AngularJS is one of the most trusted frontend frameworks by enterprises. The frontend framework has multiple features that work the best for developers. In this section, we will learn about the use of expressions in AngularJS.
Expressions in AngularJS are used to bind data with HTML. The AngularJS expressions are code snippets like that in JavaScript, which are usually placed in the interpolation bindings. However, you can directly make use of expressions in directive attributes.
With a new year here, it’s time to try out some new fonts.
Whether you’re designing a brand new website or redesigning an existing one, the following list of fonts has you covered. In addition to the dependable serifs and sans serifs we use to create attractive and readable content, this roundup also has some fun additions, including one you can use for websites advertising Valentine’s Day deals next month.
Antona is a geometric sans serif font family with 16 different styles. The solid structures and ample white space within the characters give off a safe and friendly vibe.
Aromanis is a small font family with just two variations: Regular and Shadow. This new font supports nearly 70 languages and has an extensive Latin character set with localized forms. This font works best in branding for youthful companies with a playful vibe — from logos to posters and everything in between.
Black Coopy is an edgy display typeface that would work well for sporty brands. In addition to the standard alpha, numeric, and punctuation sets, the font also comes with a variety of “swash” characters that can be used to frame your bold headlines.
Don’t wait until February to start thinking about how to infuse a little romance into your designs. Cimory Love is a script font that comes in two styles: Regular and Italic. In addition to using it to promote Valentine’s Day sales, this could also be a cute font to use on websites for small gift shops, bakeries, and so on.
Cotford is a contemporary serif font with a ton of flexibility built into it. It comes with eight variations — three text and five display weights. Designers can use one of the many pre-designed styles or they can modify this dynamic font set to make it suit their specific needs.
Digno is a beautiful, informal serif font that’s easy on the eyes. The font family comes with 14 weights covering a wide spectrum — lights, mediums, heavies, and even a couple of “Book” weights are thrown in if you want to add some personality to those text-dense pages of yours.
Dogly Comika is a rounded display font with two styles: Regular and outline. While it’s promoted as a font for animals and pets, you could use it for any type of website hero image, mobile app splash screen, video game, or social media graphic for brands with a fun vibe.
Guzzo is a nostalgic typeface inspired by mid-century grotesques. With 24 styles ranging from Condensed Thin to Extended Black and unexpected character variations (like the random cursives in the italics), you could realistically create interesting font pairings right from within this family.
Idem is a contemporary serif with nine wide-ranging styles that would work well for headers and text alike. Inspired by literary publications and commercial artists from the earlier part of the 20th century, this font family has a highly legible structure with a bold flare.
Jantur Type is a geometric sans font that supports over 200 Latin-based languages. While you could use one of the Thin or Regular weights for editorial content, this font will be most effective in shorter headers and paragraphs where it can make a greater impact on messaging.
Loretta is an elegant serif designed specifically for the body of your web pages. Because of its calligraphic roots, this particular font would work great for high-end digital publications or blogs that promote luxury lifestyles and goods.
Rebrand is an exciting take on geometric sans. There are two sub-families in Rebrand: Display comes with nine weights as well as alternative characters and dingbats; Text comes with seven weights that cover a broad spectrum of styles. Because of the size and variety of this font family, you could easily make this the go-to font for a company’s branding, headers, and body type.
Royal Grotesque is a resurrection of a 1914 sans serif font called Wotan. Only one version of this font is available (Regular) and it would work great pretty much anywhere on the web with its clean and neutral design.
Selva is an attractive Scotch typeface that has a traditional Roman serif family, an italicized version of each Roman, as well as a script family. If you’re considering using a script font for branding or headlines, the classic and delicate details of this particular font would make for an interesting choice.
Sunset Gothic is a sans serif inspired by signage found near and around Los Angeles. Because this signage was often painted directly onto shop windows and building facades, the letterforms had to be extremely legible for passersby and drivers alike. This font draws upon the hand-painted, vector-based styling of those painted promotions.
The post 15 Best New Fonts, January 2022 first appeared on Webdesigner Depot.
Vue.js is a highly advanced JavaScript framework that allows developers to build interactive user interfaces. It is mostly preferred to build single-page applications (SPAs), rightly because it offers cutting-edge development features. Today, many developers like to use Vue.js because it provides super scalability in development. This is one of the core reasons why Vue.js has become highly popular in the market, especially for front-end developers.
Due to its innovative features, Vue.js is often termed as a “progressive framework” to create powerful web applications. Meanwhile, the lightweight nature of the framework is another reason why developers prefer it over other JavaScript frameworks. It provides super convenient features to build applications quickly, without going into many technical hassles.
According to Klipfolio research, users spend on average 52 seconds on a webpage. With minimal time to impress, you must consider how to best help your consumers understand what your product or service does and why they should care about it. It’s not enough to describe your value – great landing pages will go the extra step and show this as well.
One powerful method to do this is by providing a real-life, responsive teaser to show what your product looks like, how it works, and what value it can create. This means incorporating specific elements from your functional, responsive product into the landing page. However, this should be a “mini-product experience” that users can experiment with rather than a freemium version of your product. If done well, the dynamics will pay off in captivating users for longer, increasing their consideration time, and driving your conversion rate as a result.
Building more dynamic landing pages through product experience can change the game completely. These are some strategies to consider.
“Ask & alter” is valuable for services with multiple potential value propositions for different audiences. The simple fix here is to have a pop-up box that asks the visitor which profile they are (and alternatively a few more questions). You can then trigger the page to alter according to their input, ensuring a more customized experience and increasing their chance of conversion. By doing this, you’re taking the onus off the consumer to figure out what’s relevant to them, eliminating any potential confusion.
A great example of this is the Penn Foster University website. It has a developed UX optimized for organizations, high school degree seekers, and upskillers alike. Each has an entirely different, carefully designed interface, matching the diverse needs of visitors. For example, while a high schooler might enjoy browsing the career pathways section, an upskiller is likely to search specific career fields. Such distinction is key to consider, as intentional and strategic user experience can raise conversion rates by as much as 400%.
Real-time demos mean that you take a full instance or version of your product that is clickable and responsive and embed it into the flow of your landing page. This way, the user can get a quick “test drive,” and you easily communicate the value that would otherwise be abstract or difficult for the user to imagine or even visualize. Additionally, users always want to know how a product could personally impact them, and live demos offer them a hands-on experience.
Companies incorporating live demos have proven the power to engage a user’s curiosity and create a strong link with their products or services. Notion, for instance, uses a “templates” section with pre-built pages that can be easily opened and browsed through without needing to register or download anything. This product’s beauty lies in the simplicity and efficiency it offers, rather than overwhelming a user with a self-promotional copy. Even a simple live demo like that can help build considerable trust in the product and encourage users to make a high-value purchase.
Despite their simplicity, calculators can increase audience engagement by 38%. Their main benefit is undoubtedly providing a personalized solution to users’ actual needs and expectations. ROI and savings calculators can be particularly interesting, especially when they speak of value that isn’t easy to calculate or when the user wouldn’t intuitively know that there are savings to be had by using a particular product.
Butter Payment, uses this tool very effectively. As its customers necessarily don’t know they have an involuntary churn problem that is worth solving for, it uses a calculator on its site to demonstrate the problem and enumerate the value-add to potential customers.
HubSpot, too, has mastered the tool: Its Ad ROI Calculator visually presents the results that its software can bring. Then, HubSpot’s interactive website grader directs the user towards its comprehensive marketing offerings. It is this graphic visualization that companies must adopt to communicate real value.
Interactive design is said to drive the responsiveness and real-time interaction of a site through the roof. By incorporating an interactive or experiential page, even if it’s not directly on your landing page, you can craft a unique experience aimed at leaving a lasting, meaningful impression of your product or service.
Calm’s “Do Nothing for two minutes” is a simple yet effective way to show users the value of meditation in their daily life and lead them to download the app.
But it works great for consumer products, too: Nike’s Digital Foot Measurement tool is another excellent feature, allowing users to “try shoes on” with their cameras and scan their feet for the right measurement through AR.
Considering that viewers absorb some 95% of the message while watching videos, compared to only 10% when reading text, there’s no reason why you should avoid incorporating videos into your landing pages. Beyond that, videos can be incredibly straightforward: Insert a graphic illustration or real imagery to explain the product, show the step-by-step process, and convey value with raw, unfiltered footage.
Calendly, for example, has various videos on its landing page, including a 56-second, upbeat, colorful clip showing how simple it is to get started with the product.
As small animations, GIFs represent the perfect middle ground between images and videos. They allow you to show users the value your product adds, providing an engaging glimpse into the actual interface. The small scope of GIFs is both a limitation and a benefit: You can only show a particular feature of your product but can also focus on triggering an exact user emotion.
Grammarly, a grammar correction tool, relies on GIFs to give users a taste of their UX. With a quick overview of the product’s functionality across popular platforms, including email and social media, users can see exactly how the product can make their everyday lives easier. And by incorporating GIFs into the right side of the landing page, the scrolling experience of the user isn’t disrupted.
Interactive product experiences can both entertain and tackle pain points, adding dynamics to an otherwise static page. Particularly when customizing based on user attributes, the key benefit of these features is that the users engaging with them are likely the same people interested in the paid product. To ensure that the product experience doesn’t directly compete with the primary offering, clearly differentiate it and guide the user towards a direct call to action.
The post The Case for Building More Dynamic Landing Pages first appeared on Webdesigner Depot.
This is the fourth and final post in our series on how you, the developer, can build or improve your company’s notification system. It follows the first post about identifying user requirements, the second about designing with scalability and reliability in mind, and the third about setting up routing and preferences. In this piece, we will learn about using observability and analytics to set your system and company up for success.
Developing an application can often feel like you’re building in the dark. Even after development, gathering and organizing performance data is invaluable for ongoing maintenance. This is where observability comes in—it’s the ability to monitor your application’s operation and understand what it’s doing. With close monitoring, observability is a superpower that allows developers to use various data points to foresee potential errors or outages and make informed decisions to prevent these from occurring.
AR (Augmented Reality) continues to build as one of the most exciting technology innovations to appear in recent years. More accessible than virtual reality experiences, since no specialist headset is required, AR has quickly emerged as a crucial tool for building unique experiences.
Although interest in AR as a tool for customer interaction and experience has been growing, demand has skyrocketed in recent years. In addition, since the pandemic of 2020, companies no longer have the same in-person opportunities available to create meaningful relationships with customers.
To ensure a client is fully invested in your brand today, you need to find a new way of building that emotional link. As an immersive, experience-led solution for brand building, AR can improve a company’s chance of earning brand loyalty. What’s more, around 71% of consumers say they would shop more often if AR technology were available.
The question is, how do you develop your own AR branded experiences?
For an augmented reality experience to be effective, you need more than just the right technology; you need a strategy for how you’re going to engage, empower, and support your target audience.
The best AR branded experiences aren’t just multi-dimensional advertisements; they’re tools intended to engage, inform, and entertain your audience in a new, highly immersive realm. Before you can begin to work on your AR app, you need to think about what kind of branded experience you want to develop. Here are some excellent examples to get you started.
Globally, ecommerce sales are growing at an astronomical pace. Going forward, there’s no question that the digital landscape will become the new platform for shopping and transactions. But, unfortunately, there are some limitations when it comes to shopping online.
While the right website developer or designer can create a stunning site packed with information about a product or service, there’s only so much that a webpage can do. Delivering a truly immersive user experience for your target audience involves replicating the kind of in-person experiences they would get in a digital format.
The best example of this is the “try-before-you-buy” AR app. Most commonly seen in the clothing and beauty industries, this app allows customers to use AR filters to see what everything from a new hair color to a shade of lipstick might look like on them. The experience is highly accessible and engaging because it builds on customers’ familiarity with filters and similar effects on social media channels like TikTok and Instagram.
A popular example of an AR try-before-you-buy experience comes from Sephora, with the “Virtual Artist” application. Originally installed within the Sephora app in 2016, the technology uses Modiface to scan and track the eyes and lips of the customer using a smartphone camera. After that, the system can overlay eye-shadows, lipsticks, and other products, to give the customer idea of what they might look like in real-life.
As AR applications become more mainstream, new solutions are emerging for companies concerned about things like privacy. Consumers who don’t want to load their image into a system for try-before-you-buy experiences can still access the benefits of AR with the right tools.
For instance, ASOS created the new “See My Fit” service in 2020 to help customers shop for clothing during the pandemic. The solution allows users to see what clothing will look like on a model with a similar body type to their own. This helps to show shoppers how products realistically look in similar bodies while reducing the risk of returns.
Today, my team and I have launched at @ASOS ‘See My Fit’, an innovative experience aiming to help customers understand if a product will suit them through AI. This feature is a stepping stone allowing customers to see an item of clothing on a ‘model like them’.
pic.twitter.com/WDuAmCvNeX
— Linda Martins (@Lindas_Martins) January 13, 2020
ASOS certainly saw the benefit of this innovation, with an increase in revenues of around 24% in the six months leading to the end of February 2021.
We all remember what it was like to flick through the glossy pages of a magazine or catalog for our favorite stores. Unfortunately, in today’s digital age, these paper brochures are far from the most efficient tool for shopping. We need a more digital experience that allows us to select products, see what they will look like, and add them to our virtual baskets.
One excellent example of how companies can use AR to improve the overall shopping and visualization experience for customers comes from Home Depot. The brand was one of the first to upgrade its user experience strategy with a new Project Color application in 2015. Although this app might seem a little outdated by today’s standards, it’s still an excellent insight into what companies can do to improve their customer’s brand experience.
The Home Depot app used AR to scan a room and implement the color a customer chose for their walls into that space, considering things like furniture, shadow, and lighting, to allow for a more realistic insight. The app has updated significantly over the years to become increasingly immersive.
Visualizing products in a real, contextual space is hugely beneficial for a customer’s purchasing experience and perception of a specific brand. If your customer sees buying the right product from you as simple and convenient, they’re more likely to stick with your organization long-term.
The product catalog and visualization approach to AR in brand development has grown increasingly popular in the last two years, perhaps driven by the demand for more online shopping opportunities. In 2020, Wayfair announced the release of an updated version of its “View in Room” app, which now uses LiDAR technology to provide enhanced utility when shopping for home products.
According to Wayfair, the LiDAR technology and “RealityKit” software give customers a more authentic and realistic view, so they can make better decisions about what they want to buy. According to Apple, customers are 11 times more likely to buy an item of furniture if they have seen how it looks in their home using AR.
AR is one of the technology innovations in our current landscape, helping blur the lines between digital worlds and reality. In a future defined by the rise of the metaverse, AR could have a significant impact on how we spend our time in a more virtual world.
Already, companies are taking advantage of this, with things like virtual pop-up shops and temporary experiences intended to differentiate their brands. For instance, Machine-A, a London-based concept store, is usually committed to showcasing contemporary fashion designs.
When it became apparent that London fashion week for 2020 would be virtual, Machine-A came up with a virtual boutique enabled by AR. By scanning a QR code embedded into billboards and posters across London, users could enter the boutique virtually from their phones and experience the designs themselves.
The concept created by Machine-A has opened the minds of countless business brand teams and marketers to new methods of increasing engagement and awareness among customers. In a world where you can’t necessarily interact with your top customers in person, providing them with a new and immersive experience can be a great way to generate loyalty.
The companies more willing to invest in innovative solutions like AR are also more likely to stand out as innovators in their field. Other companies have experimented with similar “pop-up” experiences and unique ways to capture audience attention. For example, Burberry placed a QR code in a Harrods store, which customers could scan to visit a branded experience, where an Elphis statue walked around in their surroundings through the lens of their smartphone camera.
It’s even possible to use AR experiences to attract the attention of new audience groups. For instance, the retail brand, Pull & Bear launched an AR game created with Facebook to help the company reach the 90% of Gen Z customers who identify as “gamers.”
As many of today’s businesses know, memorable branding isn’t just about having the right image or website; it’s also about providing the correct level of customer service and support. Most purchasing and brand loyalty decisions made today are based on customer experience.
Providing customers with unique experiences to improve their shopping journey is sure to make your company stand out in the new digital age. But it’s also possible to go even further with AR in your brand CX strategy too.
Amazon Salon, for instance, the first bricks-and-mortar hair salon created by Amazon, was partially established to test new technology. The “point and learn” service, for example, allowed customers to point a product they were interested in on a display or shelf and immediately access educational content. Users could also scan QR codes to visit the product page on the QR site.
This helps customers immediately get to the product they want to buy without relying on input from human services agents. In a similar vein, AR could be an excellent way to onboard a customer, learning how to use a new product for the first time.
Imagine having a user’s manual your customer can enjoy scanning through, thanks to AR technology. All your customer needs to do is scan the QR code on the back of a product, and they can see the item they need to build or install coming to life in front of them. This reduces the risk of customers having to call for help from tech support and means clients can see the value in their purchases a lot faster.
Companies can embrace AR as a virtual learning experience, helping users collect information and learn how to do things through an immersive first-hand experience. This kind of immersive technology could help to make any brand stand out as more user-experience-focused. Even car companies could essentially provide their customers with a complete virtual HUD showing them how each button and dial on their dashboard works.
Perhaps the most common way companies will be using AR to create branded experiences today is by updating their website. You’ve probably already seen examples of AR being used in a host of retail sites, with new experiences designed specifically for the age of augmented reality.
360-degree images, for instance, allow customers to essentially “look around” a product, and see it from different angles, just like they would if they were looking at the item in-store. We can see an excellent example of this on the BMW build-your-own web page, where vehicle browsers can see their vehicles from every angle.
The 360-degree product viewing experience lets you check everything from the side molding to the sculpted edges in perfect detail.
QR codes and app downloads can also allow customers to take their AR experience even further, looking at things like what life would be like behind the wheel of one of these virtually augmented vehicles.
As AR becomes more commonplace and the tools available for designers in this arena continue to expand, there will be even more opportunities available to bring AR into the website experience. Even essential website upgrades today might include allowing customers to upload pictures of themselves or their homes, then using augmented reality technology to implement parts of a product catalog into the space.
Finally, when it comes to exploring all the unique ways you can build a better brand experience and excellent customer relationships with AR, it’s worth looking at the event space. The event landscape has struggled significantly over the last couple of years. The pandemic forced most live events to be canceled, and although the post-pandemic era holds new hope for upcoming in-person experiences, the landscape will be very different.
Going forward, most companies plan to avoid a complete shift back to in-person events by creating “hybrid” experiences and augmented reality events instead. Augmented and virtual reality tools allow customers to step into an event arena from wherever they are.
For instance, the Pot Noodle Unilever brand hosted a virtual alternative careers fair in AR, where people could use their phones to navigate through a range of graduate employer booths. The unique career fair experience was designed to replace the more common in-person interactions graduates might have as they approached the end of their education.
The custom-developed 3D booths featured a range of different employers, and students could tap on the booth screen they were interested in to see a video from each employer. As an added bonus, the connection to the Pot Noodle AR careers fair website meant that students could also instantly apply for any of the jobs they were interested in.
Similar events could help brands recreate some of the meaningful experiential experiences that their customers have been missing out on in the last couple of years. They could also act as a valuable tool for bringing together people in a hybrid event, where someone visiting an in-person demo table could scan a QR code to send virtual demonstrations of a product back to their team.
This would reduce the number of people who needed to be present in an event environment at any given time, reducing the risk of health issues.
In the new consumer landscape, brand relationships are more important than ever. As a result, customers are making more careful choices about who they purchase from, based on their understanding of that company’s values and differentiators.
Now that you won’t always have an opportunity to interact with customers in-person to earn their trust, AR could be the solution for a lot of companies in search of new engagement tools. All you need to do is figure out how you’ll leverage all the benefits AR can offer.
Will you be creating an app, building a new website with enhanced 360-degree photos, or designing in-person experiences? Hopefully, these examples have inspired you to start exploring your options.
Featured image via Unsplash.
The post How to Use AR in Brand Experiences first appeared on Webdesigner Depot.
The year’s winding down as everyone segues into a much-needed holiday R&R. But that doesn’t mean there aren’t some awesome new tools and resources for website design projects.
Check them out, and hit the ground running in January. Here’s what’s new for designers this holiday period. Enjoy!
Fancy Border Radius Generator is a fun tool that allows you to create exciting shapes for elements. Use the included templates or create your own border shapes and then export the CSS/HTML for a variety of uses.
Pulsetic answers the question: “Is your website down?” Get website downtime alerts by phone call, SMS, email, or Slack. Create beautiful status pages and incident management reports and keep visitors (and your team) updated.
Ffflux SVG Generator makes it easy to generate fluid and organic-feeling gradients. You can use the resulting graphics as backgrounds to elements on a page to give a colorful fluid look to page elements. Choose colors and styles, then save or copy your SVG for use.
Fable is a web-based motion design platform to help you tell moving stories. It’s designed to be easy enough for beginners to use but has tools that even the most experienced motion designers can appreciate. This is a premium tool, but you can try it free.
Modern Fluid Typography Editor takes the guesswork out of sizing and scale for type sizes on different screens. Set a few preferences and see ranges your type styles should fall in. This typography calculator is visual and easy to use.
Emoji to Scale is a fun look at emojis in a real-world relationship to each other. Make sure to also note the Pokemon to Scale project, which is just as much fun.
Page Flip Text Effect is a fun and straightforward PSD asset that adds a nice element to design projects. Everyone can use some fun, colorful animation, right?
Nanonets is a practical tool for automated table extraction. You can snag tables from PDFs, scanned files, and images. Then capture relevant data stored in tabular structures on any document and convert to JSON Excel, or CSV and download.
Browsers.page shows browser name and version, matched with a list of the browsers you support as a company or project. It’s a visual reminder to update if you are working with some browser lag. It’s a free tool and includes a frontend API.
UKO UI is a Figma dashboard and design system bundle packed with components and pages to build from. It’s free for personal use.
Floating UI is a low-level library for positioning “floating” elements like tooltips, popovers, dropdowns, menus, and more. Since these types of elements float on top of the UI without disrupting the flow of content, challenges arise when positioning them. It exposes primitives, which enable a floating element to be positioned next to a given reference element while appearing in view for the user.
Style-Dictionary-Play lets you experiment with a style dictionary in your browser with a live preview and mobile and desktop views. It’s an open-source tool and allows for URL project sharing, and you can use it without logging in or signing up.
Airplane Runbooks makes it easy to turn small amounts of code into complex internal workflows. Model onboarding flows, admin operations, cron-like schedules, and more and share with your team. It’s like Zapier but for first-party operations that touch prod data.
Shoelace is a forward-thinking library of web components that works with any framework. It’s fully customizable – and has a dark mode. It’s built with accessibility in mind, and the open-source tool is packed with components.
Coloring with Code is an excellent tutorial by the team at Codrops that will help you create beautiful, inspiring, and unique color palettes/combinations, all from the comfort of your favorite text editor. It’s practical and easy to follow along as you work through the steps on your own.
Stytch is a full-stack authentication and authorization platform whose APIs make it simple to seamlessly onboard, authenticate and engage users. Improve security and user experience by going passwordless with this premium tool.
Highlight keeps web apps stable. With pixel-perfect session replay, you’ll get complete visibility into issues and interactions that are slowing down users. You can start using this premium tool in minutes, and it works on every framework.
The post Exciting New Tools For Designers, Holidays 2021 first appeared on Webdesigner Depot.
Websites as we know them are going to change very soon. The days of text, images, and basic interactions in a 2D browser window have served us well, but virtual, augmented, and mixed reality experiences are getting better all the time. Developers and designers need to think beyond the browser window and prepare for an immersive future.
Many have been very skeptical about VR and AR in the past because despite grand promises about what they would achieve, they’ve mostly failed to deliver on the scale that the industry hoped for.
But it’s different this time: industry leaders like Meta, Apple, and Microsoft are pursuing a range of different mixed reality projects; they see the opportunity and are dropping hints about what’s next.
In a survey from Perkins Coie LLP and the XR Association, nearly 9 in 10 respondents said that by the year 2025, immersive technologies—including augmented reality, virtual reality, and mixed reality — will be as ubiquitous as mobile devices.
That’s a bold prediction, but it could be our new reality.
VR and AR aren’t a logical fit for every website, and that’s fine. There’s no need to force an immersive experience on something better suited to a standard viewing experience.
But when they’re done right, 3D experiences can add a lot to your website. Check out the demo experience from Mozilla, the 3D tours from Matterport, and the immersive storytelling from Within.
Here are a few areas where these technologies shine:
Adding immersive experiences to your website will require various skills based on what you’re trying to create. Whether you’re new to web development or are a seasoned developer with many years of experience, the main difference from classic web development is that you’re switching from a 2D to a 3D experience. Development in VR/AR is much closer to developing 3D video games than creating web applications.
First of all, you need to decide on the hardware that you’re building for. Are your viewers mainly using computers, smartphones, or a headset like the Oculus Quest? Each hardware category offers a different set of capabilities for what’s possible.
Next, when we look at 3D engines and frameworks on the market, some big names like Unity, Unreal Engine, and CRYENGINE stand out. Most of these engines were spun out of game development and are based on programming languages like C, C++, or C#. While very powerful, they’re overkill for anyone trying to create a basic immersive web experience.
The good news for web developers is that the WebXR Device API is an open standard specified by the W3C with a JavaScript API that makes immersive experiences possible in the browser. So if you already have a background in web development, you can use your knowledge of JavaScript to get started.
There are some useful frameworks and platforms that make working with WebXR more convenient:
No one wants to read long blocks of text in 3D. Since we’re talking about visual experiences, it’s logical that the emphasis should be on creating content that is pleasing to the eye and interesting to look at. What works on a normal website probably isn’t going to feel natural in a 3D environment, so you need to decide what visuals you should create to suit the format.
What high-resolution images and assets do you need? Can you add videos? How about 360-degree videos? Will viewers just be looking at something, or will they be able to interact with it?
You also can’t forget about sound because it’s a critical part of immersive experiences. What music and sounds should you create to make the content come alive?
Not everyone is going to have the latest and greatest device or 5G coverage. The requirements for bandwidth and transmission quality are much higher with 3D content. A few milliseconds of latency can go unnoticed on a typical website, but in a VR/AR setting, it can make the experience laggy or unusable.
Try to optimize your content to be the highest quality it can be within a reasonable file size. If the experience starts to suffer from too many assets downloading at the same time, it’s better to create a more streamlined experience that maintains a high performance rate.
It’s important to consider your hosting infrastructure, as well. This shouldn’t be a big problem, but it is worth mentioning that you need to add new content types to your configurations, and your CDN needs to support these new types, too.
When we’re talking about getting your website ready for immersive experiences, we’re not just talking about having people scroll through your regular website in VR. That isn’t compelling for your audience.
The idea is to take some content that’s already on your website and separate it from the presentation layer so you can use it in a 3D environment or any other platform that you want. Classic content management takes place in silos, which means you cannot easily reuse the content from your website.
This separation can be achieved by using a classic database, but if you want developers and content teams to collaborate, a headless CMS is front-end agnostic and more user friendly.
Building 3D content experiences may seem intimidating, but as we’ve seen, you likely already have the web development skills necessary to get started and try out some different ideas.
What you build today will prepare you for the 3D future of tomorrow.
Featured image via Pexels.
The post How to Prepare for the Immersive Web first appeared on Webdesigner Depot.
Are you tired of using the same old Google fonts from website to website? You’re in luck!
In this month’s roundup of the best new fonts, we’re showcasing the latest and greatest fonts from independent type foundries and designers worldwide.
Astronef Super is a retro-futuristic font collection with seven styles that are meant to be mixed and matched. While the font is modular in design, there are wild variations in weight that you can have a lot of fun with.
Auguste Serif and Auguste Sans Serif were originally drawn as a single stencil font that combined serif and sans serif styles. They ultimately became two separate fonts, with four weights apiece, that can be scaled up and down in size based on your needs.
Bartok is an exciting font as it breaks with the concept of creating a family of unified styles. Instead, each of the four styles uses different structures and weights, meaning this font can be repurposed for a wide variety of brands and styles.
Cardone is a type of serif known as Scotch Roman, designed for functionality and legibility. With its sturdy and brutal design, this serif is perfect for editorial content.
Champ is a fun and friendly font with nine weights. Because of its bold footprint, this serif performs best in branding and headlines.
Columba is modeled after old-style printing press typefaces. With its narrow, legible serif forms, Columba is most useful in text-heavy environments — both on the web as well as for printed brand materials.
Deia is a bracketed serif font with seven fonts. Thanks to the curved stroke transitions in Deia’s character set, this font is full of personality and would work great in product packaging and website branding.
Garton is a 19th century-inspired typewriter typeface that would look great on literary and editorial websites. This uniquely elegant font has three weights with italic companion sets for each.
Halisa is an extensive font family with 60 styles, five widths, and six weights (plus italics). The designer drew inspiration from 19th-century factory signs to come up with this legible semi-constructed grotesque typeface.
Helvetica Now Variable is an upgrade on Helvetica Now and the original 1957 Helvetica design. This one, however, adds over a million new Helvetica styles to the fold (all in one font file), which designers can use to create all kinds of digital and print content, including typographic animations.
Palast is a type system that consists of three sub-families: Palast Text, Palast Display, and Palast Poster. Designers can use this carefully crafted serif font family pretty much anywhere they want — from clients’ websites to promotional print graphics.
Parco is part of the new wave of humanistic typographic design. With Parco’s compact spacing and tall characters, this font will help designers craft eye-catching and highly legible headlines and branding.
Right Gothic is a huge font family, containing 98 styles — seven weights, seven widths, 20-degree italics, and an adjustable contrast axis. While this contemporary font is a sans serif, it draws upon typical serif anatomy with its high contrast between thick and thin strokes.
Rund Text is a geometric sans serif that looks both stylish yet comfortable. It also has a companion Display family available to designers who want to bring the same type of functional design to larger headlines or branding.
Sculpin is another variable font to make this list of the best new fonts. This sans serif font was designed as if a chisel and brush had been used, giving it a structured, hand-crafted feel.
The post 15 Best New Fonts, December 2021 first appeared on Webdesigner Depot.
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