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Many websites today use some type of traditional Content Delivery Network (CDN), which means improvements in website load times, decreases in bandwidth, and better redundancy and security. But not everything is optimized, specifically when it comes to images, and image CDNs can help with that! 

Traditional vs. Image CDNs

A traditional CDN treats images as static. If you want to tailor images to better match various mobile device types, then you need to create many variants of each image and upload them to your web server. It also means you must develop responsive code that will tell the server and CDN which image variant to deliver. This is clunky, time-consuming, and inefficient. For a large website, the amount of code needed can be astronomical. Using this static image model, there’s just no realistic way for each image to be effectively sized and compressed for every possible device model – at this point, there are thousands of them. The combination of these two unfortunate factors leads to potentially slow load times and poor UX caused by oversized images delivered to mobile devices.

So what is an image CDN? An image CDN builds on the traditional CDN model with the addition of device detection and image optimization. Instant detection of the device model and browser requesting the images is done right at the device-aware edge server (true edge computing!) Additional information, including screen resolution and dimension, pixels per inch, and support for next-gen image formats (such as WebP, JPEG 2000/JP2, and AVIF), provides even more details crucial for superior image optimization. Using this information derived from device-aware edge servers, the image CDN optimizes each image and serves the perfect version for each device and resolution, meaning users get the finest webpage experience faster.

A Bit About the Edge (Whoa, Living on the Edge?)

With a single server website, a web request would have to travel from the requestor, back to the origin server (wherever that was geographically located), be processed, and then travel back to the requestor. Depending on the physical distance between the requestor and the origin server, this could introduce a great deal of latency, which means lag time on page loads. 

A traditional content delivery network (CDN) is a global network of servers that optimizes web performance by using the node geographically closest to the user for faster delivery of assets. It takes static content like images and stores them on the edge. But usually, these edge servers are relatively simple in terms of their role in business processes. They mostly index, cache, and deliver content. And traditional CDNs like to keep edge servers simple because of concerns over CPU usage, storage, and scalability.

But what if these edge servers could also provide computing power that enhances performance and business processes? This is called edge computing. Slowly, CDNs are starting to open their edge servers to allow enterprises to deploy apps/services on the edge. Likewise, Cloud computing networks (e.g., AWS, Azure, Google Cloud) provide virtualized server capacity around the world for those who want to use geographically distributed servers. In a sense, Edge Computing is a marriage of the CDN (where edge servers synchronize/work with each other) and Cloud computing (where servers are open to applications). 

Edge computing is a fascinating concept, but what is the killer app that will enhance business processes and improve website performance? The addition of device detection to edge computing provides the ability to transform from delivery of static images to a new model where images are dynamic and tailored exactly to devices. 

Edge computing is computing that is done in a geographically distributed space, with many servers located at or near the source of the web request. This reduction in bandwidth and latency leads to fast processing times, increased site speed, and improved customer experience. And edge computing doesn’t require new infrastructure — it leverages the networks of existing providers to create Points of Presence (POP) around the globe. 

The Edge Servers are…Aware?

Device-aware edge servers, like those used by the ImageEngine image CDN, take edge computing to a new level. Device detection is actually one of the use cases where edge computing really shines. Normally, the edge server would have to send a Javascript query to the device to figure out any information about a requesting device’s model, browser, operating system. But with a device-aware edge server, the User Agent string is captured and decoded. This contains all of the information necessary for device detection without the need for any back and forth – a definite speed improvement. So you’re starting ahead of the game! 

Each time a new request comes to the device-aware edge server, the image is processed by that server (meaning optimized for that specific device parameters) and stored right there in cache, primed for future use. This is done in three stages: changing image size based on device resolution, compressing the image using an image optimization tool, and selecting the most efficient file format for the device. 

If the device-aware edge server has already processed a request from a similar device model before, then it can serve the device-optimized image from its edge cache, leading to a lightning-fast server response — and ImageEngine’s device-aware edge servers can serve up cached images 98% of the time! Not only is there geographical proximity because of the distributed global POP network, but the smaller size of the optimized image compared to the full-sized original cuts up to 80% off the image payload. This can cut up to several seconds off page load times. When almost 70% of people say that page speed influences their likelihood of making a purchase, every single second counts! 

Some image CDNs detect the device information and group the devices into “buckets” of similar types and serve an image based on that type. While this is certainly an advancement over a traditional CDN, and works passably well for some common devices, it still isn’t a truly optimal solution. There are so many variants of browser, screen size,  resolution, etc., even among very similar devices, that images are still often oversized (too large payloads) and lead to poor load speed. A true image CDN, such as ImageEngine, serves the perfect image for every device, every time.

So Now You Want To Get Started (Don’t Worry, It’s Really Simple)

One of the best things about the ImageEngine image CDN is the ease of integration – and it can integrate into any platform that supports a 3rd-party CDN. All you need is to sign up for an account and receive a delivery address during your two (yes, 2!) minute signup process. This delivery address is used to redirect image traffic for optimization and superior delivery performance. Next, you’ll have to make some slight adjustments to img tags on your website, but that’s really all the work you’ll need to do. There are no DNS changes during a standard (generic delivery address) integration. You read that right, none at all. Contrast that to a traditional CDN integration, where there is just no way around some messing around in the DNS – in fact, usually some fairly extensive DNS changes. 

This low-code, virtually no code, integration saves you time. It saves you money. It saves you the hassle of putting multiple team members on a new project. And it means that you can be up and running in about 15 minutes with a standard install. You can be serving optimized images to your site visitors at blazing fast speeds before lunch! And don’t worry, ImageEngine has an experienced integration support team available to answer any questions you might have. 

There’s also no issue with adding the ImageEngine image CDN on top of an existing CDN. Traditional CDNs may have security features that you may prefer to keep for your site. It requires slightly more integration but provides the same benefits of a solo ImageEngine implementation — screaming fast image load times and perfectly optimized images from device-aware edge servers. All that is recommended is that the ImageEngine image CDN actually serve the images directly, not simply process them, to get maximum benefits.

Adopt an Image CDN and See The Benefits

We’ve learned that image CDNs bring numerous benefits to your site AND your business. Using device-aware edge servers, image CDNs provide measurably better UX to your visitors. Pages load potentially seconds faster with perfectly optimized images, meaning your customers get to the heart of your message right away, and you don’t lose potential sales. 

Image CDNs are actually 30%+ faster than most traditional CDNs, improving site speed accordingly. From an SEO perspective, that’s huge! And your SEO gets an additional boost from the improvement to your Largest Contentful Paint scores (which can help you gain valuable rank on Google’s SERPs). Implementation is simple and fast. You get all this, plus cost savings: since you have smaller payloads because of the fully optimized images, you’re delivering fewer gigabytes of data.

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As a web designer, you’re responsible for a lot of things. Your client is relying on you to ensure that their website is user-friendly, accessible, eye-catching, and even good enough on the back-end to capture the attention of the search engines. 

However, what many business leaders and clients don’t realize is that they also have a part to play in ensuring that they get the right results from their site; there’s more to the client and contractor relationship than an exchange of funds. 

Today, we’re going to examine some of the most common mistakes that clients make when they begin working with a website designer for the first time. After all, when a client makes a mistake, it’s up to you to show them how to get back on track. 

Client Mistake 1: Providing Minimal Insight

Creativity, for the most part, is the responsibility of the designer in any web-building project. You know best what you can do for a client. 

When you’re discussing an upcoming project with a business owner, you can walk them through concepts like dark mode design or strategies for digital accessibility. However, you’re still reliant on your client to let you know if there’s anything specific they need. 

An insufficient brief in a web design project usually means that you waste time on a project because you have to go back and forth multiple times, making updates and edits. Getting a brief ironed out properly from day one can reduce misunderstandings and mistakes. 

To get your client started, ask them to share some details like:

  • Who’s the target audience? Do they have a user persona they can share?
  • What specific features does the site need? Landing pages, forms, widgets, etc.?
  • Competitor sites they like: What do they appreciate about those designs?
  • Brand colors and assets: What kind of hues and shades should you use?
  • Technical feature requirements: Does the site need to have its own app, integrate with APIs, or have a checkout solution, for instance?

Client Mistake 2: Underestimating The Workload

Perhaps one of the most common mistakes that clients make when seeking help from a designer is that they have no idea how much work it will take to create the kind of site they want. If they haven’t provided a great brief in the first place, they might not have had a chance to see all the work they’re asking for written down. Walking your client through the brief process can help here. 

On the other hand, if your client has already provided a brief, along with an unrealistic deadline for completion, you might need to have a discussion with them about what you need to do. Walking your client through some of the processes involved in creating their website could give them an insight into how long it will realistically take to bring their ideas to life. 

Additionally, ensuring that your customers fully understand the amount of work you’re taking on could also mean that they can better grasp why you’re charging a certain price for your services. That brings us neatly to the next mistake…

Client Mistake 3: Not Having The Right Budget

Pricing your design services can be a complicated process for web designers. You need to make sure that you’re charging enough to cover the cost of things like essential software and hardware for your company. At the same time, with so many other designers out there, you also need to ensure that your costs are competitive. 

After you’ve gone through the hard work of figuring out what your pricing structure should be, you also need to be capable of justifying that expense to your client. It’s common for many customers to go into their work with a web designer expecting that they’ll be able to get an entire website, blog, and app for less than a couple of hundred dollars. 

Make sure that your client is aware of your pricing immediately to avoid any confusion. If possible, have a pricing page on your website or portfolio which highlights the cost of different packages and precisely what your clients are going to get. 

If your customers can see the value in your services and even equate to an hourly workload or skillset, they might be better equipped to set the proper budget. 

Client Mistake 4: Making Too Many Technology Decisions

You’ll find that you work with many different types of client during your time as a web designer. Sometimes, you’ll have people who come to you not really knowing what they want or need. This means that you may need to spend some time speaking to them about their expectations and discussing what’s possible. 

On the other hand, there’s always a chance that you could work with a client who thinks that they should be making all of the decisions themselves. While it’s true that your client should have some control over things like the style of their website and what features it has, it’s up to you to make technical decisions like what kind of tools you’re going to use. 

If your client tries to dictate everything you do and how you’re going to do it, this could make it difficult for you to deliver your best work. Explain your processes to your customer in advance and find out why they want you to use specific technology. 

For instance, if your client wants to use a specific kind of website builder because they’ve heard it’s “the best,” you can explain what you like most about the product you’re already using. 

Client Mistake 5: Being Too Attached To An Idea

This is a problem that happens in a lot of creative industries. A client goes out and finds something that they like on another website. It might be an attractive landing page or a specific checkout process. They’re so excited by what they see there that they refuse to compromise on that idea when working with their designer – even if the concept isn’t suitable. 

For instance, your client might come to you wanting a website that’s full of dynamic animations and videos. However, if they only have a limited amount of bandwidth from their hosting provider, this could mean that they end up with a slow site that aggravates their customers. 

The best thing you can do when this happens is to present the issue to your client in a way that they can understand. For instance, if you’re worried something will slow down their website, talk to them about how speed is essential to good customer experience. You could even share some page speed stats like: if a page takes more than 3 seconds to load, over half of all visitors will abandon it. 

Seeing the stats for themselves could mean that your clients are more likely to change their minds. 

Client Mistake 6: Working With The Wrong Designer

Finally, one of the biggest mistakes any client can make is working with the wrong website designer. There are a lot of professionals out there, each with their unique skills to offer in things like UX design, ecommerce page creation, and so much more. However, it’s not always easy to know what you need as a business owner getting online for the first time. 

The good news for web design clients is that there’s a lot of information out there that you can use to get informed fast. The bad news for designers is that this means you’re going to need to work at keeping your skills on the cutting edge if you want to attract the widest selection of customers. 

To ensure that you’re more likely to be the right designer for your customers, stay up to date with the latest web design standards, and check out what’s trending in your industry. Webinars, articles, and even TED talks can be an excellent way to brush up your knowledge and make your portfolio much more appealing. 

Strengthen Your Client/Designer Relationships 

Succeeding as a web designer isn’t just about building a robust portfolio full of excellent websites where you can showcase your skills. While it’s true that you need to stay on the cutting edge with your design talents, you also need to make sure that you can create positive relationships with every client that comes to you. 

Like designers, clients can make mistakes too, but not knowing what they want, trying to take too much control, or simply failing to understand the scope of a product. Rather than letting those mistakes hold you back, prove your mettle as a designer by helping your clients navigate these issues. The result will be more streamlined project experiences, happier customers, and better reviews for your company. 

 

Featured image via Unsplash.

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1, 2, 3 – That’s exactly how long it takes you to start losing visitors if you have a slow-loading website.

Hold on! Surely, the only thing that matters to users is that your website works flawlessly and looks great… right? Wrong!

The fact of the matter is that we’ve all become accustomed to instant access to information and content. The average internet user today places a lot of value on speed, and the bar is continually being raised.

If you are like most people, you probably feel an immediate sense of dread at the thought of optimizing your website. Where do you start? How can you make the most impactful improvements? What makes your website slow in the first place?

Have no fear, as we’ll be answering all of your questions below as well as putting you on your way to a website that loads with blazing speed.

Why Should You Be Worried About A Slow-Loading Website?

Good question!

As many as 53% of visitors abandon a site that takes more than 3 seconds to load. Even worse, 1 in 3 shoppers will leave a website if it takes longer than 5 seconds to load.

So, performance plays a huge role in the user experience of your website and whether your visitors will stay on your website or be converted into customers.

For some time, Google has been keenly aware of this fact. As a search engine, Google knows that it’s counterproductive to recommend content to users if they won’t stick around to consume it.

That’s why they’ve continually been increasing the role performance plays when ranking websites for their SERPs (search engine results pages).

In recent years, Google has introduced core web vitals. These are metrics they hope will help quantify how performance affects the user experience. In general, they measure how fast, stable, and interactive a page is while loading. This will be more important than ever after Google announced its Page Experience update, which started its global rollout in June 2021.

As you may know, ranking highly for Google is vital for your website’s visibility. For one, 68% of online experiences begin with a search engine, of which Google has a 92.7% market share. Even if you manage to land on the coveted first page of Google, the first five results get over 70% of all clicks (28% to the first result alone).

So, to recap why a fast loading website is so desirable:

  • It directly affects your ability to keep, satisfy, and even convert visitors to your website.
  • It impacts your search engine rankings which impacts your “findability” and organic traffic.

8 Reasons Your Site Is Slow + How to Fix Them

O.K., so now that we’re all on the same page regarding the importance of your website performance, let’s look at common issues slowing down your website + how to fix them.

1. You’re Using A Sub-Par Hosting Service

As the party responsible for making your website available to the outside world, your hosting service can be a make-or-break factor. Not only should you pick a host that has a good track record when it comes to uptime a performance, but also one that’s suitable according to your needs.

Even if you take all the steps below to optimize your website’s performance, it may still load slowly if traffic to your website is overwhelming your available bandwidth or your host’s server capacity. If that happens, some users may experience extremely slow loading times, broken features, or even complete unavailability.

For most personal, blog, or local/small business sites, a respectable hosting provider like Bluehost or GoDaddy should be good enough. However, if you plan on running any type of large-scale, high-traffic webstore, business portal, or other type of website, you’ll want premium hosting, such as WPEngine (for WordPress), VPS hosting, or even a dedicated server.

2. You’re Not Optimizing Your Media Assets

As you probably know, media like images and videos take up significantly more space than most other types of content, such as text, code, stylesheets, or other static files. Even a single image has the potential of consisting of more data than dozens of website pages containing nothing but the underlying HTML and text.

In a Speed Essentials presentation, the Google team identified images as the largest contributor to page weight. In fact, they have the potential to consume a website’s entire performance budget if left unoptimized. Images can also directly impact all three of Google’s core web vitals – key metrics Google uses to measure the performance of a website.

However, the use of images and video is likely to continue growing, heightening the importance of finding a sustainable solution. According to HTTPArchive, images have increased by 19.3% on desktop and 42.7% on mobile.

For now and the foreseeable future, optimizing your images carries the greatest potential for improving performance.

The problem is that optimizing image assets requires multiple steps. Most importantly:

  • Using the appropriate next-gen formats which can differ depending on the user’s device, OS, or browser.
  • Appropriately compressing the size and quality of images to reduce payload without affecting visual quality too badly.
  • Using the optimal display size and density based on the accessing device to reduce payloads further.
  • Using lazy loading to only load images as needed.

As you can see, manually going through these steps for every single image on your website can be extremely labor-intensive. This is especially true if you consider that you somehow need to create the optimal variants for different users based on what device, OS, or browser they are using.

In-code strategies, like a JS plugin, responsive images, or CSS media queries tend to bloat your code and lead to other performance issues we’ll discuss below.

Luckily, there are plenty of CDN services available designed specifically for providing some degree of automated image optimization. These platforms analyze the context (i.e., a specific mobile device model, OS version, and browser version) of the user trying to load one of your images and try to serve them a version of the image that’s ideally optimized for them.

However, any media optimization platforms still require installing a small JavaScript plugin to dramatically improve the image and video optimization capabilities. 

The one exception here is ImageEngine. ImageEngine uses WURFL device-detection to pick up every possible detail of the user’s device. The logic is built into their device-aware edge servers and doesn’t rely on you adding any additional code or markup to your website pages.

So, not only does it reduce your image payloads by up to 80% and serve them via a global CDN, but it doesn’t leave a footprint in your website’s code. As a bonus, it also happens to support the widest range of image/video formats, including animated GIFs, as well as client hints and save-data mode.

3. Render-Blocking JavaScript And CSS Is Delaying Page Loads

JavaScript is the de facto programming language for adding interactivity and advanced features to websites today. Likewise, CSS is the standard for adding styling. Both are critical components for almost any modern website.

However, nothing good comes free, and both may impact the performance of your website, particularly when used carelessly. 

The following are some steps you can take to minimize the impact of these assets on your website performance:

  • Minify your JavaScript and CSS files.
  • Combine a large number of JS/CSS files into fewer files.
  • Replace some of your external JS and CSS files with inline JS/CSS. (Don’t overdo this! Inline JS and CSS is only suitable for small code snippets).
  • Defer loading JavaScript until after all your content is loaded and use media queries for CSS files.

Because media can have a more significant impact on your page weight, this leads some to believe that adding more JavaScript is the lesser of two evils. 

However, depending on whether you already have render-blocking JS, Google might flag this as a completely new issue. Regardless, it will negatively impact your performance score in tools like PageSpeed Insights:

You can avoid it altogether by using an optimization engine like ImageEngine that doesn’t require any JavaScript.

4. You’re Not Using A Content Delivery Network (CDN)

A CDN is a network of servers spread across various regions all over the globe. What it basically does is store a copy of your website on each of these servers. When an internet user visits your site, the CDN automatically serves your website from the nearest server to that user.

What this does is allow your website to load faster, no matter where in the world people are visiting it from. If your website was only hosted on a single server, say somewhere in the U.S., then it could take much longer to load for a visitor located in Asia than one in the U.S.

While they all basically do the same thing, different CDNs are better at handling different types of content. Cloudflare, Fastly, and Akamai are just some of the most popular general-purpose CDNs around. Image CDNs like ImageEngine are purpose-built to not only serve image and video assets but to also optimize them using compression, formatting, etc.

So, the two main factors to consider are the type of content you want to deliver via the CDN and its global coverage. However, it’s usually possible to use multiple CDNs in tandem to cover different types of content and reach a wider area.

5. There’s Excessive Overhead In Your Database

If you have a website with any type of complexity, you probably have a corresponding database. In fact, all WordPress websites require a database to function.

Over the years, a lot of information moves in and out of the database. Sometimes, the data can get lost along the way or become obsolete. If you don’t regularly spring-clean your database, then this can really start to add up. Not only will it bloat the storage size of your database, but it will start to impact the speed of database queries and requests.

CMS users are especially prone to racking up these kinds of artifacts from plugins and themes that have been installed and removed over the years.

Unfortunately, there aren’t many easy fixes for this issue available. With most hosting providers, you’ll probably need to use phpMyAdmin to manually check and scrub your data. If you have a managed hosting solution, the host’s support team might be able to help you out. In the event that you have a locally installed database, there are some tools you can use, although they’re not 100% effective.

The best way to avoid any issues is to make database maintenance part of your routine and to learn the basics of how databases work.

6. You Have Too Many Plugins Or Themes Installed

For CMS users, plugins or themes offer near-limitless potential to spruce up the design and functionality of their website. However, each plugin or theme comes with additional code and content that add to the overall complexity and size of your website.

If you have a hand-coded website, the same goes for any additional applets or libraries you want to add to your site. 

The best way to combat this is to be conscientious when adding any extras to your website. Only install what you really need or want, and make sure to uninstall and properly remove them if you don’t need them anymore.

As mentioned, they might leave various transients or artifacts behind, so you should keep an eye out for them throughout your website files (not just the database) whenever you do some spring cleaning.

7. You Aren’t Utilizing Caching

Caching is often one of the most effective yet ignored techniques for improving website performance. Caching stores your website content in fast-access memory in the user’s browser, allowing it to be loaded near-instantaneously by users. This can include everything from text to stylesheets to images to JavaScript files.

Without caching, a user will need to redownload everything when they navigate to or reload a page — whether or not anything has changed.

However, not properly configuring caching on your website can lead to issues, such as users only loading out-of-date content. Most high-quality caching tools have built-in features that automatically clear the cache when you make changes to a specific website page or content. So, users will only reload content once it has been modified.

Some hosts offer out-of-the-box caching tools with their hosting service. CMS can also usually find plugins for this, such as WPRocket for WordPress.

8. Ads Are Dragging You Down

In the end, ads are just another form of media that increases the overall weight of your website pages. While they are typically small and lightweight, multiple ad placements can really start to add up.

What aggravates the issue is that ads are loaded from external sources. This means they’ll take longer to render, generate more requests, and may mess with how stable your pages load — affecting your core web vitals.

Depending on how important ads are to your revenue stream, you’ll want to carefully consider how many ads you use on your site, where to position them, and when they load. If possible, avoid loading ads at the same time as the rest of your page, especially interstitials.

Conclusion

As you can see, website performance is a multi-faceted subject. Although some may be worse than others, you can’t just address one area and expect your website to suddenly be performant.

However, some general principles apply:

  • Keep HTTP requests low by limiting the number of files required for each of your website pages.
  • Maintain proper code hygiene and spring clean transients and leftover artifacts.
  • Invest in proper hosting infrastructure as well as a CDN for your website.
  • Optimize your media assets to significantly bring down payloads without sacrificing engagement.

The final point deserves another shoutout. As we’ve pointed out, finding an optimization solution for your media, particularly images, is probably the best thing you can do to improve your website performance. From purely a performance perspective, there is no service quite as effective as ImageEngine. It’s also the one that requires the least amount of technical expertise and ongoing maintenance.

Regardless, you’ll want to run some tests using tools like PageSpeed Insights so you can gather data on what issues your website is facing. From there, you can prioritize fixes to make your website more competitive.

 

[– This is a sponsored post on behalf of ImageEngine –]

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There are some spook-tacular finds in this month’s October collection of resources and tools for designers and developers. From interesting tools that can help in the design process to boo-tiful typefaces, there’s something for everyone here.

Here’s what is new for designers this month…

Atropos

Atropos is a lightweight, open-source JavaScript library to create touch-friendly, three-dimensional hover effects. The results are stunning and have a nice parallax style. Everything is highly configurable and customizable. It’s available for JavaScript, React, and Vue.js and has zero dependencies.

CSS Gradient Editor

CSS Gradient Editor helps you create the perfect gradient style – you can start from presets – that you can use in projects. Design a background, fill, or almost any other gradient element you might need, make adjustments or customizations, and then get the CSS with one click so you can use it right away.

Octopus.do

Octopus.do is a fast visual sitemap builder that lets you work in real-time using the content brick method. Share and collaborate in real-time and there’s no signup required to use it.

Pirsch Analytics

Pirsch Analytics is a privacy-friendly, open-source alternative to Google Analytics — lightweight, cookie-free, and easily integrated into any website or directly into your backend. It includes filters to see metrics in the way you want and light and dark modes.

Basic Pattern Repository

Basic Pattern Repository is a collection of simple SVG patterns for projects. Everything is rooted in a simple style to help push projects along quicker. You can get it via GitHub or as a Figma Library.

Blobr

Blobr is a way to get a branded API portal, manage access, and monitor usage all in one place. Customize everything to fit your brand and the tool grows as you do with the ability to increase or change capacity. Plus, it is easy to set up and free to use.

HEXplorer

HEXplorer helps you better understand something you use all the time – HEX colors. This pen by Rob DiMarzo shows how the values for different colors come together to provide greater comprehension when it comes to this color format.

CCCreate

CCCreate is a curated collection of tools and resources for web creators. It includes some tools that have been around for a while as well as some newbies. Everything is grouped and sorted by type of resources – color, icons, type, layouts, animation, shapes, docs, and miscellaneous so you can find what you are looking for faster.

Glass

Glass is a photo-sharing app for photographers. It’s a social network of sorts that lets you share images with the greater photography community without “likes.” Just great images.

Revolt

Revolt is a chat app that’s still in beta and designed for easy communication without having to download apps. It’s an open-source project that is customizable and with an intuitive and recognizable interface. The thing that’s different about this app is that it is built on a privacy-first model.

Doodle Ipsum

Doodle Ipsum is the illustrated version of placeholder elements. Customize your doodles, grab the code, and use them on your web prototypes, landing pages, or no-code tools.

Mechanic

Mechanic is an open-source framework that helps you create custom, web-based tools that export design assets in your browser. The best part is you can try it right on screen using the “poster generator.” If you like what you see, there’s plenty of documentation to help you along the way.

Medio Website Template

Medio is an agency-style website design template for Bootstrap 5. The layout is perfect for a design agency or marketing group but can be adjusted for almost any multi-purpose design. The free template includes a minimal design and includes features such as parallax, popup video, and more.

Tutorial: Simplifying Form Styles with Accent Color

This tutorial is a life-saver when it comes to using and understanding the new CSS accent-color property. This quick lesson will help make your life easier and is simple to use. It starts with setting an accent-color property on the root element and then applying it.

Houdini.how

Houdini.how is a worklet library that is full of CSS and code examples to help you work smarter. See how different elements look cross-browser and learn to adjust the code and put them together in just the way you want. Houdini is a set of low-level APIs that exposes parts of the CSS engine, giving developers the power to extend CSS by hooking into the styling and layout process of a browser’s rendering engine.

Chainstarters

Chainstarters is a powerful, rapid, Web3-enabled platform for software developers. It eliminates the burden of setting up and maintaining a secure and scalable infrastructure, allowing you to focus on creating amazing technology.

Web Vitals Robot

Web Vitals Robot is a search optimization tool that monitors SEO metrics for you – so you can prevent your business from disappearing from Google.

Searchable

Searchable is a unified search tool that looks at local, cloud storage, and apps to find the files you are looking for. It returns results in a jiffy with previews so you don’t have to open every file to find what you are looking for.

Athlone

Athlone is a fun serif with lots of personality. The free demo version includes a limited character set for personal use only and the full version has everything you need for fun display or branding with this typeface.

Capitana

Capitana is a Geometric Sans typeface with humanistic proportions and open apertures. This means that all shapes are constructed from basic forms, the circle, triangle, and square, and are designed according to the classic proportions of the Roman Antiqua. Distinct ascenders and pointed apexes with deep overshoot give it a cool beauty and classic elegance. It includes 784 characters per style in nine weights from Thin to Black, it offers both light and extremely heavy weights for striking headlines.

Colours

Colours is a funky script with just enough texture to keep it interesting. The free version includes a partial character set and is for personal use only.

Flexible

Flexible is a variable typeface that includes 18 styles in the family. It’s made for creativity and display use. This typeface is made for experimenting because there are so many things you can do with this single family.

Singo Sans Serif

Singo Sans Serif is a simple and strong typeface that would make an excellent display option. The free version is for personal use only. Fun fact: Singo means Lion in Indonesia, which is where the name of this strong font comes from.

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In the information age, time is a valuable commodity and something people don’t want to spend too much of. As a result, the average visitor only reads about 20% of the content of a page

For web designers and developers, that means a few things: first, you need to ensure that the web pages you create are as engaging as possible; secondly, you need to find a way of making the critical information on any page stand out; thirdly, every modern designer needs to create assets that are easy for today’s fast-paced customers to use. 

Making websites more scannable is how you do your part as a designer to ensure that the customers who come to a page get the quick and convenient experiences they need. 

So, how do designers embrace scannability?

Designing for Scannability: An Introduction

At first glance, the concept of creating a website for scannability is strange. 

Most designers start their projects with the aim of making customers stay on a page for as long as possible. So it’s odd to think that you would want to make it simple for end-users to skip from one page to another on a website in a matter of seconds. 

However, scannability isn’t just about delivering information and getting users off a page. When sites are scannable, they make it quicker and easier for customers to slide down the purchasing funnel. A quicker and more convenient customer journey leads to a stronger user experience and more conversions. 

Look at Netflix, for instance. It doesn’t give interested users a ton of information on its homepage. Instead, the key USPs of the product are laid out bright and bold in the middle of the screen, along with one simple call to action: Get Started.

Designing for scannability means making it easy for users on a page to glance at a screen and instantly access all the information they need to take the next step in their buyer journey. 

There’s no needless scrolling or wondering what to do next. 

According to analyst Jacob Nielsen, scannability is essential because people look for specific things on every page they visit. 

Customers don’t read through web pages word by word. Instead, they scan through the content, plucking information out that serves their requirements. 

Questions to Ask When Designing for Scannability

So, how do you know if your web pages are scannable?

Start by asking the following questions:

  • What’s the intent of the people who arrive on this page?
  • What kind of information needs to be conveyed instantly?
  • Can the visitor see the next step in their journey immediately?

For instance, when someone arrives on the Evernote homepage, you can assume that they want to:

  • Find out about Evernote
  • Learn how to sign up
  • Jump to other pages to find out about features, and contact details

That’s why the designer behind the Evernote website placed an immediate piece of useful information at the top of the page: “Tame your work, organize your life” tells customers exactly what the entire product is all about. The brief paragraph of information underneath can provide a few more details if customers need it, then there’s an immediate call to action: Sign up for free. 

Not only does the call to action tell users what to do next, but it tells them the most important information they need straight away: it’s free. 

Scannable pages like this are useful because:

  • They help users complete their tasks quicker: Whether you want to sign up or learn more about the product, everything you need is available instantly, with no scrolling required. 
  • The bounce rate is reduced. Customers don’t get confused and hit the back button. That’s good for your client’s SEO and their bottom line. 
  • The website looks and feels more credible: Because customers get all the answers to their questions immediately, they’re more likely to trust the website. 

So, what are some of the best things you can do to make your sites as scannable as possible?

Use Visual Hierarchy

Visual hierarchy is a way of organizing the content on your website in a way that adheres to how people use the website. For instance, if you land on a blog page, you expect to see the headline first, maybe some information about the writer, and any other essential information, followed by the body content. 

Although it’s tempting for designers to try and surprise users with new visual strategies, the best way to make your content more scannable is to give end-users precisely what they expect. 

If you’re not sure what a page should look like, try checking out the competition. 

One of the most obvious visual hierarchy rules is that the main navigation should always go at the top of the page. 

Customers will expect to look at the top of the page to find navigation. They don’t want to have to scroll through your website, searching for a way to get to another page. If you want to make it as easy as possible for end-users to jump from one page to another, you can pin the navigation bar to the page so that it stays with users as they scroll. 

Maintain Negative Space

White space, negative space, or whatever you call it – is the part of your design that’s left empty. 

White space is crucial because it gives all of the objects on your page some much-needed breathing room. Without enough negative space on your pages, it’s impossible to embrace scannability because there’s too much information for a customer to take in at once. 

For instance, notice how there are big gaps of space between every element on a Forbes website post. A proper amount of negative space on your site ensures that users can quickly take in chunks of information and use that information to decide what to do next. 

To ensure there’s enough negative space on your website pages, ask yourself what the key elements visitors will notice when they come to a website. The essential items should be:

  • A title or header to confirm that the user is in the right place
  • A CTA that shows your user what to do next
  • A navigation header or menu
  • Critical information includes an introduction to what a page is about or an excerpt from the blog post they’re about to read. 
  • A visual component: A picture or image that gives context to the page. 

Anything else can usually be removed. So, for instance, if Forbes wanted to make the page above more scannable, they could easily remove the ads and social media sharing buttons.

Make the Next Step Obvious

Every page on a website exists in a hierarchy within the customer journey. 

A homepage leads customers to product pages, which leads to a checkout page, which connects to a thank-you page that sends the visitor back to another product page, and so on. 

When designing for scannability, it’s crucial to make the next step in the journey as obvious as possible. Usually, this means placing the call to action “above the fold,” where the customer can see it immediately.

Ideally, scannable pages should have just one CTA. This will stop your audience members from being confused or overwhelmed by choice. 

However, if you’ve got multiple CTAs, think about the average customer’s journey and what they’ll want access to first.

If those buttons don’t appeal to the customer, they can scroll a little further and see other “next step” options, like shopping for “self-isolation essentials” or browsing other popular product categories:

Test Every Page

Testing for scannability means examining every page and making sure that it’s as easy as possible for customers to move through the buying process as fast as they want to. 

Visit each page you design in a buyer journey and ask how quickly it would take end-users to get from point A to point B and beyond. Here are some of the common issues that might slow the customer’s journey and harm scannability:

  • Readability: Is the font legible? Is it large enough to read on all screens, including mobile devices? Legibility in the design world measures how quickly and intuitively your users can distinguish what’s going on any page. Remember that the color of the background, the amount of negative space around copy blocks, and even font pairing can impact the readability of the content. Show your pages to multiple people and time how long it takes for them to grasp the message that you’re trying to convey. 
  • Fluff: Fluff and extra features can make your pages more intriguing, but they can also slow users down. For instance, one picture at the top of a blog page can add context to the article. A slideshow of pictures stops the customer from progressing and keeps them stuck at the top of the page for longer. 
  • Words instead of numbers: According to Nielsen, eye-tracking studies show that numerals often stop the wandering eye. Numbers are compact and more regularly associated with statistics and facts, so they’re more likely to grab attention. If you want to get important points across to end users fast, use numbers, not words. 

Creating Scannable Pages

Scannability is becoming an increasingly important concept in today’s busy landscape. 

Now that more customers are browsing websites from their smartphones or checking out products on the move, designers need to think more carefully about adjusting to this agile environment. 

Scannable pages that move visitors along the buying cycle and into the next stage of the funnel will deliver better results for your clients, and therefore better outcomes for you. 

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One of the most challenging stages of a design project is laboriously producing all those assets that bring it to life.

Whether you’re a web designer in need of icons, or a brand designer looking for mockups, it’s a smart move to fall back on stock assets to speed up your turnaround, reduce costs, and enliven your designs.

With so many stock sites to choose from, which should you opt for? Today we’re going to take a look at DesignBundles.net and ask if it’s the right choice for your project.

What is Design Bundles?

Design Bundles is exactly what it sounds like: sets of design assets that you can download for free or at huge reductions on RRP.

Launched five years ago, Design Bundles is brought to you by the same team that delivers Font Bundles.

Over two million customers are already enjoying the benefits of Design Bundles’ weekly updates.

What Can You Download From Design Bundles?

There are currently over 800,000 products listed on Design Bundles, and the collection is growing all the time.

The files have been produced by 6,500 of the world’s leading independent designs. Because the products are top-quality, you can really make them work: scale them, flip them, distort them, recolor them; just about anything is possible when you’re using high-quality raw ingredients.

What’s really impressive is the range of products that are in the collection. You’ll find backgrounds, logos, icons, textures, patterns, and clip art. For product designers, there are mockups and web elements. Print designers will love the huge range of cards, invites, flyers, posters, and brochures. And if you’re looking for standard stock images, you’ll find a gargantuan range under popular themes such as technology, architecture, travel, and business.

Because Design Bundles is relatively new, you won’t find its collection padded out with out-of-date Gifs. In fact, Design Bundles is one of our favorite places for free SVGs, the best format for graphics on the web.

All the products are royalty-free and licensed for personal and commercial use, so you can relax knowing that you’re fully covered.

What Makes Design Bundles Different?

There are a lot of design bundles services online, so what makes Design Bundles different? Well, firstly, the quality; Design Bundles has a consistently high level of designs. We love the freebies. They make a huge difference and are great for trying out ideas you might not be ready to invest in.

Design Bundles differs from other stock sites because it offers curated bundles of complementary assets — you don’t just download a vector file; you download a set of vector files. This innovative approach means you don’t have to go hunting for matching images; once you’ve found the right download for your project, you have a whole range to enjoy.

The whole process of using Design Bundles is simple, from browsing through the available assets to choosing a design and through to the fast, simple checkout process. It’s all designed to make including design assets into your projects as simple as possible.

The website is user-friendly, and in the unlikely event that you’ll need them, the support team is friendly, helpful, and prompt to handle queries.

Is Design Bundles Good Value?

We’d be lying if we said that cost wasn’t a big bonus of using Design Bundles. Design Bundles offer up to 96% discounts on regular prices, meaning that you can get the same incredible assets that top design agencies use at a fraction of the price.

In terms of time-saved, inspiration-delivered, and graphics-acquired, your Design Bundles subscription will more than pay for itself.

Alongside the daily and weekly deals, you’ll find products you can try for free. For example, design Bundles provide a whole heap of free SVGs. And not just sample files. There are thousands of files to download and use in projects. You can’t get better value than free!

There are new freebies every week, so it’s worth subscribing just to ensure you don’t miss anything.

For freelancers, the licensing model is particularly attractive. Because there’s no limit on the places you can download design resources once you’ve bought them, you can download files at home, in the office, or at a client’s workspace — whatever is convenient. Meaning you carry a huge library of resources with you wherever you go.

Oh, and if you want to make the most of your new Design Bundles assets, don’t forget to check out its YouTube channel, where you can learn tons about how to create effects, edit images, and complete creative projects.

Should Designers Use Design Bundles?

When you’re designing a project, whether you’re a digital artist, a web developer, or a crafter, the result relies on the quality of its component parts.

Design Bundles offers you the chance to work with high-quality assets from some of the web’s top designers at a fraction of the price of creating them yourself.

We’re confident that if you give Design Bundles a go, you’ll quickly see the benefits for yourself. But if you’re still not sure, why not sign up for its newsletter and check out some of the daily and weekly deals and the freebies that are available to you.

Design Bundles is a recipe for success that you’ll be happy you discovered.

 

[— This is a sponsored post on behalf of Design Bundles —]

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Craft CMS is increasing in popularity, and as it does, the previously relatively scant range of plugins is growing rapidly.

There are plugins for Craft ranging from simple field utilities to the full ecommerce solution provided by Pixel & Tonic — the makers of Craft.

An early decision that has borne fruit for Craft has been the plugin licensing model. Paid plugins for Craft charge an initial license fee and then a reduced annual renewal price for updates. This ongoing payment structure ensures plugin maintenance is economically viable for developers, and as a result, Craft plugins tend to be updated more often and are abandoned less.

The best plugins depend very much on the site you’re developing and what you’re trying to achieve. However, some are so universally useful that I install them on virtually every site I build; here’s a list.

1. Redactor

Installing Redactor is a no-brainer when it comes to picking your plugins. Maintained by Pixel & Tonic, it’s a rich text field that extends Craft‘s basic text input. It’s so useful it may as well be part of the core Craft code.

One of the best features is the ease with which Redactor can be customized. Just duplicate the settings file inside the config directory and edit its contents to alter what editing options are available; it’s simple to create anything from a field with a bold option to a full rich text editor. In addition, each Redactor field can be set to use any of the settings files.

Free

2. Retcon

When you’re outputting code from a rich text field like Redactor, you’ll get clean HTML output — which most of the time is what you want. However, if you’re using something like Tailwind, those classes are non-negotiable. I’m not a fan of Tailwind, but I am a fan of using classes in my CSS selectors instead of element names.

Retcon is an invaluable plugin that extends Twig filters to supply a host of options when you’re outputting content. It can add classes to elements, insert attributes, modify the element type, and tons more.

Free

3. Venveo Bulk Edit

During the life of a site, there’s a good chance that you’re going to have to alter fields and sections after the content is in. It’s a common problem if you’re importing data from another platform using FeedMe, or if you have an indecisive client, or even if the site is simply growing.

Venveo Bulk Edit is a plugin that integrates closely with the Craft UI and allows you to edit the contents of multiple entries at once. This plugin has saved me hundreds of hours that would otherwise have been spent painstakingly editing entries one at a time.

Free

4. Super Table

At some point, you’re going to need a configurable list of inputs. Maybe you’re creating a list of documents to download, building a directory, or even your site navigation. You could create a new channel and then add the entries as an entry field, or even set it up with a matrix field, but this is awkward to edit even with Craft 3.7’s new editing experience.

I’m a big fan of opting for the simplest solution, and in this case, the simplest option is a table field. Unfortunately, Craft’s built-in table field has limited field type support. Super Table, on the other hand, supports almost anything, giving you a powerful, orderable set of fields.

Free

5. No-Cache

Craft has a really powerful caching system. It allows you to cache whole or partial templates, and it‘s intelligent enough to know when you’ve edited content that has been cached so that it can be re-cached.

Understanding Craft’s caching is vital; as a very general guide, dynamic content benefits from caching, but static content does not.

However, you will regularly encounter situations where you want to opt out of the caching. A blog post, for example, could be cached, but the time since it was posted must not be, or every post would appear to have been published “today” until the cache is refreshed.

The No-Cache plugin adds a couple of Twig tags that allow you to temporarily opt-out of the cache. This means that you can cache larger sections of your templates, simplifying your caching decisions considerably while still being able to fine-tune what is cached.

Free

6. Retour

Sooner or later, you’re going to have users hitting 404 errors. If you’re restructuring a site and changing the architecture, it will be sooner. To avoid breaking the UX and SEO, you need to add redirects.

Retour is a helpful plugin that sits in your dashboard side menu. Anytime a user triggers a 404, Retour will flag it up, so you can decide how to redirect the URL in the future.

$59 for the first year; $29/year for updates after that

7. Sherlock

One of Craft’s big strengths is its security. A lot of attention has gone into making sure that the core installation uses best practices. However, as with any CMS, potential security vulnerabilities start to creep in as soon as you introduce 3rd-party code (WordPress’ biggest vulnerability by far is its plugins).

You only need to look at the size of the vendor directory in your installation to see how many 3rd-party dependencies your site has. Even a small site is a house of cards.

Sherlock is a security scanner that performs a number of different tasks to help you stay secure, from checking on security threats in 3rd-party scripts to checking directory permissions. The paid version will even let you limit IP addresses if your site comes under attack — although your hosting company may well do this for you.

Lite: Free
Plus: $199 for the first year; $99/year for updates after that
Pro: $299 for the first year; $149/year for updates after that

8. Imager X

Craft’s built-in image transforms are a little limited. For example, they only work with actual assets, not remote images.

Imager X is an excellent plugin that, among many benefits, allows you to transform remote images. In addition, its refined syntax is perfect for coding complex art direction.

Imager X isn’t cheap, but considering the enormous importance of image optimization, unless you have a straightforward set of images to manipulate, it’s an investment you’ll be glad you made.

Lite: $49 for the first year; $29/year for updates after that
Pro: $99 for the first year; $59/year for updates after that

9. SEOMatic

SEOMatic is the SEO solution most Craft developers default to, including Pixel & Tonic themselves.

You’ll need to define the basics in its settings, and you may find yourself creating extra fields specifically for it to pull data from, but the handy progress bars on its dashboard page will give you an overview of what’s set and what needs to be done.

SEOMatic is another premium plugin, but implementing it is far simpler and cost-effective than digging through all those meta tags and XML files yourself.

$99 for the first year; $49/year for updates after that

Must-Install Craft CMS Plugins

The Craft ecosystem is rapidly growing, and the diversity of the plugins available increases as Craft is utilized for more and more sites.

But despite the lure of shiny new plugins, there are some tools that I return to again and again either because they elegantly fill a gap in the core Craft feature set or because I’ve tried them, and I trust them to be robust.

These are the plugins that I have found most useful in the last couple of years, and installing them is the first thing I do when I set up a new Craft installation.

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The dog days of summer are here. From vacations to pool time, you might not be thinking about work that much. But there are still plenty of new tools and resources popping up to help you become a better or more efficient designer.

Here’s what new for designers this month.

Haikei

Haikei is a web app that you can use to generate SVG shapes, backgrounds, and patterns in a web-based editor that you can use with any design tool or workflow process. Everything is customizable and it is free with access to 15 generator functions. (Additional templates and generators will be available when the pro plan is released later.)

Pixelhunter

Pixelhunter is a smart image resizer for social media platforms. It recognizes objects and crops pictures automatically. It supports 102 sizes and is free to use.

Compo

Compo is an Apple app that allows you to play with shapes and colors and create compositions on your own. You can see shapes and colors like the Bauhaus masters, creating from a blank canvas or shuffling in more creative ways. You can move, rotate, copy, overlap, and adjust shapes and colors to suit your style. Available for iPad and iPhone.

Backlight

Backlight is an all-in-one design system platform that allows you to build code and reference sites in a space where designers and developers can work together. It has a series of “starter kits” to help you with the technology you use from React to Chakra to Tailwindcss. It’s designed to be collaborative with everything in one place and integrates into your workflows. The tool is just launching and you can request early access to learn more.

Multi Color Text With CSS

Multi Color Text With CSS is pure fun. Check out the pen by Shireen Taj.

Mega Creator

Mega Creator is an online graphic design tool that helps you create images, icons, illustrations, backgrounds, and more for a number of uses. It has templates that are sized for common uses such as social media. You can upload your own elements to work with (free) or use including graphic assets for a fee.

Noloco

Noloco is a no-code solution for designers to build web apps. You can start building for free and design almost anything you can dream up from a set of drag-and-drop ready-made blocks. (And it will work across all screen sizes.)

Tinter

Tinter is a tiny web tool to generate color variations of images. The tool also generates monochrome colors of images with multiple variants, without hampering the quality of the image.

Radix Colors

Radix Colors is an accessible, open-source color system for designing gorgeous websites and apps. It includes 28 color scales with 12 steps each and includes support for dark mode as well as matching transparencies.

WP Cost Calculator

WP Cost Calculator is a smart, simple tool that allows you to easily create price estimation forms. It’s perfect for a number of industries that use online pricing.

TraveledMap

TraveledMap allows you to create customizable maps thanks to the use of markers, routes, and photos, which you can share or add to your website or blog. This tool is made for travelers and tourism pros.

Glyph Neue Icons

Glyph Neue Icons is a collection of 1,500 icons in SVG and PNG format. (They are free with a link.) Icons come in plenty of categories and styles for all types of use.

Streamline Icons

Streamline Icons is a set of thousands of icons in 12 different styles and themes that you can use for projects. They work through the Streamline app or a plugin for Figma, Sketch, or Adobe XD.

Health Icons

Health Icons is a set of free, open-source health icons for personal or commercial projects. They include filled and outline styles that are editable. There are more than 800 icons in the collection.

OMG, SVG Favicons FTW!

OMG, SVG Favicons FTW! Is a look at the benefits of using SVG favicons in web projects. It also examines some of the challenges – such as browsers support – with code snippets to help you get started.

Aspect Ratio in CSS

Aspect Ratio in CSS explores a design concept we talk about a lot in other places, but not so much with CSS. This piece by Ahmad Shadeed takes a look at how you can go beyond the “padding hack” and use native aspect ratio support in CSS to maintain image height and width ratios in responsive design.

Fight Kick

Fight Kick is a bold font with a lot of personality. The free demo version has 249 characters and is for personal use only.

Glow Better

Glow Better is a beautiful premium typeface with a pair of options – a serif and script. Both contain letterforms with swashes and tails that are delightful.

Huggable Hedgehogs

Huggable Hedgehogs is a playful font that’s perfect for children’s projects. Everything has a mono-height in the all uppercase typeface.

Monice

Monice is a rounded sans serif with thick lines and high readability. It includes bold, regular, and italic styles with free (demo, personal) and commercial options.

Rustica

Rustica is a robust premium typeface with 20 styles and family options. It has slim curves and an easy-to-read character set that would work for almost any use. It also supports 219 languages.

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Every designer has their own preferred strategy for collecting resources. Some pluck brushes, fonts, and templates from different “stock photo sites” and public marketplaces. Others collect graphics from swipe files and forums around the web.

The never-ending desire for themes, visual content, and graphical components has prompted an influx of “design packages” to appear around the web. These all-in-one bundles, ranging from Envato Elements to Elegant Themes, promise a selection of valuable creative content in exchange for a single fee or monthly subscription. 

If you’ve been planning to seek out a few of these high-value subscriptions yourself, you’re in the right place! Today, we’re going to talk about some of the top designer resources available on the market. 

1. Envato Elements

Probably the best-known of all the designer resource marketplaces, Envato Elements advertises itself as the unlimited creative subscription. On this website, you’ll be able to access around 54 million creative assets through a single subscription. There are endless resources to unlock here, ranging from templates for your graphics to video templates, audio, and stock photos. 

Unlike most marketplaces, Envato gives you peace of mind by promising only the highest quality designs and graphics. Your content comes with quality assurance, and there are many PSD elements on the site, too, including stationery and web design templates, mock-ups, and more. Categories for your creative content include:

  • Stock photos
  • Video templates
  • Music
  • Sound effects
  • Graphic templates
  • Graphic designs
  • Presentation templates
  • Fonts
  • Photos
  • Web templates
  • Add-ons
  • CMS templates
  • WordPress resources
  • 3D content

Pricing: Pricing starts at only $16.50 per month, and this gives you unlimited access to everything on the site, including millions of digital assets and stock photos. You’ll also be able to use various courses and tutorials on the website too.

2. Elegant Themes

Elegant Themes is an all-in-one creative resource for website themes. The solution offers you access to some of the most popular WordPress themes worldwide. 

You’ll also get access to a visual page builder as part of the kit. When you sign up for the Elegant Themes subscription, you get access to all of the resources within, including the Divi page builder and WordPress theme, Extra, Monarch, Bloom, and more. If you’re a site builder or work on building pages for clients, this is a must-have subscription. 

Elegant themes are currently the go-to resource for more than 750,000 people. It’s also home to some of the highest-rated themes around. Features include:

  • Divi WordPress page builder
  • Endless WordPress themes
  • Page editing tools
  • Monarch, Bloom, and Extra 
  • Hundreds of website packs
  • Lifetime premium support
  • Unlimited website usage

You can either pay for yearly access with Elegant Themes or pay a one-off price for lifetime access. For most, the lifetime option is likely to be a pretty appealing one. You don’t have to worry about renewing your subscription this way.

3. Template Monster

Template Monster offers the “ONE” web development membership, perfect for creative professionals. The MonsterONE offering is a complete unlimited subscription for all of your creative needs, with access to unlimited downloads, new weekly items, and simple licensing. You also get plenty of support from the Template Monster Team. 

A goldmine for anyone who needs to upgrade their selection of video and photo assets, graphic templates, HTML templates, or anything else, Template Monster is packed full of amazing resources for any project. You can also find new products from fresh contributors all the time, so the value of your membership is constantly increasing. 

Features include:

  • HTML templates
  • Presentation templates
  • CMS templates
  • Graphic templates
  • Video assets
  • 3D models
  • Audio assets
  • WordPress themes and plugins

Pricing starts at a tiny $6.90 per month, with a slight discount if you pay yearly. The lowest-cost package gives you access to all of your graphic and design assets, but you won’t get any eCommerce or WordPress themes. However, if you upgrade to the all-in-one package at $14.95 per month, you get a more extensive range of resources.

4. Creative Market

Creative Market is another one of those amazing all-in-one environments for creatives and designers. This marketplace is supplied by thousands of independent artists from around the globe, each offering a host of top-quality designs and resources. You’ll find photos, graphics, templates, fonts, web themes, and countless other tools on the Creative Market. 

If you’re looking for sheer size, it’s hard to find another company that competes with the Creative Market package. There are literally millions of ready-to-use products available, including Instagram templates, textures, and procreate brushes. 

You’ll have access to 3D content for your immersive website designs and a host of purchasing products. Although there’s no “subscription model” per-se for this marketplace, you can invest in a credit plan that allows you to set how much you spend on your assets each month. 

Features include:

  • Millions of creative products
  • Huge selection of independent designers
  • Brushes, textures, templates 
  • Fonts and web content available
  • Huge selection of stock photos
  • Convenient credit plan

The individual purchasing plan is likely to appeal more to people just beginning to test Creative Market for the first time. However, if you want a subscription experience, we’d recommend using the credit plan to estimate how many credits you’ll need each month.

5. Adobe Stock

All web designers know Adobe. The chances are that no matter what kind of creative work you do, you’ve developed a few skills with an Adobe product, from Photoshop to Lightroom. Adobe Stock is also one of the leading platforms for images on any topic. 

Although Adobe Stock doesn’t compete with other marketplaces in terms of versatility, it still stands out as one of the main resources for designers. There are hundreds of millions of stock images, videos, editorial content, and vectors. You can also access a premium collection of custom content and 3D resources too. The great thing about Adobe stock is that you can easily create your own libraries and download content into your Adobe software. Resources include:

  • Stock photos
  • Premium images
  • 3D content
  • Vectors and brushes
  • Stock video footage
  • Royalty-free templates
  • Vector art and illustrations
  • Stock music and audio
  • Integration with Adobe software

Adobe Stock is a little pricier than some of the other marketplaces available today, but it’s still pretty impressive. You’ll pay around $29.99 per month for 10 assets per month, or you can access a full annual plan at $199.99 per month. The amount you pay will depend on the quality of the resources that you want to download.

6. Motion Elements

If Elegant Themes is the go-to resource for designers searching for WordPress themes and web design solutions, Motion Elements is the top choice for “motion” content. Here, you’ll find videos, SFX content, images, music, 3D solutions, and so much more. 

Though it’s located in Asia, Motion Elements is available worldwide. The marketplace offers a monthly subscription plan wherever you can download unlimited products to suit your needs. There are tons of resources to choose from here, including After Effects elements, tools for Lottie, Premiere Pro, FCPX motion, DaVinci Resolve, and more. 

Features include:

  • After Effects elements
  • Premier Pro resources
  • FCPX Motion
  • DaVinci Resolve
  • Video and audio content
  • Stock images
  • SFX resources
  • 3D content

Pricing starts at $16.50 per month for an unlimited annual plan. This means that you can download as much as you like without having to pay any more. There is a small discount if you pay for a full year of access in one go.

7. Creative Tim

Simple but effective, Creative Tim is an amazing resource for front-end and back-end content bundles. You get fully coded UI tools here that can help you create various mobile and web apps and a huge selection of dashboards and templates. If you’re the kind of designer who likes working on top of things like Bootstrap, React, Angular, Laravel, Node.js, and more, then Creative Tim has you covered. 

This is one of the more technical creative resource packages that we’ve looked at so far, but it has a lot of value to offer. That’s probably why there are already more than 1.5 million people using the service. You can search through administration dashboards, UI kits, premium templates, free content, and design systems. Of course, everything is easy to access too. Features include:

  • Frontend design technologies for endless platforms
  • Soft design, light design, paper design, and more
  • Bootstrap content 
  • Resources and third-party tools
  • Complete design and web kits
  • UI kits and templates
  • Admin and dashboard templates

There’s a free version of Creative Tim available for beginners if you want to keep your costs low, but it’s generally much better to sign up for the premium subscription. You can also purchase kits and templates on a one-off basis if you prefer to start small. However, the best prices generally come from buying the bundles from Creative Tim’s subscription side. 

8. Storyblocks

Similar in style to Motion Elements, Storyblocks is a creative design resource for any designer getting involved with the video world. This website is home to some of the best free-to-use videos around, with simple licensing available at a click. Aside from high-quality videos and templates, you also get audio and sound effects as part of your subscription and images or illustrations. 

The unlimited access pass gives you all the resources you might want, from 4K and HD footage to music and sound effects, After Effects templates, and photos, vectors, or illustrations. You can also export a host of your own video projects with access to the Maker video editor, which allows you to make various changes to your custom video content. Features include:

  • HD and 4K video footage
  • After Effects Templates
  • Sound Effects and Music
  • Photos, Illustrations, and Vectors
  • Unlimited video exports
  • Video editor access
  • Licensing support

The standard all-access plan from Storyblocks starts at a very affordable £39 per month for all of the content you might want. In addition, everything you get here is unlimited, so you don’t have to worry about running out of credits. There’s also an enterprise option available if you want to share access to resources with your team.

9. Motion Array

Motion Array is an all-in-one video creation platform for those with an eye for visual content. This fantastic resource center is packed full of valuable tools, from Da Vinci Resolve templates to Adobe Premier Pro Content. As part of your subscription payment, you’ll get endless presets, audio effects, plugins, video footage, tutorials, and more. 

Though a little more expensive than some of the other premier subscription services on the market, Motion Array does offer a lot of content that you can’t get anywhere else. There’s an unlimited marketplace constantly updating with access to royalty-free footage, stock photos, music, and sound effects. You also get plugins built for Premiere Pro. Features include:

  • Adobe Exchange elements
  • Final Cut Pro and DaVinci resolve templates
  • Royalty-free music and sound effects
  • Stock footage and video
  • Photos and images
  • Time-saving integrations with your favorite apps
  • Portfolio site builder
  • Stock media requests

There’s a free subscription option for Motion Array, which you won’t find from most alternatives. This only gives you access to some basic stock photos and assets, but it’s a nice way to start. When you are ready to upgrade, you can pay $29.99 per month for the full stock media library, as well as requests for custom media assets and exclusive plugins.

Start Stocking Up on Designer Resources

As a designer or creative professional, keeping a constant stack of resources available is crucial to your ongoing productivity. Fortunately, there are tons of premium marketplaces out there today, making it easier to access everything you need. 

Whether you’re looking for full UI kits and templates, or you want some free-to-use images and videos for the website content you’re creating, there’s something for everyone. With most monthly subscription services available at a highly affordable price, you could even sign up for multiple sites at once. 

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