This post tells how a website with a distributed database reduced online serving latency from 1.11 s to 417.7 ms, and then to 123.6 ms. We found that some lessons learned on MySQL could be applied throughout the optimization process. But when we optimize a distributed database, we need to consider more.
Looking to save big and make your web design job easier at the same?
This carefully picked list includes top-tier quality items that have already been used by hundreds of thousands of people like you.
From WordPress themes, plugins, web apps, website builders, and illustrations, this list has everything for everyone.
Check all these 10 excellent deals for designers below:
Amelia is a WordPress booking plugin that saves businesses time and money from the beginning by replacing their manual or semi-automated appointment and event booking operations with a fully automated one.
Amelia is easy to set up and use. Fitness centers, consulting organizations, training institutions, beauty salons and spas, photographers, medical centers, and other businesses that rely heavily on client and customer appointment or event bookings will profit from using it.
- Clients can go online to make appointments 24/7, change or cancel appointments, and make payments. They can also purchase tickets for events and add special requirements.
- Amelia automatically sends notifications, reminders, and follow-ups by SMS, WhatsApp, and email (reducing no-shows while keeping clients aware of upcoming special sessions or events).
- Amelia also manages group appointments, packages of appointments, employees’ schedules, special days, and days offs.
- All the above can be managed at one or multiple locations from a single dashboard.
Amelia integrates with Google Calendar, Google Meet, Zoom, and Outlook Calendar. Click on the banner to learn more about what this amazing application could do for your business.
Creating an informative table or chart for your website can be pretty labor-intensive.
- You may have to work with and organize copious amounts of data.
- You need to avoid compromising your website’s design at the expense of getting the tables or charts you want.
- Your tables and charts may need to be responsive, editable, informative, and readable.
wpDataTables plugin does all the above for you and more. It is packed with powerful table and chart-building features that include –
- 4 chart-building engines: Google Charts, Chart.js, Apex Charts, and Highcharts
- The ability to accept data from multiple database sources and in numerous standard formats
- The ability to highlight critical data, or color code data using Conditional Formatting
- A wealth of powerful data filtering and sorting features
- Live data from Google spreadsheets or JSON API
wpDataTables integrates seamlessly with Avada, Divi, Elementor, Gutenberg, and WPBakery. Click on the banner to learn even more about this popular WordPress plugin.
To automate a booking operation, you might need one tool to book appointments, one to accept payments, another to manage employee schedules, and so on. Of course, if your business provides services at multiple locations, then you would multiply the number of tools times the number of locations, and you’ll be good to go.
Or, you could go with Trafft, a single tool with which you can manage all of the above, at multiple locations, all from a single platform.
- Clients can book appointments online 24/7.
- They can make payments online using PayPal, Stripe, Mollie, or Authorize .net.
- Trafft sends reminders and notifications automatically via email or SMS.
- Trafft integrates smoothly with Google Calendar, Google Meet, Outlook, and Zoom.
Click on the banner to learn about all of Trafft’s booking capabilities. You’ll be impressed.
WordLift helps your website speak the language of Google. This way, your content will be discovered by users, giving you more organic traffic and helping your business website achieve excellent rankings.
- WordLift uses AI to transform unstructured content into structured data that search engines can understand.
- WordLift creates a knowledge graph, automates SEO tasks, and analyzes search intent.
Other features include automatic schema markup, content recommendation widgets, WooCommerce, and Image SEO, all designed to improve user engagement.
Three words summarize Total: flexible, easy, and complete. This aptly named WordPress theme is WooCommerce compatible and has everything you need to create one-of-a-kind sites.
- Total puts excellent selections of demos, templates, and postcards at your fingertips.
- The popular Slider Revolution plugin is included, as is Total’s flexible drag-and-drop page builder.
The 50% Black Friday discount is automatically applied when you order.
TheGem – the versatile WordPress website builder – offers unlimited customizations, plenty of design & marketing focused features, an extended library of pre-built designs, and the fastest loading times:
- You have ready access to a rich selection of 400+ pre-built websites in outstanding design quality
- It enables you to build every part of your website right away in Elementor or WPBakery: headers & footers, WooCommerce pages, blogs, mega menus, popups, and much more.
- You’ll love the 5-star user support, just as have 60,000 others.
TheGem can be yours at a 40% Black Friday discount.
The best offline website builder for 2022 is free to use. That is in itself a great bargain. Mobirise’s team has sweetened the pot by offering a 33% Black Friday discount for their All-in-One Kit with its 175 premium themes and extensions.
- Mobirise is strictly drag-and-drop and features huge selections of blocks, templates, icons, and images.
- Your site is yours to host anywhere you want
More than 2 million sites have already been created using Mobirise.
Instagram offers a terrific way to promote your business’s products or services. Its focus on visual communication makes it an extremely effective marketing tool.
- It takes but three simple steps to embed Instagram into your website.
- A variety of display options are available.
- Your feed will be fully responsive and compatible with mobile devices.
An Instagram feed is yours at a 33% Black Friday discount.
Getillustrations is loaded with trendy illustrations you can pick and choose from, download once, and use forever.
- Selecting one or more of the 13,000 different illustrations in over 100 categories can definitely add spice to your web designs.
- Illustrations come in PNG, SVG, Ai, Figma, and Sketch formats and Getillustrations adds new ones every week.
Use the EliteDesigners25 code to get your 25% Black Friday discount.
10. Rey Theme
Rey is an innovative WooCommerce theme that is loaded with WooCommerce-friendly features and is easy to set up and use.
- Key WooCommerce features include filtering, search, templating, and navigation.
- Rey’s smart search helps site visitors find exactly what they want
- Quickview and Ajax search is also available
Headers are customized for eCommerce, and visitors will appreciate Rey’s helpful cart, wish list, and checkout features.
Black Friday is not far off. Before you know it, many producers of WordPress themes, tools, and services will be offering tempting discounts.
Even if you come across a deal that appeals to you, it doesn’t hurt to look around to see if you can find a better one.
Keep in mind that the quality of a product or service is more important than its reduced price. It’s always best to pick and choose carefully. So, we’ve put together this list of the best Black Friday deals for 2022 to help you do just that.
[- This is a sponsored post on behalf of BAW media -]
The post They’Re Live! 10 Great Black Friday 2022 Deals for Designers and Agencies first appeared on Webdesigner Depot.
We build applications that must process very high numbers of events with minimum latency. Generating unique IDs for these events using the traditional method of UUIDs introduces an unacceptable time overhead into our applications, so an alternative approach is needed.
I recently wrote an article on how timestamps can be used as unique identifiers, as they are much cheaper to generate than other methods of generating unique identifiers, taking a fraction of a microsecond.
When you need a website, you have two options, you can hire someone who’s an expert in website building to design it for you, or you can make it yourself.
Hiring someone with experience building a website means you’ll get a more professional result, and you should achieve a good return on your investment. However, hiring a freelancer or a design agency has plenty of pitfalls. Budgets can spiral, timescales get stretched, and the end result might not meet your expectations.
The answer might be to build your own website using a website builder. And the best site builders are designed to help you do just that — most don’t require any design or coding knowledge.
Creating a website with a website builder is usually cheaper than outsourcing the job, and the results can be almost as good as a bespoke website. There are even some free website builders out there.
The key is to choose the right website builder that ticks all your boxes and delivers what you want without paying through the nose for bells and whistles you don’t need.
We’ve tested the best website builders on the market. We’ve quizzed professionals and first-time users. We’ve poked around in the dark corners of UIs. All to bring you this guide to the top website builders on the web. This comprehensive guide to the best website builders for 2023 contains everything you need to know when selecting a site builder.
What To Look For in a Website Builder
The most significant obstacle people face when using website builders is you don’t know what you don’t know. There’s so much information online that it’s hard to know where to start.
That’s why we put together this guide to the best website builders, so small businesses everywhere can make an informed decision about website building.
Choose a Site Builder With High-Quality Code
The first thing you need to look for is production-ready code. That means source code that is modern, robust, and hack-free. (All of the website builders on this list meet those criteria.)
Identify What A Successful Website Looks Like To You
Professional designers start by identifying a website’s purpose. Websites perform best when they have a clear purpose.
If you’re a wedding photographer, you will want to showcase your portfolio and generate new leads. You’ll want to sell products online if you own a clothing store. If you’re a community group, you want to raise awareness and encourage public interest.
Whatever your goal, a website builder listed below will help you achieve it. And choosing the best option for you will be a more straightforward process if you’re clear about that goal to start with.
Think About Design Flexibility
One of the defining characteristics of any website builder is how flexible its designs are. Some of the best website builders give you complete control over every detail of your design. Other website builders limit you to choosing from a selection of pre-designed blocks.
If you’re prepared to compromise on your design, you will have more options. On the other hand, if you want to achieve a specific look, you may need to opt for a more flexible website builder.
Be Honest With Yourself
Next, consider your own level of experience and the amount of time you have to invest in learning to use a tool and build a website. Some website builders will get you online fast, but even some of the best website builders take a little time to learn.
Some people can spare 3–4 hours every weeknight to learn how to leverage a complex website builder — that helps a lot when building a complex site like an online store. Other people have family commitments or social engagements and just need to get something done fast.
There’s no right or wrong answer. You don’t need prior experience, and you don’t need to commit to an evening course to get online. If you want to put a website online in 15 minutes and then forget about it, that’s fine. Make sure you choose a website builder that can help you do that.
Check Out the Support Options
Speaking of your experience, we don’t want to put a damper on things, but what will you do if something goes wrong?
Websites experience problems from which website builders are not exempt. Most of the best website builders use a CDN (Content Delivery Network) for web hosting. But CDNs aren’t infallible.
Some site builders offer a free domain, and all of the best website builders allow you to use a custom domain name and free SSL certificate. What happens if there’s a problem with it? Does the site builder’s support extend to domains?
Happily, most website builders offer an excellent level of customer support. So before you start, check what help you’re entitled to and how to get assistance should a problem arise.
Make Full Use of Any Free Trial
Most of the best website builders offer a free trial or even a free-forever package. The free trial is your opportunity to try out the UI (User Interface) and get a feel for the product.
All the website builders we’ve listed below specialize in a particular type of site. Most cater to small business owners. Each has pros and cons and can help you achieve your online goals. However, in the end, the success of your site comes down to you; you can use a free web builder and still succeed if you’re willing to put in the work.
Trust your instincts: if you find a particular site builder intuitive, then the chances are you’ll be able to create a great website with it.
Wix: Best Website Builder for Small Business Owners
Wix is widely considered to be one of the best website builders of 2022, and a quick glance at its extensive list of features will tell you why we expect it to still be the top website builder platform in 2023.
First up is a vast number of templates giving you more selection than almost any rival. There’s so much choice that you’ll probably spend longer choosing your template than actually building your site!
Wix’s editor uses an intuitive drag-and-drop editor that enables anyone to create just about any design. It’s not the most straightforward editor on the market. Still, Wix has extensive documentation, so if you have the time to tackle a modest learning curve, you should quickly get to grips with the UI.
Of course, Wix also includes core features like custom domain names and free SSL certificates.
On top of these features, Wix provides various marketing tools to help your site grow toward profitability.
Finally, for freelancers and web design agencies, Wix provides Editor X, a professional solution for creating multiple websites for clients. Editor X is an excellent addition to Wix’s lineup. However, it’s not the best option for design agencies (keep reading to find out which tool we think tops Editor X).
Wix is the biggest website builder in the world and includes hundreds of features that make building a website simple. Here are just some of the highlights.
Huge Range of Templates
Wix boasts a huge range of 800+ customizable templates for every kind of business, from online stores to simple marketing sites.
Intuitive Drag and Drop Editor
Wix’s intuitive drag-and-drop editor makes it a simple task to achieve almost any design with little to no design experience.
There are a couple of downsides to this approach. Firstly, many small business owners opt for a website builder because they need a guided design process — unlimited options can actually make things harder. Secondly, the highly flexible design system Wix offers can introduce unexpected bugs at different device sizes.
Editor X is Wix’s solution for freelance designers and web design agencies. It allows you to build client sites with dedicated tools for professionals.
Wix’s AppMarket is a dedicated app store with hundreds of plugins that enable you to expand your website’s capabilities quickly and easily. You’ll find everything from table reservation apps for restaurants to social media integrations.
Velo is Wix’s open development platform for building web applications. This is an ambitious project that aims to move web builders into areas in which they typically cannot compete: complex web apps.
For most businesses, Velo is far beyond what you need; for most app developers, it isn’t enough yet. But it’s great to know this opportunity is on the horizon.
Wix has a range of tools to help your ecommerce business grow. There are coupons, discounts, bookings, and shipping tools.
Ascend is Wix’s built-in marketing suite. It includes a CRM (Customer Relationship Manager) which is excellent for fostering long-term business relationships and eliminates the need for a third-party app.
Email Marketing Tools
Email is still the most effective way of staying in touch with your customers. Wix’s built-in email marketing tools make it easier to manage email campaigns, all from your Wix dashboard.
Wix will even give you a free domain for a year on everything except its basic package.
- Relatively intuitive design process
- Excellent documentation and quick-start guides
- Reliable and secure system
- Huge range of tools
- Extensive plugin market
- Sites are less responsive than some rivals
- SEO (Search Engine Optimization) options are limited
- Difficult to change templates once you’ve selected one
- Image and video-heavy sites perform poorly on mobile devices
- Design flexibility can introduce unexpected bugs
Wix has multiple tiers of pricing depending on the features you require.
Note that the availability of some Wix plans varies depending on your location.
Website Plans are aimed at those users creating an individual site.
Combo: $16 per month — 2 Gb bandwidth and 3 Gb of storage, plus 30 minutes of video streaming.
Unlimited: $22 per month — Unlimited bandwidth, 5Gb storage, 1 hour of video streaming, and access to marketing tools.
Pro: $27 per month — Unlimited bandwidth, 50Gb storage, 2 hours of video, marketing tools, social media tools and priority support,
VIP: $45 per month — Unlimited bandwidth, 100Gb storage, 5 hours of video, marketing tools, social media tools, and priority support.
Business & Ecommerce Plans
If you want to accept payments online with Wix, you’ll need a business plan.
Business Basic: $27 per month — 20Gb storage space, 5 hours of video, online payments
Business Unlimited: $32 per month — 35 Gb of storage, 10 hours of video, multiple currencies, multi-channel selling, dropshipping, product reviews
Business VIP: $59 per month — 50Gb of storage, unlimited video, marketing, and sales tools, dropshipping, product reviews, and a loyalty program
Wix provides custom solutions for enterprise customers. If you have a large site with complex needs, then Wix can design a complete solution for your brand. Contact Wix directly for pricing.
Wix is one of the best website builders available for creating your own website. Its flexibility, massive range of features, and ability to scale are ideal for many new and established businesses. But, if anything, Wix’s vast range of options can be a hindrance and make its learning curve a little steeper than necessary.
Wix is a great allrounder, but it’s not the easiest, cheapest, or fastest website builder. So keep reading to discover the best alternatives to Wix.
Squarespace: Best Website Builder for Creatives
Squarespace is the ideal website builder for anyone for whom aesthetics are a primary concern; it boasts the most beautiful templates of any website builder.
On its higher tier packages, Squarespace allows ecommerce sites to host their own checkout. This is radically different from some website builders further down this list and ensures a consistent customer experience while maintaining a secure checkout.
For professional designers, Squarespace offers Circle, an invite-only program for professionals creating multiple sites in Squarespace. To qualify, you must build at least three websites on the Squarespace platform.
Squarespace has hundreds of templates, widely considered to be amongst the most beautiful designs of any website builder.
Additionally, you can purchase Squarespace templates at a number of different design marketplaces, giving you even more options.
Powerful Ecommerce Features
Squarespace has everything you need to power an online store, from selling an individual item to a huge product range. You can even sell online classes.
Integrated Marketing Tools
Squarespace includes integrated marketing tools like email campaigns that carry your branding from your site to your customers’ inboxes.
Squarespace also includes a very capable blogging app with all the features you need to start publishing content that will engage your users and boost your position on SERPs (Search Engine Ranking Pages).
Circle is Squarespace’s partner program for professional web designers. You will need to build at least three Squarespace websites to qualify.
Members of Circle get free educational content to keep their skills up to date and access to product betas.
- Award-winning templates
- Incredible customer support
- Seamless integrations
- Simple but powerful ecommerce features
- Create a stunning site in 15 minutes
- Steeper learning curve
- Limitations on navigation
- Slower than average page speed
- Premium-priced plugins
- No free domain
- Custom CSS restricted to the business plans
Squarespace offers four simple pricing plans. Additionally, you can save up to 30% by opting to pay annually instead of monthly.
Personal: $23 per month — 2 contributors, curated templates, simple analytics, mobile version of sites
Business: $33 per month — unlimited contributors, business tools, advanced analytics, ecommerce with 3% transaction fees
Basic Commerce: $36 per month — unlimited contributors, business tools, ecommerce analytics, merchandising tools, 0% transaction fees.
Advanced Commerce: $65 per month — Everything in the basic commerce package plus abandoned cart recovery, subscriptions, advanced shipping options, and discounts, as well as APIs for third-party integrations.
Squarespace offers undeniably beautiful sites. Its editing experience takes a little getting used to but is far from complex. Its simple, transparent pricing means your costs are predictable, and there is genuine value in its 30% discount for paying annually.
Due to its shallower navigation, it’s best suited to smaller online stores with dozens rather than hundreds of products. However, artists and craftspeople will love selling their work on Squarespace.
Shopify: Best Website Builder for Online Stores
Shopify is the best-known website builder for creating an online store, and for a good reason. Few website builders manage to handle online sales with the grace of Shopify’s ecommerce features.
That does not mean it’s without its failings. The biggest issue for most Shopify users is the restriction on the number of product variants, which is capped at 100, and always seems to be reached too quickly. Another common gripe is the styling restrictions placed on the cart in the name of security, which prevent anything but basic styling from being applied to your checkout process.
Shopify is one of the best online website builders, but it eschews the usual drag-and-drop interface approach and instead uses templates and editable code.
Templates typically come with styling options, and there is a WYSIWYG (What You See Is What You Get) style editor for adding content. However, you’ll need to hire a developer or learn basic coding to customize your template significantly.
The upside of this approach is that there’s a vast Shopify ecosystem, with thousands of templates and plugins available in the dedicated store and on third-party marketplaces.
Vast Number of Templates to Choose From
Shopify has a huge number of templates, there are hundreds of native templates, and there are thousands more available from third-party marketplaces.
Extensive Plugin Store
Shopify has an extensive plugin store with 6500+ add-ons, from apps to improve your UX to helpers to simplify third-party integrations with SaaS (Software as a Service) like Mailchimp and AliExpress.
Social Media Integration
Shopify isn’t just an online store; it makes selling products across multiple channels, like Facebook, Twitter, Instagram, and even email, a simple process.
Shopify has a plethora of resources to help you create an online store and maximize your sales. It provides online courses and community resources and a dedicated and knowledgeable customer support team.
- Highly optimized checkout
- Recognized and trusted platform
- Sell across multiple channels like Etsy and Facebook
- Huge app store
- Manage large inventories easily
- Fast customer support
- Checkout has limited styling options
- Coding knowledge is needed to fully extend Shopify
- No simple drag-and-drop editor
- Additional costs if buying a template or plugins
- Steep learning curve compared to other website builders
- Limits on the number of variations per product
Shopify offers three website plans. You can save 50% if you pay annually instead of monthly.
Note: in addition to your plan, Shopify charges a per-sale percentage plus $0.30 for online transactions.
Basic: $29 per month — Basic reports, 2 staff accounts, 4 inventory locations, up to 77% shipping discount, 2.9% + $0.30 fee per transaction
Shopify: $79 per month — Professional reports, 5 staff accounts, 5 inventory locations, up to 88% shipping discount, 2.6% + $0.30 fee per transaction
Advanced: $299 per month — Custom reports, 15 staff accounts, 8 inventory locations, up to 88% shipping discount, 2.4% + $0.30 fee per transaction
Shopify is aimed at small businesses but also provides ShopifyPlus, an enterprise-grade solution for high-volume businesses that starts at $2,000 per month.
Shopify sets the bar for ecommerce solutions. When it comes to selling online, it’s the first choice for many businesses.
Shopify occupies the middle ground between website builders and custom solutions. As such, making changes is difficult. Once you’ve chosen your template and exhausted the built-in features of the template, your only recourse for further changes is to hire a developer (or learn to code).
Shopify is laser-focused on ecommerce, so it’s a poor choice for anything but ecommerce. However, if you’re aiming to quickly establish an online store with scope to grow, Shopify is impossible to beat.
Webflow: Best Website Builder for Design Agencies
Webflow is a website builder geared solidly towards freelancers and design agencies concerned with building a website for their clients.
For professional website designers who possess at least a passing understanding of HTML & CSS, Webflow is an ideal way to create a website.
With its white labeling and a complete CMS (Content Management System), Webflow allows you to serve sites to clients as custom builds. Clients can then edit content in a simplified dashboard called Editor; this lessens the learning curve for clients and avoids the risk of them fiddling with site-breaking settings.
Webflow employs a full CMS (Content Management System) to separate design and content and allow you to use data to create a website rapidly. In this respect it’s like a the best elements of Wix and WordPress combined.
Powerful Design Process
With Webflow you have the option to fully customize almost every aspect of your design, without code.
Start with a blank canvas, or a template, then use the drag-and-drop editor to add HTML elements onto your page. Create reusable symbols to speed up your site creation.
White labeling means teams can create client sites in Webflow without the client knowing how the site is built — design agencies don’t have to worry about clients cutting out the middleman and going straight to Webflow to save money.
Most website builders are out of their depth when it comes to enterprise-grade sites with high volumes of traffic. Not so Webflow, which delivers advanced security, traffic scaling, and guaranteed uptime for its enterprise customers.
- Comprehensive SEO tools
- Extensive customization options
- Industry-leading documentation
- Excellent for client work
- Fast customer support
- Awesome free plan
- Not beginner-friendly
- No plugin store
- HTML & CSS knowledge advisable
- Membership sites are only in beta
- Complicated pricing
- Eye-wateringly expensive
Webflow offers a multitude of pricing options depending on whether you’re an individual, a reseller, or an online store.
If you’re running an individual site you’ll need either a website plan or an ecommerce plan. If you’re an agency planning to resell Webflow to your clients you’ll need a workspace plan for your team in addition to a website or ecommerce plan for every client site you publish.
If you’re an individual, Webflow provides three plans to choose from. You can save up to 22% by opting to pay annually instead of monthly.
Basic: $18 per month — 0 CMS items, 500 form submissions per month, 50Gb bandwidth.
CMS: $29 per month — 2,000 CMS items, 1,000 for submissions per month, 200Gb bandwidth, and up to 3 guest editors
Business: $49 per month — 10,000 CMS items, 2,500 form submissions per month, 400Gb bandwidth, up to 10 guest editors
To unlock features specifically designed for online selling, you need to opt for one of Webflow’s ecommerce plans. You can save up to 30% by opting to pay annually instead of monthly.
Standard: $42 per month — includes everything in the individual CMS plan, plus 500 products, 2% transaction fee, and a maximum of $50,000 in annual sales
Plus: $84 per month — includes everything in the individual business plan, plus 1,000 products, 0% transaction fee and a maximum of $200,000 in annual sales
Advanced: $235 per month — includes everything in the individual business plan, plus 3,000 products, 0% transaction fee, and unlimited annual sales
For teams, Webflow offers workspace plans in addition to website and ecommerce plans. There is a free plan while you learn Webflow, and you can save up to 33% by paying annually.
Note that team plans are charged per seat, so for example, the cost for four designers of the Growth package is $240 per month (not $60 per month).
Core: $28 / seat per month — for small in-house teams, up to 3 seats, a maximum of 10 unhosted sites, custom code and code export.
Growth: $60 / seat per month — for growing in-house teams, up to 9 seats, unlimited hosted sites, custom code, custom export.
Freelancer: $24 / seat per month — for freelancers or small agencies, up to 3 seats, full CMS access on unhosted sites
Agency: $42 / seat per month — for agencies, up to 9 seats, full CMS access on unhosted sites
Large teams with more than 9 team members will need to contact Webflow for its enterprise plan, which promises unlimited seats.
Webflow is aimed at design agencies and freelancers who need a web host for client work and is one of the best website builders for managing multiple sites.
Due to its advanced feature set, Webflow is relatively complex to use. However, it is far simpler than a bespoke site, and anyone with a cursory understanding of web technologies should master it in a short space of time. Additionally, its Editor feature simplifies it for clients.
Unfortunately, Webflow’s ecommerce plans are expensive and ecommerce features are limited. Anyone looking to sell online might want to consider other site builders instead.
If you’re a design agency building multiple client sites, Webflow is an excellent platform to adopt…if you can afford the team plans.
Duda: Best Website Builder for SEO
Duda website builder has been outperforming its rivals since 2021, when Google introduced Core Web Vitals and, in the process, made SEO all about speed.
Duda produces blazing-fast, reliable sites and, in doing so, ticks all of Google’s boxes for a quality site that it wants to rank highly.
On top of this, Duda provides a white-label option, allowing design agencies to build sites for clients on the platform. In fact, this is what Duda was initially created for.
Duda offers beautiful design in a simple-to-use package. As such, it produces some of the best no-code websites.
Duda offers a Simple Editor option that allows you to provide your clients with a simple website builder of their own. Predesign elements that work together, then let your clients combine them in whatever way they please.
Clients will feel empowered, and you get a website project out the door with less work and fewer revisions.
Duda is aimed squarely at freelancers and design agencies that want to foster an ongoing relationship with their clients.
Build your own library of widgets, templates, and sections. Share across your entire team, so client projects are created with your in-house approach.
Duda enables ecommerce sales across the web and social media, with your inventory synced everywhere you sell, from Facebook to eBay and Amazon.
Managing a store is simple with store management apps for iOS and Android.
- Extremely fast page speed
- Beautiful templates
- Award-winning customer support
- Intuitive drag-n-drop interface
- Relatively expensive
- Limited plugin store
Duda offers three pricing plans for websites, and you can save up to 33% by paying annually instead of monthly.
Basic: $19 per month — 1 website, email customer support only, no team or client collaboration
Team: $29 per month — 1 website, email chat and phone customer support, up to four team members, white label client access
Agency: $59 per month — 4 websites, priority email chat and phone customer support, up to ten team members, white label client access, widget builder, export control
Duda also offers custom plans for clients with enterprise-grade sites; contact them directly for pricing.
Duda provides ecommerce features as an add-on, which means if you want to use Duda to create an online store, you need to sign up for one of their website plans as well as one of their ecommerce plans.
Note: you can pair any of the ecommerce plans with any of the website plans; they don’t need to scale together.
You can save up to 25% on Duda’s ecommerce plans by paying annually instead of monthly.
Standard: $8 per month — Up to 100 products
Advanced: $22 per month — Up to 2,500 products, sell subscriptions
Unlimited: $49 per month — Unlimited products, sell subscriptions, Square PoS integration
SEO is a complex subject, and many factors feed your ranking on Google, Bing, and other search engines.
What is universally accepted is that fast pages translate into a better ranking.
If you’re looking for a blazing-fast website builder to help you establish a strong online presence, Duda must be near the top of your shortlist.
WordPress.com: Best WordPress Website Builder
WordPress is a juggernaut of an app; its rise has been unstoppable, and 43% of the web is made up of WordPress sites. Furthermore, WordPress.com — not to be confused with WordPress.org — is a WordPress site builder. That means all you need to do is log in and have all the power and flexibility of WordPress at your fingertips.
The downside to all this power is that WordPress.com is a big step up in complexity from most of the site builders on this list. It’s not as complex as its self-hosted sibling, but you’ll still need to spend some time getting acquainted with the advanced features.
You’ve probably heard that WordPress is insecure. We’re sorry to say that’s true. WordPress’ main vulnerability is its third-party themes and plugins — the commonality of a WordPress site means criminals consider it worth exploiting. WordPress.com web hosting is considerably more secure than self-hosted WordPress.org, but hey, it’s still WordPress.
But if you decide the security risk is acceptable, WordPress.com offers an ecosystem of themes and plugins unparalleled for its range and variety.
WordPress has a vast ecosystem, perhaps the largest of any design software. There are thousands of professionally designed themes, and over 50,000 plugins, providing enormous scope for customization.
When vulnerabilities are found, more often than not, it’s the result of a flaw in a plugin update. So if you install a lot of plugins, you are exposing yourself to increasing security risks.
Unfortunately, in order to take advantage of the WordPress ecosystem, you need to be on one of WordPress.com’s higher-priced plans.
Secure Web Hosting Service
WordPress sites are notoriously insecure, but WordPress.com solves most of the issues thanks to a dedicated security team.
The whole WordPress community has been working on evolving the design process from coded templates to a drag-and-drop editor called Gutenberg. Gutenberg started out small, but it gets better all the time and now offers a good level of design control without overwhelming beginners with too many options.
- Generous free plan
- Intuitive drag-and-drop editor
- No installation required
- Great live chat support
- Ideal for blogging
- 50,000+ plugins
- Vast number of templates
- Secure web hosting service
- Slow page-load times
- Persistent security concerns
- Premium templates and plugins are restricted to more expensive plans.
- SEO locked behind more expensive plans
There is a generous free plan that is ideal for getting started. Beyond that WordPress.com offer four price tiers. You can save up to 50% by paying annually instead of monthly.
Note: many of WordPress.com’s best plugins are not free; make sure you budget for the cost of any plugins you intend to use.
Personal: $4 per month — Remove WordPress.com ads, collect payments
Premium: $8 per month — Remove WordPress.com ads, collect payments, earn ad revenue, install premium themes, Google Analytics integration
Business: $25 per month — Remove WordPress.com ads, collect payments, earn ad revenue, Google Analytics integration, install plugins, automated site backups.
eCommerce: $45 per month — Remove WordPress.com ads, collect payments, earn ad revenue, Google Analytics integration, install plugins, automated site backups, accept payments in 60+ countries, top shipping carrier integration, premium design options.
WordPress.com also provides WordPress VIP, an enterprise-grade package that starts at $25,000 per year.
Opting to use WordPress.com boils down to one thing: building a website with the WordPress ecosystem. That means you must select at least the Premium price tier (to install premium themes) or the Business price tier (to install plugins). As a result, WordPress.com, on the lower packages, has limited appeal.
WordPress.com is one of the better choices on this list for blogging. If you hope to attract a lot of organic traffic from search engines, then WordPress.com’s blogging heritage will serve you well.
GoDaddy: Best Website Builder for Marketing
GoDaddy is best known for website hosting but does not have the best reputation regarding reliable software; however, its web builder dispels that myth by producing good quality code and decent page speed.
Unfortunately, it achieves its performance by limiting your design options. For example, you can’t add individual elements to your site; you must add whole sections and customize them. However, suppose you don’t feel particularly confident with design. In that case, having someone else make those decisions for you can be a real bonus.
A big flaw with GoDaddy’s ecommerce features is that the checkout isn’t hosted under your domain name; it’s hosted on a third-party website. Consumers are increasingly concerned about scams, and the site URL changing this way can feel like a real red flag.
GoDaddy website builder has a version control system built in. This helpful feature allows you to revert back to an older version of your site. So if you make a change, undoing it is just a couple of clicks. That’s great for websites that want to make temporary, seasonal changes to their website and then revert back to the everyday design.
GoDaddy uses a surprisingly effective AI to offer advice, helping you to establish an online presence and boost your business.
Integrated Marketing Features
GoDaddy has some of the most comprehensive marketing tools of any website builder. SEO, social media, and email marketing can all be employed to connect with and retain customers.
Hundreds of Themes
GoDaddy offers hundreds of customizable themes that you can edit with no technical skill or experience.
Free Image Library
Lots of businesses struggle with images when they first start out. GoDaddy has a built-in library of professional images that you can use until you have your own.
- Award-winning 24/7 support
- Very simple to use
- Quick build process
- Add-on tools
- No plugin store
- Limited SEO, especially on lower plans
- Limited styling options
- Ecommerce checkout hosted elsewhere
GoDaddy offers four simple pricing tiers. You can save up to 37% by paying annually instead of monthly.
Note: The availability of GoDaddy Plans varies depending on your territory.
Basic: $9.99 per month — 1 social media platform, 5 social posts per month, 100 email marketing sends per month
Premium: $14.99 per month — Unlimited social media, 25,000 email marketing sends per month, SEO tools, group events, paid appointments
Ecommerce: $16.99 per month — Unlimited social media, 25,000 email marketing sends per month, SEO tools, group events, paid appointments, product listings, flexible payments, promotional features
GoDaddy isn’t the best overall website builder, and neither is it the cheapest website builder. But it is a good, solid, middle-of-the-road choice for small businesses.
Where GoDaddy website builder does excel is in the business tools that come with its site builder platform. Its marketing tools are excellent, and its new AI-powered hints are a great way of guiding you toward a profitable site.
Wrap all of this up at a competitive price, and GoDaddy is worth a look if you want to do all your web design and promotion in one place.
Carrd: Best Website Builder for One-Pagers
Carrd is website builder software for anyone building a one-page site. One-page sites are ideal for product microsites, event sites, small companies, time-limited promotions, contact forms, and many other websites.
One of the most complicated tasks when a software company sets out to create a website builder is navigation. Carrd circumvents that problem by eliminating the need for navigation, which results in a more straightforward UI, compact code, and faster page speeds.
There is a bit of a learning curve with Carrd. For example, it helps if you understand the basic principles of CSS. But if you don’t, the documentation will help. And getting to the nuts and bolts under the hood of your site can give you a real sense of ownership.
Carrd allows you to build and publish three sites for free. But if you want to publish more than three and use pro features like custom domains, it will charge you $19 per year — that’s just $1.58 per month.
Carrd is one of the cheapest website builders around. At just $19 for an entire year, you normally struggle to find plain web hosting this cheaply.
The price reflects the limited feature set — Carrd lacks the marketing and SEO tools that the top website builders have — but for many small businesses who just want to establish an online presence quickly, a one-page site is exactly what they need.
Unlike many of the premium website builders on this list, Carrd allows you to use custom code on its sites.
Custom code requires a little more knowledge than the average site builder, and many people prefer a drag-and-drop interface. However, adding custom code to Carrd is far easier than adding it to Shopify, for example.
Carrd refers to its plugins as widgets. It doesn’t have a full app market or ecommerce features, but you can add widgets from services like Stripe and PayPal to expand the capabilities of your Carrd site.
- Very low cost
- Perfect for one-page sites
- Steeper than expected learning curve
- Limited to one-page sites
- No free domain or free SSL certificate
Carrd allows you to publish three branded sites for free. It only has one paid plan, which is billed per year. Carrd also provides a free seven-day trial.
Note: Carrd’s Pro plan allows you to build multiple sites.
Carrd Pro: $1.58 per month (billed annually at $19) — build more than three sites, custom domains, signup forms, payment forms, Google Analytics, widgets, custom code
Carrd is an excellent website builder that outputs solid production code. If you need to get a one-page site online fast, then Carrd is a perfect choice.
At just $19 for a whole year, Carrd is one of the best-value website builders on this list.
Unfortunately, one-page sites typically have a limited lifespan, and sooner or later, you’ll want to expand. At this point, Carrd will cease to be a viable option and you’ll have to look at other website builders.
But at this price, you could have a one-pager up in the next 15 minutes. That’s hard to knock.
Square Online: Best Website Builder for IRL Businesses
Square Online is part of the Square product range that includes one of the most popular PoS (Point of Sale) solutions. Square Online is an excellent option for brick-and-mortar businesses that exist IRL (In Real Life). It’s also one of the few entries on this list that qualifies as a free website builder.
Square acquired the Weebly website builder in 2018 and redeployed staff to develop Square Online. Although Weebly continues to exist, all development seems channeled into making Square Online’s ecommerce features the best option for building an online store.
Square Online is more straightforward than Shopify for building an online store and offers a range of tools to integrate online and offline business.
Square Online is perfect for businesses that need an online store but feel website building is too technical. Its broader ecosystem of business tools means you can do everything digital in one place, with a consistent set of UIs and workflows, which makes things easier.
Square Online Features
If you’re already a customer of Square’s PoS (Point of Sale) products, then you can export your inventory from your PoS device and import it into your online store, saving yourself hours while ensuring that your products are synced.
Square Online is just part of the Square group of products. Consequently, your sales aren’t limited to your website. As well as the obvious PoS option, Google, Instagram, and Facebook integrations are available.
Square is particularly well-suited to restaurants, bars, and cafes. It provides scheduling software, team management, and loyalty cards, all of which make running a service business online a cinch.
- Simple e-commerce features
- Intuitive UI
- Integration with the Square ecosystem
- Generous free plan
- Limited design options
- Lengthy website building process
Square Online offers three price plans, all of which are priced monthly but billed annually. Its lowest-priced tier is free, except for card processing fees.
Note: different pricing plans are available in different territories.
Free: $0 per month — Unlimited products, sell on social media, SEO tools
Plus: $?? per month (billed annually) — Free tier features, Advanced item settings, Accept PayPal
Premium: $?? per month (billed annually) — Plus tier features, reduced processing rate, real-time shipping rates
In addition, Square Online offers an enterprise solution for high-volume, multi-location businesses. Contact Square directly for pricing.
With the financial backing of its parent company Square Online has the resources to evolve into a world-leading website builder; it just hasn’t gotten there yet.
Like a couple of other website builders on this list, Square Online is aimed directly at anyone who wants to build an online store — or, in fact, commerce in general. So you should look elsewhere if selling online isn’t central to your site.
But suppose you’re already invested in the Square ecosystem with PoS devices in physical locations. In that case, using Square Online is a no-brainer.
And if you’re willing to look past some of the design restrictions in favor of good customer service and the potential of a growing platform, then Square Online is a solid choice too.
Zyro: Best Budget Website Builder
Zyro is exceptionally cheap, especially for building an online store. But don’t let that fool you into thinking Zyro website builder is low on quality. On the contrary, hidden behind the low-ball sales pitch is a competent website builder with many features.
Zyro gives you complete control over the placement of your content, something that only Wix can rival.
Zyro offers an outstanding balance of powerful customization but not too many tools, so you won’t be overwhelmed by all the options.
Zyro doesn’t have a built-in app store like some rivals, which means you have limited options to expand the functionality of your site. However, it does offer some third-party integrations to services, so you’re not entirely without options.
Zyro does a tremendous job of getting new businesses online because you don’t need any experience to use this very simple site builder.
Unlimited Storage & Bandwidth
Many website builders usually scrimp on the extras and claw back a little money by charging extra for hosting. Not so Zyro, which provides unlimited storage and bandwidth.
Zyro includes a logo maker, so if you’re starting from scratch, you can get give yourself some professional gloss with a shiny new logo.
- Great value ecommerce
- Responsive templates
- High-level control of design elements
- Live chat support
- Drag-and-drop editor
- Basic blog options
- Only basic SEO tools
- No built-in app market
Zyro offers two price plans, one for simple small business websites and one for ecommerce.
Note: Zyro offers regular discounts of up to 75% off its packages. These discounts are time-limited, but once they expire, they reset. So you won’t miss out if you decide to think it over.
Website: $2.99 / month — free domain, free email for 3 months, marketing integration, logo maker
Business: $3.99 / month — All of the features of the Website tier, plus sell up to 500 products
With its AI-powered logo maker, fast build times, and simple options, Zyro is committed to getting you online fast.
We really didn’t like the deception of placing a fake countdown on the price discount. And hiding the increased renewal price in small print isn’t a good look for Zyro either. That type of blackhat UX doesn’t have a place on the modern web.
However, the prices beat almost everything except free website builder plans. In addition, Zyro’s ecommerce package is one of the most affordable options on the market, with an equally generous 1% transaction processing fee.
If you want to set up a side business over a weekend or even over your lunch hour, then Zyro is an excellent choice.
Website Builder FAQs
What is a website builder?
A website builder, or site builder, is a service for creating a website without any design or coding skills. The most popular website builders are designed to democratize the web by helping anyone build a website quickly and easily.
It sometimes helps to have some design ideas, and some website builders will allow you to add custom code if you want to, but neither is required.
With a website builder, all you need is the desire to create a website.
Are websites built with website builders as good as professionally built bespoke websites?
Because website builders are created with many potential uses in mind, they use generic source code. Unfortunately, this means that their code is typically less streamlined than a bespoke site.
However, over the past few years, the code quality that website builders generate has improved enormously. Now, many professional design agencies use website builders instead of coding their own websites.
If you have a very specialized site in mind, like a SaaS (Software as a Service, then even the best website builder won’t be able to create it. But for marketing websites and online stores, website builders are an ideal way to build a website.
How much do website builders cost?
The cost of a website builder varies from product to product. There are free website builders available, but many of the top website builders charge a monthly fee.
For one of the best website builders, you can expect to pay a subscription based on the features you require. Expect to pay more for e-commerce features, marketing features, and a flexible drag-and-drop interface.
There are sometimes hidden costs, such as a card processing fee for online sales.
If you opt for a website builder that uses templates or plugins, you may need to pay for those in addition to the subscription.
You don’t need to pay for web hosting services; web hosting should be included.
Most website builders offer a limited free plan or a free trial, so you can test out features before opening your wallet.
Is a website builder suitable for a small business?
It depends on the nature of your business. For example, suppose you’re setting up an online store or a professional service like plumbing or landscaping. In that case, a website builder or perhaps a specialist e-commerce website builder could be ideal for you.
On the other hand, if you’re running a business like a car dealership or a travel agency — where you need lots of individual listings — that is a little beyond what website builders can do. In that case, you’ll probably need a complete CMS (Content Management System).
If you are building a complex app or SaaS, then sorry, but website builders can’t manage that; you’ll need to hire a professional developer or improve your coding knowledge.
How hard is it to use a website builder?
You don’t need web design experience to use a website builder; they are designed to get new businesses online without professional assistance.
Some website builders are more complicated than others. Typically, the more features there are, the more time you’ll need to familiarize yourself with the user interface. A website can be created quickly with a drag-and-drop editor, but you may find you need to put in a little more work if you’re creating an online store.
As a guide, if you can use email, a web browser, or a document processor like Word or Pages, you’ll be able to use a website builder to build a website.
Can you use a custom domain name with a website builder?
Custom domains, like myawesomewebsite.com, can usually be used with website builders.
Be aware that some website builders charge more for this option. But equally, you may be offered free domain name registration, at least for the first year.
Do I need web hosting services to use a website builder?
You don’t need to worry about a web host; that’s part of what you’re paying the website builder to provide.
Many website builders even host your site on CDNs (Content Delivery Networks), making your site faster for a global audience.
Depending on your package, most website builders restrict the storage space you can use (the total size of all of your files combined). Some website builders also limit the bandwidth you can use (the total size of all the files users access on your site combined).
Do website builders perform well on search engines?
Getting your site to page one on Google is the primary aim for most businesses.
Many professional techniques boost your site up search engine rankings, but they all boil down to publishing good content and fast page load times.
You’ll find plenty of blog posts online claiming that website builders output low-quality and slow code. This used to be true, but in recent years the code website builders’ output has improved significantly.
A good website builder (like the ones on this list) won’t guarantee good search engine ranking, but the top website builders include marketing features that will help.
How long does it take to build a website with a website builder?
Some website builders can get you online in under five minutes. Others require hours of build time.
Typically, the more complex a site is, the longer it will take. Ecommerce, for example, will take longer than a simple résumé webpage.
Additionally, websites are not a once-and-done task. You will need to update your site, change information, and add features throughout its life.
But you’ll find that most website builders make this easy by taking away the hard work. As a result, most first-time website builders discover that they enjoy making websites, and some even decide to become professional website designers!
What is a drag-and-drop editor?
A drag-and-drop editor is exactly what it sounds like. You drag an element into position by clicking on it, and you drop it into place by releasing the mouse button when it’s positioned as you want it.
A drag-and-drop editor is considered a premium feature of the best website builders, but some people do prefer to make changes with code or via a simple form interface.
Which is the best website builder?
There isn’t a catch-all approach to building a website. The right website builder for you might not be the right website builder for someone else.
As you can see from the list above, Wix is a solid all-rounder, whereas Shopify is excellent for creating an online store. However, there are many occasions when other website builders would be a better choice.
Sometimes it comes down to something as simple as feeling an affinity with the website builder’s philosophy. If you find a website builder intuitive and it provides all the features you need, it’s the right website builder for you.
Featured image by upklyak on Freepik
A robust email marketing strategy is a great way to reach your target audience directly.
But your email marketing campaign success rests on whether you used the best email marketing services.
No two email marketing services are equal. So you must choose carefully. We created this guide and ranked the 12 best email marketing services for you.
How to Choose the Best Email Marketing Services
Although we ranked these best email marketing services in this list from number one to eleven, we also understand that everyone’s need is unique. So we identified where each email marketing tool performs best.
Here’s what to keep in mind to find a good email marketing service:
- Your business goals
- Growth stage of the business
- The audience your business targets
Please read on for the best email marketing services in the market today.
1. ActiveCampaign: Best Advanced Email Automation
If your goal is to deliver timely, personalized, and unique email experiences to your customers, try ActiveCampaign. As the best email marketing service for putting your marketing on autopilot, this tool offers a built-in email automation system, a campaign tracker, and a CRM.
- Unique Feature: Customer experience automation (CXA)
- Target Users: eCommerce, B2B, B2C, SMEs, bloggers, and influencers
- Pricing: $29 per month.
ActiveCampaign offers users loads of beginner-friendly advanced automation features. Here are a few:
1. Automated Marketing
You can focus on other important business pursuits and let ActiveCampaign’s marketing automation send welcome emails, track contact tags, monitor sales analytics, and fetch performance reports.
This feature empowers users to launch automatic email marketing campaigns or follow up on customers who abandoned their carts or disengaged from their content.
2. Site and Event Tracking
ActiveCampaign records your site visitors’ consumer behavior and demographic information in real-time. So you can segment your email list better and target your audience with messages that resonate with them.
Gathering visitor data can help you engage with them emotionally or during memorable events like anniversaries, birthdays, and other milestones.
3. Free Migration
ActiveCampaign offers a seamless move from your previous automated marketing service provider.
Best part? Migrating to ActiveCampaign comes at no cost to you.
Simply request for migration by filling out a quick form. And you’re on your way to a better email marketing experience.
Image Credit: ActiveCampaign
ActiveCampaign groups your email contacts into different categories to enable you to make sense of the data.
You can segment a contact list by name, date, location, subscription status, tags, and other metadata.
Segmented data helps you target the most conversion-ready audience for the particular campaign.
5. Third-Party Integrations
You’re free to link your favorite apps with ActiveCampaign if it enhances your business growth.
So you can integrate your account with third-party apps like
- Facebook to pull ad or public user data
- Shopify to pull sales and shop data
- Google Sheets for spreadsheet operations
- WooCommerce for eCommerce performance data
You don’t need to move contacts across email marketing platforms to access or manage your data. ActiveCampaign lets you keep your data on the platform you wish to use and then use integrations to extract the benefits of having those contacts.
6. Performance Reporting
Get real-time reports on your deals and sales activities using ActiveCampaign. The reports feature lets you know your campaign’s performance across these indicators:
- Subscriber engagement
- Automation reports
- Sales rep deal pipelines
- Revenue generation
- Customer attribution reports
ActiveCampaign lets you track your competitors by providing reports of users who switched to competitors.
You also get a funnel report to see how well your email marketing effort converts engaged audiences to buyers.
7. One-on-one Messaging
ActiveCampaign lets you start and manage conversations with current and prospective customers across multiple channels.
Send and receive instant direct messages, which you can also automate in full.
Customers will quickly reach you with questions and orders without losing their messages in your email pile.
- Automation templates
- Email Templates
- Email drag-and-drop builder
- Branded Forms
- Split Automations
ActiveCampaign is feature rich. You can fully integrate other applications on the platform without losing vital leads and data.
This email marketing software positions itself (and rightly so) as a leading email marketing solution that encompasses other parts of marketing and your CRM needs.
You can enjoy its free email marketing service offering for 14 days.
Although ActiveCampaign promises many features, most of them are exclusive to users who subscribe to paid plans. Sadly, this email marketing tool doesn’t offer a free plan.
Also, the workflows and features are sophisticated. So this email service provider will demand a learning curve.
ActiveCampaign offers four paid plans—Lite, Plus, Professional and Enterprise. The enterprise plan is customizable to meet the peculiar needs of big businesses.
Each plan is billed monthly at:
Lite: $29 per month
Plus: $49 per month
Professional: $149 per month
Enterprise: Customized rate
2. Sendinblue: Best Free Plan and Instant Messaging
Sendinblue provides users with instant messaging features, sales enablement software, and email marketing tools to grow their businesses.
If you’re looking to engage users more instantly through SMS and chats along with your email campaigns, then Sendinblue is the solution. As the best email marketing software for instant messaging, Sendinblue has personalization features to help you engage better with your target audience.
- Unique Feature: Email and SMS marketing
- Target Users: Retailers and CPG, SaaS, media, publishing, public sector, NGOs, and hospitality industry
- Pricing: Starts at $25 per month
1. Email Templates
Sendinblue offers over 40 responsive and professional pre-made email templates from which to choose.
If those are not enough, you can create bespoke email templates. Again, you’ll find the platform intuitive. In addition, you can use templates on multiple devices for the best results.
2. Drag and Drop Email Editor
Modify emails to your taste by simply dragging and dropping items on the campaign template.
Sendinblue is one of the most advanced email marketing services today. For example, it takes personalization seriously. So you can craft the content of your emails to appeal to your target audience better.
3. Email Tracking
If you wish to measure campaign performance rate or monitor engagement on certain emails, Sendinblue provides the option of turning on your Google Analytics tracker.
Google Analytics generates insights by drawing your customer information from all over the internet, including their behavior on social media.
4. Live Chat
Sendinblue lets you initiate instant communication with your site visitors through chat. Live chat is a handy email for engaging your leads at critical moments.
You can install this feature in seconds, assign conversations to your team, and customize the chat feature for your brand.
5. Contact Segmentation
Every contact is different and often has unique preferences.
Target the right audience with the most suitable message by exploring Sendinblue’s segmentation; this categorizes contacts and helps you determine, create and push a tailor-made campaign to a ready market.
6. SMS and Whatsapp Marketing
Sendinblue allows you to send your desired SMS volume to any chosen destination for a token.
You can also reach numerous contacts on your Whatsapp with customized messages about your business.
A recent report says that 69% of internet users use Whatsapp. So, you want to get your message to this audience.
7. Shared Inbox
Does managing all your conversations from a single place appeal to you?
With Sendinblue inbox, you can navigate smoothly between chats from your linked Gmail, Yahoo, or Outlook accounts.
Keep your team and customers updated simultaneously with a simple inbox setup.
This Shared Inbox feature enhances organization.
- Schedule send
- CRM automation
- Editable signup form
- Push notifications
Sendinblue’s free email marketing software offers advanced features for startups and supports unlimited contacts. Except you need to do more, you can function solely on the free plan.
As the best email marketing software for initiating instant communication with leads, this email marketing tool promises a simple user interface and instant account setup.
Also, Sendinblue is relatively cheaper compared to similar email marketing providers.
You can only send 300 emails daily on the free version of Sendinblue. A paid subscription is required to remove the Sendinblue logo from your emails.
Apart from the free plan, Sendinblue offers three other monthly plans—Starter Plan at $25, Business Plan at $65 per month, and Enterprise Plan at $1000 per month.
3. Drip: Best for Pre-Built Email Workflows
Drip is a personalized email, SMS, and automation service provider trusted by thousands of brands globally. It provides a seamless email workflow for businesses of all sizes.
- Unique Feature: pre-built email and SMS workflows
- Target Users: eCommerce industry
- Pricing: starts at $39 per month
1. Pre-built Playbooks
Handling every marketing operation by yourself is overwhelming.
Save precious business time by using any pre-designed Drip templates.
The playbooks with heart-melting welcome series and abandoned cart reminders are ideal for growing your revenue.
Choose a suitable visual workflow and automate it fully.
2. Email Builder
If you like your emails deeply personalized and right on target, you’ll find Drip’s HTML builder useful.
Create 100 percent original content from scratch.
Personalized emails prove to your customers that you go the extra length and they’re special to you.
3. Drag and Drop Editor
Customize emails to capture your brand image using its ultra-easy drag-and-drop email editor.
People and businesses exchange over 306 billion email messages daily. Your audience is already getting tons of messages. Stand out with branded emails.
The visual interface is vibrant and can help boost your creativity.
4. Pop-up Notifications
Get access to form templates that your on and off-site visitors can easily fill out on Drip.
You can redirect, engage, sponsor specific actions, offer discounts to customers and grow your audience with targeted pop-up notifications and forms.
Pop-ups and signup forms convert about 3.09% of site visitors.
5. Real-Time Business Insights
Gain insights on your growth, audience, revenue, and overall campaign performance with Drip analytics and benchmark.
That’s not all.
Drip supports users with personalized guides to help them make informed decisions using these data that lead to business growth.
6. Marketing Automation
Your emails and SMS can run on autopilot without taking on the stress of maintaining correspondence with new and existing customers.
Simply set up revenue-targeted workflows and relax.
Since Drip comes with pre-built workflows, you don’t have to start your automation process from scratch.
7. Single Click Integration
Are you a new or an existing business owner? Drip supports your business on multiple channels.
Fully merge or connect your online store like Shopify, Magento, and other eCommerce tools to your Drip account with just one click. Easy breezy.
You can start conversations on your e-store and finish in your inbox.
- Email support
- A/B testing
Apart from unlimited email sends, Drip lets you access its advanced features and all the tools on its platform during your 14 days free trial.
Users get tailored assistance and live support when they need them. In addition, Drip simplifies the scaling process for businesses.
Although you get unlimited emails, this plan doesn’t support unlimited contacts and doesn’t offer a free plan. However, you have unlimited features access. But Drip limits usage by the number of contacts.
More than ten paid plans starting at $39 up to more than $1,899 and billed monthly. Email contacts vary by plan, but you can send unlimited emails and email support for all paid plans.
4. Constant Contact: Best for Educators, Small Businesses, and Event Organizers
Constant Contact simplifies email marketing for event marketers and small businesses as one of the best email marketing providers. This email marketing solution helps users benefit from their email marketing effort without the typical steep learning curve of complicated email marketing software.
- Unique Feature: Event management tools
- Target Users: Small businesses and event organizers
- Pricing: Starts at $9.99 per month
1. Marketing Automation
Constant Contact empowers small businesses to put their email marketing on autopilot. You can segment your lists automatically and initiate campaigns without manual effort. You can also set drip campaigns and automation to trigger based on your audience behavior, data, or events.
You can resend messages under different subject lines to contacts who didn’t open them the first time.
2. List Building and Management tools
You can access a range of list-building tools on Constant Contact to help you attract and keep leads. In addition, you can access a landing page builder, form builder, text message signup FTW, and a contact management system.
3. Event Management
One of this email marketing service’s biggest selling points is its event management tools. Users can create signup forms for their events, build unlimited landing pages, create email follow-ups, and collect payments using tools available on Constant Contact.
4. Email Templates
Users can find more than 100 mobile-friendly, drag-and-drop email templates on Constant Contact that match different business types and brands. So you will find the appropriate template for the occasion regardless of industry, market, design preference, holiday, event, or other needs.
5. Surveys and Feedback Tools
Constant Contact understands that customer feedback and extra data can improve your marketing performance. You can consider Constant Contact the best email marketing service for getting feedback through surveys and polls.
You can customize these surveys with your branding and logo on your Constant Contact dashboard.
6. Responsive Email Editor
Constant Contact makes email editing a breeze for users with smart columns, undo-redo, an image library, color customizations, fonts, backgrounds, and more. In addition, its preview function lets you see what your email would look like across devices, so you can adjust your design or message to your heart’s content before sending it out.
7. Marketing Calendar
Unlike most email service providers, Constant Contact offers marketing calendars. The feature helps plan your marketing. Marketers can create their messages, schedule them, send, and track them with the help of a marketing planner.
- Error Checker
- A/B testing
- Landing page builder
- Agency tools
- Signup Forms
Constant Contact’s focus on small businesses means they’ve designed this email marketing platform with simplicity in mind. And they haven’t limited users’ who need more advanced email marketing automation features.
Its error checker is a good feature to catch bad links and fix issues that might lower conversion. Constant Contact is a great email marketing software for educators, event organizers, and small businesses.
Constant Contact doesn’t offer a free plan. Although it has simple pricing, this email marketing tool overcompensates higher-paying Plus users and leaves its Core plan users with limited functionalities.
Constant Contact offers two paid plans to accommodate two audiences:
- Getting started — $9.99 per month
- Advanced features— $45 per month
However, for more advanced automation features, you’ll need the $449 per month marketing automation offer.
These paid plans come with 30-day money-back guarantees so that any small business can test-drive the tool without commitments.
5. MailChimp: Best Email Design and Marketing AI
Mailchimp is one of the most popular email marketing software available online. It integrates email marketing automation features and creative tools to deliver result-oriented email marketing.
- Unique Feature: Email marketing automation features
- Target Users: Freelancers, agencies, and developers
- Pricing: Starts at $11 per month
1. AI-Powered Design
Mailchimp is an artificial intelligence-enabled creative assistant to automate and personalize your email and newsletter design for your businesses.
The creative assistant uses AI to study your brand and create beautiful, professional designs tailored to your needs.
These AI-powered designs are useful across multiple channels.
2. Subject Line Assistant
Your email subject lines are crucial to your campaign’s success. Barilliance reported that 64% of email recipients open messages based on the subject line.
Thinking and drafting the perfect email subject line to drive customer engagement is often difficult. But not anymore.
Mailchimp’s subject line helper provides real-time feedback and suggestions to guide you.
3. Audience Segmentation
Is your email marketing effort not yielding the desired results? You might be targeting the right audience with the wrong campaign.
Mailchimp helps to categorize your email list according to shared characteristics.
This ensures you send the right message to the right audience for better results.
4. Pre-built Templates
Create professional-looking emails and landing pages in minutes using any of over 100 template designs on Mailchimp.
Campaign templates incorporate content blocks and exciting design elements for your exploration.
5. Smart Predictions
Save yourself the cost of hiring a data analyst using available insight predictions on Mailchimp to analyze data.
Get demographic information about your past, present and prospective customers at your fingertips. These predictions help you make better decisions that affect your brand.
6. Marketing Automation Features
Automate your brand marketing workflows and drip campaigns to get the work done in just a few clicks. Set up the processes new email subscribers will go through before conversion.
Send automated welcome notes, product notifications, abandoned cart reminders, and other vital information about your brand.
7. Image and File Editor
Alter, sync, and save your images or files with Mailchimp’s robust content studio.
8. Website Builder
Create a unique search-engine optimized website with Mailchimp’s free website builder.
No special coding or website design experience is needed. Instead, get right into it with your domain name and a clear idea of what you hope to achieve.
- Pop-up form
- Marketing CRM
- A/B testing
- Appointment scheduler
Mailchimp is easy to use, and its creative assistant takes away the mental hassle of creating original content regularly. Apart from its free plan, this email marketing service offers unlimited contacts on its Premium plan.
The free version only allows 500 contacts, and Mailchimp’s monthly email sends are limited across all paid plans.
Apart from MailChimp’s free plan, paid plans start from $11 per month, and the Premium plan starts is $299 per month.
6. Klaviyo: Best eCommerce Marketing Automation
Klaviyo is an eCommerce-centered email marketing platform that pools data to create workflows and enhance business growth.
Klaviyo promises users an experience, a unified database, and a learning platform guaranteed to launch their businesses to new heights.
- Unique Feature: Personalized benchmarks
- Target Users: eCommerce
- Pricing: Starts at $45 per month
1. Email Marketing
Develop, personalize and automate your emails to portray your brand essence with Klaviyo.
This email marketing platform promises to help users maximize revenue, improve repeat sales, and increase customer retention using well-timed personalized email messages.
Klaviyo uses customer behaviors like these to target your messages better:
- Abandoning carts
- Items they ordered
- Recently viewed products
And also incorporates group behaviors like these:
- Newest products
- Most viewed products
So, whether customers appreciate group behavior or tend to repeat a behavior, Klaviyo picks up on that signal to improve your sales.
2. Precise Segmentation
Klaviyo automatically syncs customers’ data from their first interaction with your brand. Segmentation is swift, specific, and happens in real-time.
Categorize customers in similar demographics or those with shared traits together. This will ensure they get appropriate email messages guaranteed to trigger recipients.
3. In-built Signup Forms
Get to know your customers better and build your email subscriber list with pre-built forms. Klaviyo forms can be embedded in the content or pop up when visitors land on your page.
4. Professional Templates
Klaviyo provides over 100 SMS marketing and email templates to suit your brand. You don’t have to rack your brain trying to come up with authentic messages all the time. Pick expertly crafted
Klaviyo lets you move data across apps without a hitch.
This email marketing solution supports over 220 platforms that cater to eCommerce functions like payments and order management.
The eCommerce sector is highly competitive. So stay ahead of your peers. Catch market, industry, and emerging trends on time. And compare your growth with businesses selling similar products.
Benchmark helps you know where you stand in the grand scheme and what others are doing differently to achieve better results in your field.
7. SMS Chats
Scale your business with direct SMS messages to old and prospective customers.
SMS makes communication easier, faster, and less formal. So you can talk to customers around the globe on the go.
8. Broadcast Newsletter
Create the perfect newsletters about your brand and distribute them to your audience through their most preferred channel (email or SMS).
Broadcasts are one-off messages you can easily design without professional help. Klaviyo makes the process faster with send time automation.
- Drag and drop email editor
- A/B Testing
- Multichannel attribution
- Custom reporting
Klaviyo targets eCommerce brands squarely. This targeting helps users of this email marketing platform optimize for result-driven marketing automation. Users can get a free plan on this email software.
Klaviyo is feature packed and specializes in increasing revenues for businesses.
The free version has limitations. And Klaviyo allows only a few integrations compared to other email marketing service providers. So, this email marketing solution is only good if you won’t be heavy on integrations.
Klaviyo offers a free plan for starters. After that, the email plan starts at $45 per month, and you pay $60 per month to access all the tools in the email and SMS marketing plans.
7. Campaign Monitor: Best for Transactional Emails and Autoresponders
Campaign Monitor prioritizes ease and efficiency in delivering email marketing services to businesses.
The platform assures users of helping them to create memorable emails that convert and drive engagement.
- Unique Feature: Expert email marketing
- Target Users: Tech brands, media agencies, marketers, and charities
- Pricing: starts at $9 per month
1. Email Templates
As a business owner who is always on the go, creating an email from scratch is time-consuming. This email platform offers free brandable email templates.
Freely choose from the stash of professional templates and save yourself the stress and time it takes to design.
2. Custom Emails
This email platform harnesses customers’ data from your website, apps, and eCommerce tools to enable you to craft and deliver personalized emails to them.
A Campaign Monitor report shows marketers record a 20% sales increase and 26% more open rates when they send personalized campaigns.
As the best email marketing software for transactional messages and autoresponder, this tool lets you deliver personalized experiences to your customers for as low as $9.
3. Transactional Emails
Sending messages that trigger specific actions from recipients has never been easier.
This email software allows you to create, modify and enhance your communication with customers using bespoke transactional emails.
4. Actionable Analytics
As one of the best email marketing platforms, this popular email marketing service offers actionable email analytics you can access in just a few clicks. So you can rest assured of practical insights into your business performance.
Popular email marketing services like this email software gives you access to an interactive dashboard to measure results across metrics like these:
- Email campaigns
- Automated journeys
- Transactional emails
As one of the best email marketing platforms, this email software provides actionable insights from your top-performing campaigns that you can deploy across other campaigns.
5. Email Experts
Enjoy round-the-clock professional support services from one of the best email service providers.
If you run into technical problems, you can count on Campaign Monitor’s expert team at any time. From funnel to deliverability experts, you can get all the helps you need for your email marketing campaign with this feature.
6. Email broken link review
As one of the best email marketing providers, this tool helps you find and fix broken links that might hurt your campaign efforts. The Link Review tools work in this capacity.
This tool scans your messages, flags any missing or broken links, and validates them.
Image Credit: Campaign Monitor
7. Customizable Signup Forms
A signup form is a helpful tool that persuades customers to take the extra step into your business.
Direct the ideal audience to the right section of your business with editable signup forms.
You can also add a subscribe icon on your website’s landing pages.
- SMS marketing
- Segmentation tools
- A/B testing
- Image Gallery
- Campaign tags
- Email broken link review
Campaign Monitor is easy to use and offers affordable feature-loaded paid plans for all business sizes.
The SMS feature on Campaign Monitor is only available to contracted customers sending texts to the USA, and it doesn’t offer a free plan.
Three paid plans are billed monthly with prices starting as follows:
- Basic: $9 per month
- Unlimited: $29 per month
- Premier: $149 per month
This email service provider’s prices changes per plan as your list grows, but you can send unlimited emails on the Unlimited and Premier plans.
8. Moosend: Best Value for Unlimited Emails
If you’re looking for pocket-friendly email marketing services that deliver results, try Moosend.
Moosend is designed for small and big businesses seeking impressive emails that resonate with their audience.
You can send a limitless amount of emails to suit your business needs.
- Unique Feature: Weather-based personalization and evergreen campaigns
- Target Users: Saas, publishers, eCommerce, non-profit, travel, and agencies
- Pricing: Starts at $9 per month
1. Drag and Drop Email Editor
Whatever inspiration you have when recreating an email campaign, simply drag and drop it with Moosend’s powerful email builder.
You can also design your email campaigns with HTLM—you have full control over how MooSend works for you.
2. CRM Automation Features
Build lasting and rewarding relationships with customers by automating basic CRM functions.
Handling every customer’s need is tedious and time-consuming. But you must make each customer feel special to ensure continuous patronage.
Automate basic CRM operations and focus on bigger tasks.
3. Landing Pages
Your website landing pages help you convert visitors better—MooSend lets you create responsive and catchy landing pages to increase your site’s conversions.
4. Ready-to-use Templates
MooSend lets you save time with pre-built subscription forms, landing pages, and newsletter templates.
Simply flip, personalize and use your most preferred template from this email marketing service provider.
5. AI-Powered eCommerce
Moosend provides eCommerce email marketing solutions to users, from abandoned cart reminders to product recommendations.
Like other best email marketing services on this list, MooSend uses artificial intelligence to help your business make more sales with email.
Design lead-generating subscription forms for onsite visitors.
When your landing pages receive visitors, they receive your pop-up or embedded forms immediately. Information from these forms goes to segment, retarget, and drive customer engagements.
You don’t have to let go of your best CRM, CMS, and eCommerce tools when moving to MooSend.
Bring your marketing tools or apps and integrate them into your MooSend account. This email service provider lets you connect your integrations without a developer’s help.
- Custom reports
- Site tracking
- Product recommendation
- Transactional emails
Moosend affords you access to powerful email marketing tools at a relatively cheaper rate.
The basic paid plan excludes account managers who provide expert support to users. Moosend also limits the number of email subscribers by payment plan.
Transactional emails are available to pro and enterprise subscribers, and no free plan exists.
MooSend offers a 30-day free trial. But its pricing starts from $9 per month.
9. Omnisend: Best Email Marketing Service for Shopify
Omnisend is the best email marketing tool with eCommerce optimizations and pre-designed workflows.
This email marketing service reduces the work involved in running a thriving eCommerce business by relying on automation.
- Unique Feature: eCommerce email and SMS automation
- Target Users: eCommerce, startups, and SMEs
- Pricing: Starts at $16 per month
1. Drag and Drop Editor for Content Creation
Your emails and campaigns must be consistent with your brand identity and message. The drag-and-drop email content editor lets you modify in-built templates to suit you.
2. Automated Push Notifications
Attract, retarget and convert web visitors with personalized push notifications. Set automated reminders for cart or browse abandonment and transactional emails beyond just offering a basic email marketing service.
3. Audience Synchronization
Integrate contacts into your Facebook and Google for better and on-target ads. Omnisend harmonizes your contact every 5-15 minutes, keeping you up-to-date. It also supports cookie-less advertising, which is good for when Google deactivates cookies on Chrome.
4. SMS Marketing
You want to handle all your SMS and emails on a single email marketing service to keep you abreast of customer conversations.
Also, you can automate SMS by including it in your marketing workflow, so customers get timely and thoughtful messages.
Onmisend boasts a 47.7% higher conversion rate in users who combine SMS and email marketing.
Omnisend makes the switch to their email marketing service easy and seamless for users, specifically eCommerce brands.
As a popular email marketing service, Omnisend integrates with eCommerce platforms like Shopify, WooCommerce, and BigCommerce.
6. Hyper Segmentation
Omnisend’s intuitive segmentation helps you understand your audience better to serve them better.
Increase your sales and campaign by targeting an audience based on purchase behavior and their unique journeys on your website.
Also, monitor customer lifecycle phases to develop and execute a better retention strategy.
7. Multichannel eCommerce Marketing
Omnisend engages your eCommerce customers from different channels in one place. All your marketing activities, email campaigns, ads, and sales happen on the Omnisend platform.
You can finally keep an eye on all your important data and audience.
- Live support
- Campaign builder
- Sales report
Omnisend is purpose-built for eCommerce businesses and integrated with 100+ eCommerce stores like Shopify and wooCommerce. So, you only need one click to start your eCommerce journey.
Plus, you can start exploring this email marketing software on a free plan.
Omnisend targets eCommerce users and offers limited features for other industries. But you can use the free plan to test drive it.
The free plan is available for 250 contacts, but you can upgrade to paid plan starting at $16 per month to enjoy premium offerings.
10. Mailerlite: Best for Email Campaign Tracking
Mailerlite is an affordable email marketing service that offers growth-focused email solutions to customers.
It integrates your e-store with most email marketing tools to increase conversion. Mailerlite also incorporates ultra-tracking technology to deliver the most accurate insights on your marketing campaigns.
- Unique Feature: Auto resend campaign
- Target Users: Marketers, writers, publishers, eCommerce
- Pricing: Starts at $9 per month
1. Newsletter Editor
Newsletters are a great way to keep customers informed and updated about your product and services. Create outstanding newsletters from scratch or touch up existing beautiful designs.
2. Website Designer
Every business needs a responsive and attractive website where prospective customers can interact with their brands—most email signups happen on your website anyway.
Utilize Mailerlite’s drag-and-drop website builder to design your business’s lively and engaging website layout.
3. Email Automation Features
Image Credit: Mailerlite
Monitor email clicks, customer behavior, and response to your emails to enable you to strategize. Automated emails handle follow-ups, email resends, and action prompts based on analyzed data.
4. Email Verifier
Mailerlite performs routine checks and deep cleaning on your email list to weed out inactive subscribers, dormant accounts, and spammy contacts.
Enjoy a fully optimized email list 24/7.
5. Blog Creator
Use its drag-and-drop builder to craft attention-grabbing blog posts to build your audience and share your unique ideas with your community.
Blogs are an important marketing strategy to adopt for your business. According to statistics, 77% of internet users read blogs.
Leverage the power of blogs and increase your site clicks.
6. Landing Page Gallery
Your prospective customers need an online location to interact with your business. This could be a landing page.
Choose from a range of templates for a mobile-friendly landing page. So you have one less thing to worry about in building your email marketing campaign.
7. Digital Products Marketing
Mailerlite offers an avenue for users to sell virtual products like ebooks, online courses, or other digital services.
Set up websites and include a payment gateway for easy patronage.
You can equally promote your digital products on Mailerlite.
- Signup forms
- Email automation
- Newsletter subscription
- Analytics and tracking
- Facebook integrations
Mailerlite is simplified for even beginners to understand. Also, the email marketing service integrates with Shopify.
Pricing is fair, and you can enjoy up to 30 days free trial period for all paid plans to decide if you want to continue or not.
The free version is only open to one user and has limited functions and features.
Free for up to 1000 subscribers. Monthly billing based on their annual plan:
- Growing Business: $9 per month
- Advanced: $19 per month
- Enterprise: Custom pricing
11. ConvertKit: Best for Creators
ConvertKit targets creators and builds its features around their needs to attract, engage and monetize their audience. As a result, users can build, manage, and earn a living from your audience on a single platform.
- Unique Feature: Creator pro
- Target Users: Creators (authors, musicians, coaches)
- Pricing: Starts at $9 per month
1. Automated Email Marketing
ConvertKit lets you breeze through the email writing process by automating every stage. For example, schedule email sends, deliver welcome messages, and group subscribers automatically.
2. Advanced Creator
ConvertKit’s creator pro takes the creator business a notch higher. This feature allows subscriber scoring, newsletter referrals, timely support, and teamwork and provides deliverability reports.
This is the best email marketing tool for mainstream creators.
3. Email Design
Create, edit, and optimize your emails to convert faster. ConvertKit makes email designing easy and more fun.
You can choose from previous templates and flawlessly modify the font, color, or body of your emails.
4. Email Opt-In Forms
Whether you want to choose from numerous form templates or create a customized form yourself, ConvertKit got you covered.
Access free signup forms to retarget your audience.
Turn your passion into a source of income with ConvertKit’s eCommerce channel, which enables you to sell or buy digital products easily.
Package and monetize your knowledge as ebooks, online courses, newsletters, music, or presets and sell to a willing audience.
6. Third-party Integrations
Integrate your ConvertKit to your most preferred third-party apps. You can access eCommerce, lead capture, ads, CRM, and many other third-party integrations.
7. Paid Newsletter
If you have rich content and a list of loyal readers who enjoy them, ConvertKit can help you earn from newsletters.
Create customized newsletters targeted at the right audience and put a price on your knowledge.
Mailerlite provides free newsletter templates.
- Audience tag
- Advanced Reporting
- Community support
- Automation builder
ConvertKit promotes the creator business and is positioned to help creatives sell their products.
The free plan supports 300 subscribers with unlimited emails, forms, landing pages, and other email marketing features.
You get two months of free email marketing services when you opt for annual billing.
Features on ConvertKit are purpose-built specifically for creatives making the email marketing service a poor choice for other industries.
Migration to ConvertKit from any other email marketing tool is unavailable on the free version. Also, the creator plan only allows for a single team member addition.
Free for up to 300 subscribers. Monthly billing begins at $9 per month for Creator and $25 per month for Creator Pro.
12. Sendy: Best Low Budget and Self-Hosted Solution
Sendy uses Amazon Simple Email Service (SES) to deliver the best email marketing software for users who would like a solution that’s 100x cheaper than competitors.
Sendy is one of the most affordable email marketing services in the market.
Users don’t need to pay monthly subscriptions as this self-hosted email marketing service bills only the number of emails sent. However, you’ll need to buy, install, and update the Sendy email marketing software.
- Unique Feature: Low-budget email sends
- Target Users: eCommerce, SMEs
- Pricing: Pay as you use
1. Cheap Email Sends
Sendy offers the lowest low-price email send rate in the market. For example, you pay only $1 for every 10,000 email messages.
The affordability doesn’t affect deliverability and speed as it uses the widely trusted Amazon SES. So, you can achieve your email marketing goals on a low budget.
2. Email Campaign Reports
Get timely reports on your campaign performance and other marketing activities on the platform.
Reports give updated insights on your site activities to help you focus your energy on marketing efforts that produce the most results.
Reports are organized into beautiful visual representations like charts to simplify data.
You can’t determine when customers will visit your site or indicate interest in your product.
But with auto response in place, you can rest assured that you’ll miss nothing.
Follow up on email subscribers without being present around the clock. Set marketing automation to answer inquiries, provide feedback, and engage customers while you’re away.
4. Email Clean Up
Sendy’s Housekeeping ensures your email list stays clean and relevant so you can channel your marketing efforts to the right audience.
Prune out redundant contacts, uninterested subscribers, and wrong email addresses, clogging your sales progress wheel.
5. Integrations and Zapier
Image Credit: Sendy
Explore many third-party apps like WordPress and thousands of marketing tools on Zapier by integrating Sendy with them.
The integration process is easy, but if you need expert support, the Sendy community is there to assist you at no cost. However, Sendy may charge a fee if you need them to help you install their email marketing software on your hosting server
6. Personalized Domains and Brands
Create your branded domain to increase brand awareness and customer trust. Let your URL capture your brand.
7. Personalized Fields
Save information about your subscribers on your created custom field. Stored data ranges from names to emails and demography.
Information from Sendy’s custom fields is useful in segmentation and audience tags when designing newsletters.
- Subscription forms
- Subscriber segmentation
- Google Analytics integration
- Personalized tags
Sendy is feature-rich for a low-budget email marketing platform.
Users only pay for emails sent. And the one-time fee required to use Sendy is refundable if you don’t get desired results—but this is case-by-case.
You can install Sendy on one domain but host emails for multiple domain names.
Sendy runs on your web server and requires a license to set up. Requires updating to newer versions from time to time. Unfortunately, this tool doesn’t support a free plan.
No monthly payment plan.
- One-off $69 is to buy this email marketing software
- Pay $1 for every 10,000 emails sent.
What is the best email marketing software to choose?
Choosing an email marketing platform is tough. But you can make it slightly easier with a checklist.
Use this checklist to make your decision easier:
- Understand the nature and purpose of the emails you intend to send.
- Decide on the most important features your ideal email marketing software must possess.
- Prepare your testing team
- Develop a shortlist of productive apps.
- Carefully assess each shortlisted app with your team.
- Start exploring any free email marketing service you can access.
What are the categories of marketing emails?
- Email Newsletters: they’re newsletters that contain vital brand information.
- Transactional Emails: facilitates or updates commercial transactions, e.g., order confirmation email.
- Behavioral Emails: on-target messages based on user behavior to previous messages on your site or third-party tracking sources.
What is B2B email marketing service?
B2B email marketing involves sending messages and email campaigns to businesses rather than individuals.
In a B2B marketing scenario, the communication link is between your business and another business.
Your targeting, product, and marketing activities are channeled toward converting other businesses to loyal customers.
How often should you send out marketing emails?
Frequent emails can turn customers off and make them unsubscribe from your list quickly. Ideally, you should drastically increase emails from twice monthly to once weekly.
Research shows that 33.3% of businesses send out emails weekly.
Whatever you decide, ensure to analyze progress reports and use insight to determine whether to increase or reduce the number of emails sent.
What is the importance of email marketing?
Email marketing helps businesses gather, manage and engage new site visitors. You can also keep existing customers updated on your latest offerings.
It costs 500% more to gain new customers than to retain an existing one. So, use email marketing to keep your loyal customers engaged.
What is the average ROI for email marketing?
Email marketing gives a significantly higher return than other types of marketing, like digital or traditional marketing.
You gain $42 per $1 invested in email marketing campaigns. This makes email marketing the most preferred digital marketing strategy for businesses.
Does email marketing increase sales?
Email marketing is an efficient and cost-effective approach to marketing across different industries.
Consumers who receive email offers are 138% more likely to patronize a business because of email marketing campaigns than those who don’t.
Hence, email marketing increases sales, lead generation, and overall brand engagement.
The email marketing space is rife with email marketing services built to meet different user needs.
So, choosing the right email marketing service from the pool of options can be tasking.
But we’ve highlighted the top email marketing services and features you should consider when migrating your email service to a different platform. Of course, Active Campaign would be the best email marketing service on this list if we must choose one.
Explore any of the best email marketing software mentioned above, and let us know if you need help.
Featured image by storyset on Freepik
The post 12 Best Email Marketing Services for 2022 (Ranked) first appeared on Webdesigner Depot.
The design world fluctuates back and forth, swerving between love and hate for different design trends. Sometimes we see a wide range of approaches, and sometimes designers all hop on the same idea.
This month, the web is dominated by animation. Designers are cramming in motion in unexpected ways. And it’s fun to explore. Here are 20 of the best new sites on the web this month. Enjoy!
Bannach is a German furniture brand. Its products are colorful and geometric, so it makes sense that when you scroll down to the collection, the thumbnails begin as pixel blocks and animate into product photography.
Fornasetti Profumi takes a different approach to motion. It uses video to emphasize stillness to promote the calming qualities of its candle products.
The Other Side of Truth
The Other Side of Truth is a superb exercise in utilizing the web for a cause. It presents facts on the Russia-Ukraine war, but the standout feature is the toggle switch that, instead of light mode-dark mode, toggles facts and Russian state propaganda.
Glasfurd & Walker
Glasfurd & Walker is a portfolio site for a design agency. So far, so standard. However, it sets itself apart because it’s slightly bigger than the browser and swerves left and right with your mouse movement.
Sirup 5th Anniversary
Sirup is a Japanese singer-songwriter, and to celebrate the fifth anniversary of his first hit single, his record company has put together this awesome maximalist micro-site that uses type, motion, and art direction to capture his style.
Fitzjohn’s is a slick site for a new apartment complex in the Hampstead area of London. It uses a refreshing modern color palette and calming animation to take the edge off the frankly ludicrous price tag.
Persepolis Reimagined is an awe-inspiring WebGL tour through one of the most important cities in ancient Iran. Make sure you tour it on a large screen. It’s hard not to be wide-eyed with wonder.
JaM Cellars is a Californian wine brand that’s pitching to bachelorette parties. With names like Butter, and Sugar, it’s not the most sophisticated tipple, but yellow, we love a yellow site.
This portfolio site for film director and photographer Danielle Levitt features samples of her best work scrolling past the viewport. There’s a clever switch of thumbnail and background color when you scroll down to the contact details.
From total color energy to Apple-levels of minimalism: Propel is a slick, animate-on-scroll site for a marine motor brand selling an outboard and inboard motor. The animated masks on the images are a nice subtle touch.
Standards is a site for a SaaS that helps organizations create, maintain, and share brand guidelines. It uses subtle animation, video of its UI, and compelling copy to sell its approach.
The portfolio site for Chris Carruthers is deliberately self-indulgent with scrolling text, clipped images, and scroll-jacking, but it’s also delightful to peruse.
Theodore Ellison Designs
We don’t often see colored glass in real life, but the play of light on stained glass is beautiful. This site for Theodore Ellison Designs uses video to bring the effect to the web.
The Owomaniya report for 2022 uncovers the state of gender diversity in the Indian entertainment industry. Presented in the style of infographics, the information is brought to life by animation.
Meetings is a French events company. Its site uses an animated collage approach to showcase its services, and animated text to pull you into its content.
Blakeney invests in African companies on behalf of institutional investors. Its site is typical of the financial industry, but it uses animation to lift it to a higher level of interest.
Becklyn is a digital design agency. Its portfolio site uses animated text, expanding image masks, and video to guide us through its site and app design approach.
Cabi is a brand of Japanese condiments with a typically Japanese feeling site. Bright colors, a slowly scrolling slideshow of dishes, and editorial to pack shot hover effects are a great introduction to the brand.
Slantis provides building information modeling to architecture and infrastructure providers. Its site uses animation to showcase the types of content it produces for clients.
July Fund is a venture capital project. It takes an entirely different approach than its competitors by adopting a chaotic but enjoyable card-based design.
Typically in low-latency development, a trade-off must be made between minimizing latency and avoiding excessive CPU utilization. This article explores how Chronicle’s Pausers — an open-source product — can be used to automatically apply a back-off strategy when there is no data to be processed, providing balance between resource usage and responsive, low-latency, low-jitter applications.
Description of the Problem
In a typical application stack, multiple threads are used for servicing events, processing data, pipelining, and so on. An important design consideration is how threads become aware that there is work to do, with some general approaches including:
Typefaces give expression to text, communicating personality in a way that no other design element can. And so, we put together this collection of the best new fonts we’ve seen on the web each month.
This month’s collection of fresh new fonts includes some typefaces that push boundaries in subtle but irresistible ways, a few retro fonts that evoke specific eras, and some exceptionally well-drawn examples of classic themes.
Gazzetta is a condensed typeface with soft curves and sharp joins that gives it plenty of personality at display sizes while still being highly practical.
Bacalar is an intriguing variable font inspired by the Yucatan peninsula in Mexico. The bold, simple shapes are contrasted by extreme tapers that create dynamic shapes.
Monden is a high-contrast serif with an interesting slant applied to the lowercase h, m, and n. This “kick” adds a modern richness to blocks of text.
Flecha is a sharp typeface with precise, simplified shapes that make it ideal for digital use. There is a range of styles and weights that provide flexibility.
Countless calligraphic script fonts are available, but few are executed with the same elegance as Wonder Varelia. It works best as concise display text.
Okkult is inspired by 70s horror films. It’s a great alternative choice for Halloween, Stranger Things-style retro designs, and hard-rock bands.
Southern Beach is a classy script typeface that feels carefree and optimistic. It would work well as the logotype for a hotel, a travel company, or a restaurant.
Connection is a beautifully drawn typeface that makes unexpected decisions to create interest in what is otherwise a traditional design.
Lokeya is a playful sans-serif with a distinctly modern-French style. It includes several stylistic alternatives to enliven word shapes and is excellent for brand work.
Grtsk is an exceptionally flexible set of fonts with two writing systems, six widths, and seven weights that are also available as one highly-practical variable font.
Beast Head is an expressive brush script packed with energy. It’s a great branding option for gyms, workout clothing, energy drinks, and music events.
Happy Monday is a retro script font that evokes the late-60s and early-70s. It’s a laid-back option for T-shirts, branding, and editorial work.
TT Espina is a serif face with extreme contrasts and particularly large serifs. The bold weight swells unevenly on the counters, creating a unique aesthetic.
Horrifyingly, Halloween is just around the corner, and if you’re looking for a spooky font for seasonal promotions, look no further than Spookyman.
Quebra is a useful sans-serif for projects that need a range of widths. At small sizes, it feels corporate and reserved; at larger sizes, more human details begin to emerge.
Workflows are great for orchestrating services, functions, or events. They provide out-of-the-box features to make your applications resilient, reliable, and simple.
But currently, each cloud vendor has its workflow solution. AWS has Step Functions, Google has Google Workflows, Microsoft has Azure Durable functions, and so on. The lack of a common way to define workflows becomes an issue when you need to migrate or host your applications on more than one cloud vendor. It also limits the potential for creating tools and infrastructures that support several platforms. This is what the Serverless Workflow specification addresses.
Svelte events are the way we add interactivity to components in Svelte. A common issue with Svelte events is adding arguments to functions called within them. For example, suppose we have a basic counter, which increases any time the user clicks on it:
This works fine, but let’s say we want to change it so that we increase the counter by a certain amount whenever it is clicked. We might try changing the code to something like this: