You have a few seconds to make an excellent impression on your site visitors. Take the time to make sure your design functions and is visually appealing. Your color palette should work, images should be crisp and relevant, and typography should be readable and engaging.

Step back from your computer and look at your design from a distance. Does anything stand out that isn’t pleasing to the eye? Get feedback from visitors about what they like and dislike. Since the focus is on user experience, your best source of constructive criticism is from your target audience. Listen to their concerns and ideas.

3. Communicate With Site Visitors

Most experts agree that users want an element of interactivity on sites and apps. People want to know you hear them and get a response. Some ideas include adding a live chat option to your site or engaging in SMS customer support.

Put yourself in their shoes. A customer may visit your site for the first time, having never heard of your brand. They have no reason to trust you or that you’ll follow through on your promises. Potential leads may have a few questions before parting with their hard-earned dollars.

Adding various ways to communicate shows them you’ll be there should they have a problem. It’s much easier to trust a company when you know you can phone, engage in live chat or shoot off an email and get an almost immediate response.

4. Add Clear Direction

Excellent UX is intuitive. You should add calls to action (CTAs) and images pointing the user where they should go next. You can use graphics of arrows, people looking or pointing toward the next step, words, or CTA buttons.

Get feedback on how clear the directions are and tweak them as needed. The user should never have to stop and ponder what to do next. Everything on the page should guide them toward the ultimate goal.

5. Break Down Complex Data

Every industry has complicated data that is difficult for non-experts to understand. Part of good UX is breaking down complex information and sharing it in a simplified way.

One example might be the registration process. Instead of just showing text, a good UX designer would number the steps. Visualizations help add to understanding.

Embracing Effective UI Design

User Interface impacts UX and involves how the design works. The UI designer thinks through visitor expectations and then creates an interface that isn’t frustrating. UI works within the framework of a website to develop functional features. User experience isn’t the complete focus of UI, but it does tie into the planning phases. What are some elements of good UI design?

1. Set Standards

For a design to have good UI, it must perform as expected. Have you ever clicked on a button, and nothing happened? Determine how you want things to work and the minimum acceptable standards for your site.

For example, what happens when someone clicks on a link or button? How does the user know their action created the expected result? Consistency is crucial to how a site performs.

2. Choose the Right Colors

While UX designers look at the emotional impact of various colors, UI designers look at whether the shades match branding and how well the different ones contrast for readability and usability. UI/UX design often bridges a single designer’s work, so the employee ensures everything works as intended, both emotionally and functionally.

You may work with another designer to make the site aesthetically pleasing while also tapping into the emotions driving users. For example, some people love blue, so a blue button can have positive results.

UX and UI designers utilize split testing to see which users respond best to. Then, make adjustments as indicated by how site visitors respond.

3. Focus on Cognitive Matters

According to the Interaction Design Foundation, people can only retain around five things in their short-term memory. Designers should work with recognition instead, as users tend to rely on cues to find what they need.

UI designers may develop an intuitive navigation system and then use the same cues on every page, such as placement, color, and language. Users can then recognize the system without having to memorize it.

4. Prevent Errors

Your job is to ensure errors are kept to a minimum when designing a website or app. One of the most significant parts of a designer’s job is testing and retesting.

Think about all the potential problems a user might run into, such as broken links, images not showing, or incomplete actions. How can you keep those problems from occurring in the first place?

Error prevention is particularly vital when designing software as a service (SaaS) or apps. Users grow frustrated quickly and will find another solution rather than troubleshooting an issue. You’re much better off avoiding the error in the first place.

How Do UX and UI Work Together?

You’ve likely already figured out how closely UX and UI entwine to create a usable experience. The UX designer pays attention to function and interactivity, and the UI designer thinks through how the interface looks.

UX pays attention to the flow of the website and where users start, go next and end up. On the other end, UI figures out how the elements look to the viewer and where everything is placed.

The UX team may decide to add an extra button to the page. The UI team must determine where to place it, if any sizing needs must occur, and how it impacts usability on desktop and mobile devices.

Although each has a different function, user experience and user interface must work together to create a usable site the target audience responds to. You can’t have excellent UX without excellent UI, and vice versa. The best designers consider both and implement them to their fullest potential.

 

Featured image via Pexels.

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Ever since the Python programming language was born, its core philosophy has always been to maximize the readability and simplicity of code. In fact, the reach for readability and simplicity is so deep within Python’s root that, if you type import this in a Python console, it will recite a little poem:

    Beautiful is better than ugly. Explicit is better than implicit. Simple is better than complex. The complex is better than complicated. The flat is better than nested. Sparse is better than dense. Readability counts…

Simple is better than complex. Readability counts. No doubt, Python has indeed been quite successful at achieving these goals: it is by far the most friendly language to learn, and an average Python program is often 5 to 10 times shorter than equivalent C++ code. Unfortunately, there is a catch: Python’s simplicity comes at the cost of reduced performance. In fact, it is almost never surprising for a Python program to be 10 to 100 times slower than its C++ counterpart. It thus appears that there is a perpetual trade-off between speed and simplicity, and no programming language shall ever possess both.
But, don’t you worry, all hope is not lost.

Taichi: Best of Both Worlds

The Taichi Programming Language is an attempt to extend the Python programming language with constructs that enable general-purpose, high-performance computing. It is seamlessly embedded in Python, yet can summon every ounce of computing power in a machine — the multi-core CPU, and more importantly, the GPU.
We’ll show an example program written using taichi. The program uses the GPU to run a real-time physical simulation of a piece of cloth falling onto a sphere and simultaneously renders the result.
Writing a real-time GPU physics simulator is rarely an easy task, but the Taichi source code behind this program is surprisingly simple. The remainder of this article will walk you through the entire implementation, so you can get a taste of the functionalities that taichi provides, and just how powerful and friendly they are.
Before we begin, take a guess of how many lines of code this program consists of. You will find the answer at the end of the article.

Algorithmic Overview

Our program will model the piece of cloth as a mass-spring system. More specifically, we will represent the piece of cloth as an N by N grid of point-masses, where adjacent points are linked by springs. The following image, provided by Matthew Fisher, illustrates this structure:
The motion of this mass-spring system is affected by 4 factors:
  • Gravity
  • Internal forces of the springs
  • Damping
  • Collision with the red ball in the middle
For the simplicity of this blog, we ignore the self-collisions of the cloth. Our program begins at the time t = 0. Then, at each step of the simulation, it advances time by a small constant dt. The program estimates what happens to the system in this small period of time by evaluating the effect of each of the 4 factors above, and updates the position and velocity of each mass point at the end of the timestep. The updated positions of mass points are then used to update the image rendered on the screen.

Getting Started

Although Taichi is a programming language in its own right, it exists in the form of a Python package and can be installed by simply running pip install taichi.
To start using Taichi in a python program, import it under the alias ti:
import taichi as ti
The performance of a Taichi program is maximized if your machine has a CUDA-enabled Nvidia GPU. If this is the case, add the following line of code after the import: ti.init(arch=ti.cuda)

If you don’t have a CUDA GPU, Taichi can still interact with your GPU via other graphics APIs, such as ti.metal, ti.vulkan, and ti.opengl. However, Taichi’s support for these APIs is not as complete as its CUDA support, so, for now, use the CPU backend: ti.init(arch=ti.cpu)And don’t worry, Taichi is blazing fast even if it only runs on the CPU. Having initialized Taichi, we can start declaring the data structures used to describe the mass-spring cloth. We add the following lines of code:

Python

 

 N = 128 x = ti.Vector.field(3, float, (N, N)) v = ti.Vector.field(3, float, (N, N))

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