How Important Is CX?

The post 7 Simple Ways to Boost Your Website’s CX first appeared on Webdesigner Depot.

(1) A future that works: Automation, employment and productivity, Mckinsey&Company

15 octobre 2021/par Service comm.

L’Intelligence Artificielle pour accélérer vos processus financiers

Actualités, ERP & Applications, SAP

De nombreuses études (1) estiment que les organisations financières dédient plus de 50% de leur charge de travail à la collecte et l’analyse de données. C’est pourquoi l’automatisation est un outil à fort potentiel.

Avec la plateforme SAP S/4HANA, l’ERP nouvelle génération, SAP introduit un ensemble de techniques permettant à la machine d’imiter une forme d’intelligence réelle, l’Intelligence Artificielle.

Les domaines d’application sont nombreux et peuvent être mis au service de la transformation de la fonction finance.

Le Machine Learning pour optimiser la réconciliation bancaire

La réconciliation bancaire est un exemple de processus qui implique de nombreuses actions manuelles, notamment pour les flux d’encaissements :

des volumes importants de paiements à réconcilier manuellement malgré des règles prédéfinis,
des paiements sans références factures, des données de base incomplètes, des paiements avec écarts qui complexifient les actions de réconciliation,
des règles spécifiques à mettre en place en fonction des pays, des formats, des modes de paiements.

SAP introduit dans la suite SAP S/4HANA, une solution innovante basée sur du Machine Learning et permettant d’atteindre des taux d’automatisation proche de 97%.

La solution apprend des données et actions historiques, c’est-à-dire des répétitions (patterns) dans un ou plusieurs flux de données (extraits de comptes électroniques, avis de paiements, banques partenaires/sociétés,…) et en tire des prédictions de réconciliation en se basant sur des statistiques.

Les critères de réconciliation sont ainsi continuellement affinés et les nouveaux cas, les exceptions, traités en autonomie. Les taux d’automatisation considérablement améliorés contribuent à réduire les coûts de déploiements et coûts opérationnels.

L’analyse prédictive pour améliorer la prise de décision

L’évolution constante des modèles économiques impose aux directions financières de gagner en efficacité et en agilité. Elles doivent anticiper les impacts sur les revenus, la profitabilité, l’affectation des ressources afin d’orienter la stratégie de l’entreprise.

La plateforme SAP S/4HANA embarque des scénarios d’analyses prédictives permettant d’établir des prévisions de chiffre d’affaires très fiables via des algorithmes se basant sur des données actuelles et historiques, internes et externes à l’organisation tel que le pipeline des ventes, les tendances du marché, l’évolution du PIB d’un pays, etc.

Ces prédictions effectuées en temps réel alimentent le processus de planification budgétaire et sont déclinées à tous les niveaux de l’organisation où des ajustements peuvent être effectués.

A cela s’ajoutent des outils de simulation permettant de visualiser l’impact des choix stratégiques tel que les changements d’organisation, le développement de nouveaux produits, etc.

Lutter contre la fraude et la cybercriminalité

La crise sanitaire et économique inédite que nous vivons ouvre aux fraudeurs de nouvelles failles pour parvenir à leurs fins. De nombreuses attaques n’étant jamais identifiées, il est impossible de déterminer avec précision les pertes pour les entreprises. En 2020, d’après l’ACFE Report to the Nations (2), la fraude et la cybercriminalité ont causées des pertes estimées à plus de 3 Milliards € dans 125 pays (~5% du chiffre d’affaires des entreprises concernées, avec une moyenne de 415 K€ par attaque en Europe).

Avec SAP S/4HANA, SAP propose des solutions pour contrôler des volumes importants de transactions, identifier en temps réel les menaces et transactions frauduleuses et ainsi limiter les risques de pertes financières.

L’Intelligence Artificielle émet des recommandations permettant d’affiner continuellement les règles de contrôle et l’identification de nouveaux schémas de fraude sur la base de données historiques internes comme externes. Les taux d’efficacité dans la détection des anomalies et des fraudes se trouvent considérablement améliorés.

Au-delà des multiples scénarios disponibles en standard, SAP complète son offre SAP S/4HANA par une plateforme d’innovations dans le cloud (Business Technology Platform) qui permet de développer des applications et extensions autour du cœur SAP S/4HANA.

À travers la Business Technology Platform, les départements financiers ont accès aux technologies innovantes tel que le Machine Learning, l’analyse prédictive, les chatbots ou encore la Blockchain, à partir desquelles ils peuvent imaginer de nouveaux cas d’usages.

(2) Report to the Nations, ACFE

The post L’Intelligence Artificielle pour accélérer vos processus financiers appeared first on SAP France News.

Source de l’article sur sap.com

23 février 2021/par Service comm.

Generating Business Insights Using Advanced Analytics

Actualités, Méthodes et organisation des process IT

Machine learning-based applications have seen significant commercial success in several mainstream consumer applications in the recent past. Self-driving cars, stock-trading bots, robo-advisors, Amazon’s Alexa, and Apple’s Deep Fusion and Siri are some of the renowned examples of commercial success with artificial intelligence and machine learning. AI has also made our lives easier by improving the customer experience of the products we use. Google’s text generation software, Netflix’s recommendation engine, and Facebook and Twitter’s fake news detection are other prime examples. In fact, every single technology company uses AI in its mainstream applications either directly or indirectly. Non-technology companies are also using AI to improve customer experience, improve efficiency, and generate new revenue streams. Chatbots, robo-advisors, systems that predict system failures, and products that generate efficient supply chain routes are some of the prominent ways in which non-technology companies use AI. This is leads to a popular belief that AI and ML are primarily used by technology companies or they are being used by non-tech companies to build AI-based products.

This popular perception is not true. There are plenty of avenues in which AI/ ML is being used or can be used by non-tech and non-product-based groups to generate insights. In this article, I am going to share with you four ways in which you can augment advanced analytics into your analytics strategy to generate insights.

4 janvier 2021/par Service comm.

The Latest Research for Web Designers, December 2020

Actualités, Actualités

2020 has been an interesting year, to say the least. And although I’m sure many of you can’t wait until the calendar flips ahead to 2021, it doesn’t look as though we’re going to be able to say goodbye to 2020 so easily. Many of the changes we’ve had to make this year are now expected to stay with us — a least for the following year.

The latest research gives us some hints about what’s to come.

If you want to start preparing for 2021 now, then these reports and surveys from organizations like 99designs, Upwork, Content Marketing Institute, and McKinsey & Company are a must-read:

1. 99designs Reports on the Common Challenges Freelancers Faced in 2020

I don’t want to make 99designs’s Design Without Borders 2020 report sound like it’s all doom-and-gloom. Because it’s not.

That said, 2020 has been a rough year and it would be irresponsible for me not to acknowledge the challenges that all of us freelancers have encountered this year. This report is one of the few I’ve found that includes data on the major challenges freelancers have dealt with this year, including:

36% have struggled to maintain a steady flow of work or a stable client base;
27% had clients who cut their business budgets and, consequently, their freelancers’ workloads;
26% had at least one project cancelled or indefinitely paused;
22% have been ghosted by at least one client.

Beyond working more hours and hustling to find new clients all the time, what else can freelancers do to weather a business disruptor like COVID-19? There are a number of things.

For starters, it would be really helpful to have a crisis management plan for your finances. It would also be beneficial to refocus your efforts on finding clients who pay for the value you provide and not for the hours you spend building websites. Clients who see the value in what you do will be less likely to ghost or drop you at the first sign of trouble.

2. Upwork’s Survey Reveals Educational Opportunities for Freelancers

Upwork commissioned Edelman Intelligence to put together its very first Freelance Forward survey. The goal of the ensuing report was to shed light on the state of freelancing, how the pandemic has changed it, and what we can expect in the future as a result.

One of the data sets I think web designers should pay close attention to is this:

According to this survey, freelancers only spend about 52% of their time on billable work.

Now, one of the reasons why entrepreneurs and enterprise companies make so much money is because tasks are relegated to different team members. For instance, if a design agency owner is good at building relationships with prospects, they’re going to spend time on sales calls and managing social media. The day-to-day admin tasks would then get offloaded to virtual assistants and billable project work would go to designers, developers, writers, and so on.

But as a freelancer, you don’t have the ability to delegate and scale when you’re working solo.

Rather than burn yourself out trying to handle all these things yourself, the report suggests there’s something else you can do:

Although freelancers recognize how important soft skills and business skills are, the first data set suggests that not enough attention might be paid to them.

What I suggest is that you take a look at the division of your work hours. If you’re spending less than half of your time on billable work, it might be a good idea to strengthen your non-design skills. That way, things like marketing, contract preparation, and client management won’t consume so much of your time in the future and you can bill more.

3. CMI’s Annual Report Reveals Profitable Opportunities for Web Designers

Content Marketing Institute’s annual B2B Content Marketing Report is, once again, chock full of useful tidbits about the state of content marketing.

While a lot of the data is focused around marketing organizations and how they’ve pivoted during the pandemic, I thought this bit of info would be really helpful for web designers:

For those of you who design B2B websites, take note of where these companies plan to invest in 2021. If 2020 has been particularly hard on you, or you simply want to expand your horizons, there are some other opportunities worth jumping into:

B2B Marketing Investment => Web Designer Opportunity
Content creation => Blog graphic design, infographic design, and schema markup creation
Website enhancements => Website redesign, website audits
Content distribution => Social media ad design, Google ad design, schema markup creation
Getting to know audiences better => UX research, UX design
Customer experience => Chatbot/live chat development, support portal creation

4. McKinsey B2B Analysis Suggests That Digital Is Here to Stay

For those of you who’ve worked for a B2B sales organization before, you know how important in-person interactions are to them. It’s not as though they can just sell their products or services online the way B2C ecommerce companies can. The key to B2B success is through customer (and partner) relationship building.

Prior to 2020, this meant lots of in-person meetings, phone calls, and emails. But something has changed this year, on both sides of the fence.

This chart from McKinsey suggests that digital relationship building and customer service aren’t just a temporary solution for COVID-19. B2B decision-makers are coming around to the idea that this is going to be their “next normal” (as McKinsey refers to it).

These new “go-to-market models” include the following:

Talk to prospects, customers, and partners via video calls;
Digital self-service options for customers who prefer the DIY method.

As a web designer, you can help your B2B clients level up their efforts to achieve this next normal.

For starters, you can integrate scheduling into their websites. This’ll empower prospects to schedule video meetings (for demos, discovery calls, etc.) with your clients’ sales teams.

Another thing you can do is build out self-service elements like live chat or chatbots, FAQs pages, knowledgebases, and support portals. As consumers become more confident with doing business online, these self-service options will make a world of difference in their experience with brands.

Wrap-Up

I know, I know. 2020 sucked. But at least we have a good amount of research and experience that gives us a much clearer idea of what we’re getting ourselves into with the coming year. (At least, I hope so.)

Actualités, Méthodes et organisation des process IT

30 novembre 2020/par Service comm.

5 Ways to Use AI and Overcome COVID-19

COVID-19 is on the spree of spreading like a forest fire and ruining the countries’ economy worldwide. The pandemic situation of COVID-19 has suspended the business activities of several industries. Still, AI is one of the few sectors that has stood tall and explores ways to help the world overcome COVID-19. Artificial intelligence is the future, and it is contributing mainly to the fight against the COVID-19 pandemic.

AI has been deployed in many ways to help overcome the coronavirus pandemic situation. Here is a list of 5 ways to use AI and overcome COVID-19.

19 novembre 2020/par Service comm.

How to Design a Contact Page That Drives Engagement

Actualités, Actualités

How can your customer reach you? If a client arrives on your website after searching on Google, what can they do to take the next step in a relationship with your brand, without buying anything?

One of the primary aims of any website is to drive conversions. However, it usually takes between 5 and 8 touchpoints to generate a viable sales lead. People don’t want to convert straight away.

Since building a relationship with customers is crucial to success, it makes sense that the contact page would be an essential part of driving results. Unfortunately, a lot of website owners pay virtually no attention to that page. They ask their designer to create a page with their address and phone number on – and that’s it.

What many business owners don’t realize, is that the contact page is the door to deeper, more lucrative relationships with potential prospects. The design of this essential website element needs to be fantastic to drive results.

So, where do you start?

Defining a Well-Designed Contact Page

Let’s start with the basics, what makes a great contact page?

The complete answer to that question depends on the target audience. Some customers will want to see fun and friendly contact pages, complete with social media sharing buttons. Others will want to see a map that shows them exactly how to reach an office or business.

There are a few golden rules to keep in mind, of course. Contact pages should be:

Easy to find: Don’t hide the link to the contact page on the website footer. Make it easy for customers to find out how they can get in touch.
Simple: Don’t put too much content on this page or it will overwhelm your audience. Just let them know where they can go to get answers to various questions.
Professional: Even if you have a friendly brand personality, your contact form still needs to be grammatically correct and well-designed to show a professional edge.
Convenient: Make your phone number clickable so customers can use it on Skype. The same can apply for your email address. Provide easy access to social media profiles, and if you have a contact form – keep it short and sweet.
Informative: Include all of your contact information in the same place. This may include your address, a map to your location, social media pages, email addresses, and even forums.
Accurate: Ensure that the information on your contact page matches the information listed elsewhere. Check directories and Google my Business listings to be sure.
Attractive: Yes, a contact page needs to look good too. Plenty of white space will make essential information stand out. A good layout will guide the eye through the page.
Consistent: Make sure the contact form on your website matches the brand personality that appears on all of your other pages.

Take a look at the Tune Contact page:

It’s beautifully laid out, with clear information that’s easy to read. The company shows exactly why customers might want to get in touch and how they can reach out. As you scroll through the page, you’ll find additional office locations, email addresses for different teams (sales and support), and links to social media accounts too.

How to Drive Engagement on a Contact Us Page

A good contact page needs to look fantastic, showcase the company’s personality, and capture audience attention. However, there’s a big difference between a contact page that gets the job done, and one that convinces your audience they have to connect with you.

Here are some excellent ways to make your contact us page stand out.

Step 1: Using Color Correctly

Color and color psychology have a massive impact on user experience.

Studies constantly demonstrate the conversion powers of having the right shades on certain pages throughout your website. For instance, changing a CTA button from red to green can increase click-through rates by 27%.

However, every audience is different. The colors that drive engagement on a contact page for your company will depend on your target customer. A/B testing color palettes that match your brand personality is a good way to get started.

One interesting example of colors that make the right impact on a Contact Us page comes from Hubspot. Here, the brand maintains it’s brand color (orange), but it also introduces some new shades that convey trustworthiness and professionalism.

Blue is the most calming and credible color for any brand, The gradient that Hubspot uses here blends perfectly with its brand identity, allowing for a stunning contact page, with CTA buttons that still stand out.

Experiment with colors that can generate the right emotional response from your audience, but don’t ignore the golden rules of color in web design. You still need to showcase your brand identity, and you still need a way of making crucial information stand out.

Step 2: Humanizing the Customer Service Team

Some of the customers that arrive at a contact page are interested in your product or inspired by the potential of your service. Other customers will be looking for assistance because they’re frustrated with something or stressed out.

If you’ve ever had a problem with a product and wanted to reach out to the brand about it, you’ve probably noticed how annoying it is to find a blank contact page with nothing but an email address. The lack of effort and humanity in the contact page is enough to convince you that you probably won’t get a response.

But what if you add some happy smiling faces to the page?

Research indicates that brains are fine-tuned to recognize and appreciate human faces. Having a picture of your customer service team, or just any human being on your contact page makes you instantly more approachable. Your customers start to feel like they’re reaching out to a person – not an empty website.

Look at how engaging and personalized this contact page from Amber McCue looks:

Although you can show any human face on your contact page and potentially get results, showing your actual agents will be more likely to drive positive results. It’s a great way to showcase the authenticity and humanity of your team.

Step 3: Making it Easy to Find

A surprisingly large amount of the time, companies shove their contact information into the footer of their website, forcing customers to spend forever looking for them. However, your audience might not want to spend an age searching for your details if they’re in a hurry to get answers.

Stowing a contact page in a footer is also a problem for those visiting your website via mobile, as they might not be able to see all your footer details and links as well.

A Contact Us page doesn’t have to be a massive part of your website navigation if you don’t want it to be. However, it should be one of the first things your audience can see. Putting the information on the header of your website, or even sticking it to the top of the page as your users scroll is very helpful.

Zendesk makes it easy for customers to get in touch in multiple ways. First, the Contact section of the website is clear at the top of the page. Secondly, if you start scrolling through the Zendesk website, a “Get Help” button pops up, so you don’t have to scroll back to find assistance:

Remember, aside from making sure that your contact page appears in the right part of your website, it’s also worth ensuring that it’s easy to understand. Don’t use unusual terms like “Chat”, or “Chill with us”. Stick to tried-and-true options like Help, Contact, or Support.

Step 4: Making the Experience Relevant

There’s a reason why it’s practically impossible to find a one-size-fits-all contact page.

It’s because different customers need different things from your brand.

Some customers will be looking for the answer to a question; others will want to discuss something with your sales team. That’s why many companies are using adaptive contact pages that can change to suit the situation.

For instance, you may start by asking customers what they need help with. Zapier takes this approach with its Contact page:

By asking the client what they need straight away, Zapier can make sure that the visitor finds the right information, and the right number or email address for the appropriate agent. You can even scroll down the help page and look for something in the available help centre, using the search bar. Or you can click on View our experts to hire a Zapier pro.

Creating a dynamic and customized experience like this does a few things. First, it ensures that the customer will reach the right person to help them first-time around. This reduces the number of inappropriate calls your employees have to deal with, and the number of transfers.

Secondly, you deliver a better experience overall for your client, because they don’t have to repeat their issue to multiple people or start a massive email thread. They get the support they need immediately.

Dynamic contact pages can even save you some money and time. If clients decide to solve an issue themselves, using your resources, that’s great for your busy agents.

Step 5: Direct People to the Right Place

The central focus of your contact us page needs to be the available contact options. Centralizing the contact options on a page is an excellent way to make sure that they get the right amount of attention. Centralizing also means that your customers can spend less time searching for the contact details that they need, which is great for usability.

The Melonfree.com website uses a contact us form that’s centralized to immediately pull attention to the customer’s options for getting help.

Centralization isn’t the only way of using design principles to guide visitors on a contact page. According to Ray Hyman and Edmund Hick, increasing the number of choices on a page often increases the time it takes for people to make a decision.

When it comes to connecting with a brand, the right option for each customer will depend on the person and the situation they’re trying to overcome. For instance, a customer that needs to reset their password will probably be able to get the solution they need from an FAQ page.

On the other hand, someone who needs help using a new feature might need the guidance of a professional. To help guide customers to the right solution, Basecamp gives customers a variety of steps to follow to get the right solution fast.

The main purpose of the contact page is to help customers get the right answer with an informative form. However, there are unobtrusive alternative options available too. If all you’re looking for is a way to help yourself fix a problem, you can click on the help guides link before you ever scroll down to the form.

Step 6: Support the Contact Team Too

The best contact us pages aren’t just a great way to improve customer experience. Well-designed solutions also help the customer service team to save time and stay productive.

One of the primary metrics that companies consider when evaluating the success of a service team, is the number of replies required before an issue is resolved. However, if the initial question from a customer doesn’t contain enough information, this number often increases.

Using the design of the contact form to access the right information helps with:

Automatically routing people to the right team member: Companies can set up segmentation rules that automatically send certain emails to different employees based on keywords. You might have questions that go to the sales team, and separate queries that you direct straight to the customer service team.
Show appropriate support options and FAQs: Remember to give the audience a chance to help themselves before they reach out for extra support. Links to an FAQ page or self-service options can really reduce the pressure on a team. Some companies even add automated chatbots to the mix to help with self-service.
Prompt for extra context: Although not every customer will take advantage of an opportunity to add extra information to a form, some will. Adding a box to your contact form for “anything we need to know?” is a great way to generate more information. Ban.do includes a simple “question” box where customers can add as much detail as they like. An option to add screen shots or documents might be a nice touch too.

Building Your Own Contact Us Page

Every customer has their own specific set of needs. The right contact page for another business might not be the right one for you. That’s why it’s so important to take some time getting to know your customers and speaking to your support team.

When you’re planning your contact page, it helps to ask yourself some basic questions about what you want to achieve. For instance:

What kind of channels will our customers want to use to connect with us? Look at things like social media messaging, email, or phone calls. If you’ve got a relatively tech-savvy audience, then they might want to use things like instant messaging with chat bots too.
How can we direct clients to the appropriate channels in as little time as possible? Having a system in place to automatically route your customers to the right agent will reduce the time to resolution for your customers. The faster you solve problems, the better your reputation becomes.
What can we do to set customer expectations and build confidence before they speak to us? Designing a professional-looking contact page will increase customer confidence, while an FAQ section shows that you’re ready to answer common questions.
How can we showcase a unique brand personality without making the page complicated? Everything from using distinct brand colors on a contact page, to adding images and illustrations reminds customers that they’re in the right place.
What can we do to reduce the friction points in a customer’s path to contact? Avoid adding too many input options to a contact form and ensure that it’s easy to reach out when your clients have a problem.

Understanding exactly what your audience needs from you, and what they’re looking for when they come to your team for help reduces the effort involved for your client when they reach out for help. Remember, today’s digitally-savvy customers expect their interactions with companies to be as streamlined and simple as possible.

Make the Most of Your Contact Page

Contact pages are frequently an afterthought in the website design process. However, they’re one of the most valuable tools your company has. With a good contact page, you ensure that your customers can always reach you when they have problems. What’s more, you boost your chances of people wanting to reach out to the sales team too!

Good luck creating a contact page that encourages engagement from your target audience. Don’t forget to track your results from each design, and A/B test for optimization.

Actualités, Méthodes et organisation des process IT

11 novembre 2020/par Service comm.

The Importance of Machine Learning Security for Chatbots

Artificial Intelligence is a growing industry powered by advancements from large tech companies, new startups, and university research teams alike. While AI technology is advancing at a good pace, the regulations and failsafes around machine learning security are an entirely different story.

Failure to protect your ML models from cyber attacks such as data poisoning can be extremely costly. Chatbot vulnerabilities can even result in the theft of private user data. In this article, we’ll look at the importance of machine learning cyber security. Furthermore, we’ll explain how Scanta, an ML security company, protects Chatbots through their Virtual Assistant Shield.

17 septembre 2020/par Service comm.

How to Integrate AI Into Your Toolset

Actualités, Actualités

Artificial Intelligence is the use of computers or machines that have been created to work and react like humans. Some of the computers that have AI, are designed to include speech recognition, and learn user behaviours so they can predict activities or decisions before they happen.

AI creates a bridge to a new kind of interface, making work processes easier for businesses and customers alike.

Why is AI Important?

There are constant AI technological advances being made, so why not make the most of them and start integrating them into your toolset today? Read on to find out just why AI is important and how you can benefit from it in your work too.

Lower Costs

By integrating Artificial Intelligence into your toolset, you can stand to both save and earn more money. AI will leave you spending less time on various aspects of website management and development, freeing some of your time up and allowing you to finish websites faster. It will also leverage your set of skills and allow you to build greater sites that people will be willing to pay more money for.

Improve Customer Experience

Artificial Intelligence can be used to analyse data in much more depth than the human eye, so will greatly improve the customer experience. It will allow a more personalised and streamlined experience that users will be grateful for. By integrating AI into your toolset, you will soon learn about certain trends and patterns that AI picks up and utilise this with future sites you build, as well as being able to make suggestions to improve the customer journey on the site.

It’s The Future

With so many devices in our everyday lives tuning in to AI, it’s important websites are no different. Just look around many homes and you will likely see a device such as Amazon’s Alexa or Google Home. Phone’s have Siri or Bixby and many laptops have AI systems such as Cortana. As our technology continues to develop, websites need to do this too. Soon we will expect everything to be integrated and be able to control websites in a similar way to our AI devices with voice control and recognition.

How To Integrate AI Into Your Toolset

Chat Bots

One popular example of AI that is integrated into many different websites now, is the chat bot. A feature on a number of major sites, chat bots allow customers to ask and receive answers to questions without an employee having to take time out of their day to answer menial questions that they get asked all the time. The use of AI cuts out the middleman and recognises certain phrases and words to give the most relevant and comprehensive answer.

The first chatbots used to rely on simple, pre-programmed conversational pathways, but these had disappointing and often irrelevant results. More recently they use sophisticated natural language processing (NLP) systems which are a lot more complex and don’t follow just a scripted path, but allow for more meaningful conversations.

Sketch to Code

If you’ve just started in web design, or there are certain elements you are still learning about, AI can help with “sketch to code”. This clever piece of AI can transform a handwritten note, sketch or diagram into a valid HTML mark-up code that maintains itself. This can work from something as simple as a new design for a quote system, to something more complex.

Background Systems

AI can work in the background of a site in the run up to events and collect key aspects such as website analytics. Once this data is complete, the AI can take final instructions from you such as the content, theme and color preference and create a design from scratch that it thinks will perform the best due to the intelligence and knowledge it has been gathering in the background.

Voice Recognition

Back in 2012, the W3C Community introduced the Web Speech API specification with the aim of enabling speech recognition and synthesis in modern browsers. At present, Google Chrome is the only browser that has introduced this, however there is a HTML5 Speech Recognition API will allows JavaScript to have access to a browser’s audio stream and to convert it into text.

It’s important to get up to speed with voice recognition API’s as it’s predicted voice control will be huge in the future. If populating websites, think about how people speak and be sure to include some long-tail keywords that sound more natural. This will help those sites to rank when voice control is adopted more widely.

Adobe Sensei

Adobe Sensei is an AI and machine learning framework that is powering Adobe tools. It is a handy option to add to your toolkit to manage and work on your files.

If you are sourcing images for a website in Adobe Stock, there are over 100 million assets to sift through. Adobe Sensei uses AI and deep learning to understand what exact objects are within an image as well as deeper components such as the aesthetic quality, composition, color palette and even the emotional concept behind the images. This means it can quickly find the image most matched to your needs, saving you hours of time you would have spent sorting through to find the image you want.

Yossarian

Yossarian is a great tool that allows you to craft mood boards. With an aim to generate new ideas faster, it cites itself as “discovery with a twist.” Yossarian uses AI when creating mood boards to return “diverse and unexpected concepts” that share loose associations with what you have searched for, allowing you to be more creative. It will source different ideas and inspiration around what you are searching for, including many you might not have thought of associating with your initial search term.

Brandmark

If you create logos and design templates within your work, Brandmark logo maker is a great AI tool to add to your library. They cite themselves as the most advanced AI logo design tool on the market at the moment. Whether logo creation is something you currently offer, or something you are looking to do, this AI tool can make it easier.

Autodraw

Autodraw is another useful tool you can use for design jobs, where you draw a rough sketch and it will turn it into a neat graphic. This is a handy one to use in association with the concept of sketch to code above. It pairs the magic of machine learning with drawings to help you create professional looking graphics and visuals, quickly.

Featured image via Unsplash.

Actualités, Méthodes et organisation des process IT

5 août 2020/par Service comm.

Why Most Chatbots are Annoying and How to Make Sure Yours Isn’t

As conversational language interfaces begin to dominate customer service, so does the backlash against chatbots grow. Forrester predicted last year that 2019 would be the year of the backlash against inefficient chatbots, and it looks like they were right. For example, a survey commissioned by an open software service company Acquia, that analyzed responses from more than 5,000 consumers and 500 marketers in North America, Europe and Australia, found that 45 percent of consumers find chatbots “annoying.”

At the same time, the importance of conversational AI for business today cannot be overestimated. When done right, conversational AI has the ability to significantly increase your competitive advantage and fundamentally change the nature of business-customer interaction.

Actualités, Méthodes et organisation des process IT

18 mars 2020/par Service comm.

Graph Algorithms in Neo4j: Use Cases for Graph Transactions and Analytics

Today’s most pressing data challenges center around connections, not just tabulating discrete data. Graph analytics accelerate breakthroughs across industries with more intelligent solutions.

This article series is designed to help you better leverage graph analytics so you can effectively innovate and develop intelligent solutions faster.