Articles

The right typeface can make or break your website. As designers, we will always be naturally drawn towards the premium fonts such as Circular, DIN, or Maison Neue; Before you know it, your website is racking up a font bill larger than your hosting bill.

We’ve put together a list of open-source fonts that will rival your fancy fonts, and might even persuade you to switch them out. All the fonts listed here are completely open-source, which means they’re free to use on both personal and commercial projects.

Manrope

Manrope has sprung onto the font circuit in style, with a website better than most early startups. It’s a variable font, which means you have a flexible range of font weights to choose from in a single font file. Manrope is a personal favorite of mine, it has every ligature you could want, and is fully multi-lingual. It’s a lovely bit of everything as it states on the website: it is semi-condensed, semi-rounded, semi-geometric, semi-din, semi-grotesque.

Gidole

DIN – the font we all love, the font that looks great at every size, and the font that costs quite a bit, especially with a large amount of traffic. Gidole is here to save the day, it’s an open-source version of our favorite – DIN. It’s extremely close to DIN, but designers with a keen eye will spot very few minor differences. Overall, if you’re looking to use DIN, try Gidole out before going live. (There is also a very passionate community around the font on Github)

Inter

Inter is now extremely popular, but we wanted to include it as it’s become a staple in the open-source font world — excellent releases, constant updates, and great communication. If you’re looking for something a bit fancier than Helvetica and something more stable than San Francisco, then Inter is a great choice. The font has now even landed on Google Fonts, making it even easier to install. As of today: 2500+ Glyphs, Multilingual, 18 Styles, and 33 Features… do we need to say more?

Overpass

Overpass was created by Delvefonts and sponsored by Redhat, it was designed to be an alternative to the popular fonts Interstate and Highway Gothic. It’s recently cropped up on large ecommerce sites and is growing in popularity due to its large style set and ligature library. Did we mention it also has a monospace version? Overpass is available via Google Fonts, KeyCDN, and Font Library.

Public Sans

Public Sans is a project of the United States Government, it’s used widely on their own department websites and is part of their design system. The font is based on the popular open-source font Libre Franklin. Public Sans has great qualities such as multilingual support, a wide range of weights, and tabular figures. The font is also available in variable format but this is currently in the experimental phase of development.

Space Grotesk

Space Grotesk isn’t widely known yet, but this quirky font should be at the forefront of your mind if you’re looking for something “less boring” than good old Helvetica. Space Grotesk has all the goodies you can expect from a commercial font such as multiple stylistic sets, tabular figures, accented characters, and multilingual support.

Alice

Alice is a quirky serif font usually described as eclectic and quaint, old-fashioned — perfect if you’re looking to build a website that needs a bit of sophistication. Unfortunately, it only has one weight, but it is available on Google Fonts.

Urbanist

Urbanist is an open-source variable, geometric sans serif inspired by Modernist typography. Designed from elementary shapes, Urbanist carries intentional neutrality that grants its versatility across a variety of print and digital mediums. If you’re looking to replace the premium Sofia font, then Urbanist is your best bet.

Evolventa

Evolventa is a Cyrillic extension of the open-source URW Gothic L font family. It has a familiar geometric sans-serif design and includes four faces. Evolventa is a small font family, generally used across the web for headlines and bold titles.

Fira Sans

Fira Sans is a huge open source project, brought to you, and opened sourced by the same team that makes Firefox. It’s Firefox’s default browser font and the font they use on their website. The font is optimized for legibility on screens. (And it’s on Google Fonts!)

Hack

Building a development website, or need a great code font to style those pesky code-blocks? Then Hack is the font for you. Super lightweight and numerous symbols and ligatures. The whole font was designed for source code and even has a handy Windows installer.

IBM Plex

IBM needs no introduction. Plex is IBM’s default website font and is widely used around the web in its numerous formats Mono, Sans, Serif, Sans-Serif, and Condensed – it has everything you’d need from a full font-family. The whole font family is multi-lingual, perfect for multi-national website designs. (It’s fully open-source!)

Monoid

Another great coding font, Monoid is a favorite of mine for anything code. The clever thing about Monoid is that it has font-awesome built into it, which they call Monoisome. This means when writing code, you can pop a few icons in there easily. Monoid looks just as great when you’re after highly readable website body text.

Object Sans

Object Sans (formally known as Objectivity) is a beautiful geometric font family that can be used in place of quite a few premium fonts out there. The font brings together the top qualities of both Swiss neo-grotesks and geometric fonts. The font works beautifully as large headings but can be used for body content as well.

Lunchtype

Lunchtype has a very interesting back-story, originally designed during the creator’s daily lunchtime during a 100-day project. If you’re looking for something a bit “jazzier” than the typical Helvetica for your project, then Lunchtype is a perfect choice. The family comes with numerous weights as well as a condensed version — enough to fill any lunchbox.

Jost

Inspired by the early 1920’s German sans-serif’s, Jost is a firm favorite in the open-source font world. Jost brings a twist to its closest web designer favorite Futura. When you want a change from the typical Futura, then Jost is a great option with its variable weighting as well as multilingual support.

Work Sans

Work Sans is a beautiful grotesk sans with numerous little eccentricities that may delight or annoy some designers. The font has variable weighting, multilingual support and is optimized for on-screen text use but works perfectly well for print also.

Source


Source de l’article sur Webdesignerdepot

Attention is the new gold; brands are in a constant competition for our attention.

A big portion of our time we spend online, where we are bombarded with insane amounts of information and advertisements. It’s hard not to become overwhelmed in this world of consumerism. We have had to become good at quickly evaluating which information is important, especially on the internet.

Good marketing specialists know that they have mere seconds to turn a potential customer into a lead. People are not going to spend a lot of time examining your advertisement or landing page, either it clicks or not. Moreover, most users do not read the articles, they scan them. First impression plays a huge role in the success of your business, so do not leave that to a chance.

You really don’t want your customer to ignore that special sale, subscription option, or another call to action on your webpage. That is why you need to know where that gold-worthy attention goes when a user opens your landing page. Here’s where technology can come in handy.

Eye-Tracking in Web Design

It is very important to know where your website visitor’s attention goes first. How to get that info? Eye-tracking is the answer.

Eye-tracking technology can be used to optimize your website conversions. By tracking eye movements, technology will recognize which content is most intriguing for the users. It will reveal whether people pay most attention where you want them to, which elements are distracting or not visible enough, and where sales are lost. This information is invaluable if you want to succeed in the current market.

This information is invaluable if you want to succeed in the current market

How does it work? An eye tracker, such as webcam or goggles, measures movement of an eye. Collected data is analyzed and presented as a heatmap, highlighting which elements of your design attract most attention. Having in mind that browsing time rarely exceeds a few seconds, this information is very valuable when you try to understand your audience.

You wouldn’t want to spend much time on your website design just to discover it does not generate desired conversion rate. By employing this technology you can make changes based on reliable data rather than intuition and guarantee your business future success.

By now you may think that you definitely need to carry out this eye-tracking study, but there is a catch. A high-quality behavioral observation or eye-tracking is a time-consuming, budget eating complicated process.

If you want to draw conclusions from heatmaps, you would need to include at least 39 participants in a study. One individual test may last from 20 minutes to an hour. Time quickly adds up when you include preparation and analysis of the results. The average eye tracker price is around $17,500 and it may vary between several thousand dollars and $50 000. Of course you can hire a company to carry out this research for you but it may cost you several hundred dollars a month. Luckily, technological innovations allow us to acquire the same insights about users’ attention flow much cheaper and faster than conducting or buying an actual eye-tracking study.

Technological innovations replace real eye-tracking study

AI-Powered Automatization of Eye-Tracking

In this task of understanding how internet users are interacting with your website, Artificial Intelligence (AI) seems to be an answer. AI-based technologies already have become prevalent in various services we use on a daily basis. For example, Netflix’s highly predictive algorithm offers viewers personalized movie recommendations. Medical researchers utilize eye tracking to diagnose conditions like Alzheimer’s disease or Autism. As these algorithms become better every year, AI also becomes an irreplaceable tool in business.

Over the years researchers have collected so much data that human behavior becomes really predictable

How can AI help you to understand your customer’s attention? The main feature of AI is that it can mimic human intelligence and constantly improve itself by learning from data. Predictive eye-tracking is based on deep learning and trained with previous eye tracking study data. Over the years researchers have collected so much data that human behavior becomes really predictable. Technology predicts which specific areas of your website attract most interest. In this way, AI enables you to speed up the UX research process and get insights about your design in a matter of seconds.

Too good to be true? There are already several available tools on the market, such as Attention Insight or EyeQuant. These predictive design tools are based on deep learning and trained with previous eye-tracking studies data. Up to date, they have achieved an 84-90% accuracy.

AI-powered attention heatmap

AI solutions for designers and marketers have already become major competitors to traditional eye-tracking studies. Due to active competition, predictive eye-tracking tools are constantly innovating and recently started generating heatmaps for videos. Another useful feature that provides decision-makers with quantitative data is a percentage of attention. Users can define an object that they want to test and get an exact percentage of attention that the object receives.

Conclusion

Since all digital products are competing for user’s limited attention, it has become one of the most valuable resources. Due to fierce competition, it is not enough to rely on your intuition and gut instinct while making important decisions anymore. Designers have a choice in this economy of attention, though.

Yes, there are eye-tracking studies that require a significant amount of time and financial resources.

However, you can make user-centric, data-driven decisions in a quick, scalable, and private way while your product is still under development. AI-powered predictive eye-tracking tools might be an answer. Attention is a new currency, and you must measure it.

Source

p img {display:inline-block; margin-right:10px;}
.alignleft {float:left;}
p.showcase {clear:both;}
body#browserfriendly p, body#podcast p, div#emailbody p{margin:0;}

Source de l’article sur

Née de la crise sanitaire, la jeune startup Bretonne Aumenu fait confiance à la solution SAP Business One pour se développer rapidement et proposer aux restaurateurs une alternative cloud au traditionnel menu papier. L’objectif : accompagner les restaurateurs pour les aider à respecter et appliquer des conditions sanitaires strictes et sans danger pour leurs clients.

Une solution en kit 100% cloud prête à l’emploi pour le restaurateur

Aumenu fournit un support physique et digital permettant de remplacer les cartes par un menu consultable sur smartphone via la lecture de QR codes pour éviter les risques de contamination. Ces codes sont présents sur des étiquettes autocollantes, adhésives, lavables et résistantes qui sont positionnées sur les tables des restaurants.

Le restaurateur choisit son kit en fonction du nombre d’espaces qu’il souhaite équiper puis active son compte lui donnant accès à sa plate-forme où il peut déposer ses fichiers pdf, word, powerpoint, excel pour mettre en ligne ses menus et accéder aux informations de ses clients. Avec 25% des utilisateurs qui laissent leurs e-mails en scannant le QR code, Aumenu, avec SAP Business One, permet aux restaurateurs d’acquérir et de constituer très rapidement une importante base de données. Cette dernière a un impact immédiat sur le business mais aussi sur la relation client.

Être opérationnelle dès l’ouverture des bars et des restaurants

Avec le plan de déconfinement progressif, la startup Aumenu avait pour enjeu principal d’être opérationnelle très rapidement et de pouvoir livrer partout en France. Elle souhaitait pour cela se munir d’une solution cloud complète qui lui permette de gérer toute son activité : CRM, prise de commande, facturation, production des menus digitaux, livraison etc. La solution devait également être capable de supporter la croissance de la startup, et notamment s’ouvrir à l’international.

Accompagné par W3COM, Aumenu a choisi SAP Business One, une solution cloud complète conçue spécifiquement pour les besoins des TPE/PME. Celle-ci centralise en effet dans un seul système toutes les activités de l’entreprise, leur permettant de gagner du temps et de booster leur croissance. Elle compte de nombreux avantages qui ont su répondre aux attentes de la startup : une personnalisation grâce à des solutions métiers adaptées à l’activité du client, une flexibilité et un accompagnement évolutif pour s’adapter à la croissance de la structure, une très grande simplicité d’utilisation pour une prise en main rapide et un accès à toutes ses informations en temps réel pour une grande réactivité et flexibilité.

SAP Business One pour s’étendre rapidement à l’international

La solution offre déjà plusieurs bénéfices à la startup. L‘évolutivité de la plateforme permet une production et un déploiement des étiquettes partout en France mais aussi dans le monde. Ainsi, Aumenu peut s’internationaliser très rapidement et facilement. Les données sont également collectées d’une façon très structurée et peuvent engendrer des effets de levier importants. Enfin, les services additionnels à valeur ajoutée pourront facilement être complétés à ces données et process existants.

Aujourd’hui, la startup doit s’adapter à la période de déconfinement et proposer aux restaurateurs une solution toujours plus satisfaisante et adéquate à la situation. Le challenge est de généraliser et de normaliser la solution d’Aumenu dans les 16 millions de restaurants à travers le monde.

« SAP Business One est au cœur du service fourni par notre startup. La solution nous a permis de nous développer en seulement 15 jours : un vrai record ! Il était évident qu’un tel projet devait s’appuyer sur un ERP solide, de bonne réputation avec l’agilité de son ouverture vers le web, la technologie HANA et l’accès en Hosted by SAP », explique Caroline Guerizec, cofondatrice de Aumenu.

The post La startup Aumenu choisit SAP Business One pour permettre aux restaurants de rouvrir leurs portes dans les meilleures conditions sanitaires appeared first on SAP France News.

Source de l’article sur sap.com

You’ve been working away at your latest design project, and the client has given the go-ahead on your lovingly created digital concepts. Now it’s time to bring those designs to life, and you have a developer queued up to do just that.

So your part’s done, right? Not quite. You’re going to want to make sure your developer has the best head start they can in order to create the site as you imagined.

Below are a few tips to make that handover process a little easier.

Communicate to Make It Great

Get Talking

Scheduling a face-to-face meeting with your developer to talk over your project’s specifics and ambitions will help align your expectations and make the intent behind your concepts more clear. It’s quite likely they’ll even ask questions and request assets you haven’t even thought of yet!

It’s not just a one-and-done thing either, your developer’s going to have questions or requirements that arise as the project progresses. Deciding on a communication channel to allow easy discussion will help you both immensely.

Annotating Your Concepts

Developers might seem like magicians with the way they bring your websites to life, but they’re not clairvoyant! Annotating your concepts where advanced functionality is required reduces ambiguity and makes it more likely that your cool, quirky idea is going to make it to production. If it’s a feature that’s particularly unusual, you might want to find an example of a website or code sandbox that does something similar.

An example of Figma’s comment tool in use to make developer notes.

Figma and Sketch both have comment functionality in order to make annotations a little easier, also allowing multiple parties to comment. If dealing with PDFs, there is also an annotation tool available through Adobe Acrobat.

Specify the Basics

The basis of modern front end development revolves around DRY thinking. Some might argue thinking about code can be pretty dry, but we’re not talking about that – in this case, DRY stands for Don’t Repeat Yourself.  Most developers will tackle a project by starting with defining variables: what colors, font sizes, grid columns… anything that can be reused! Good, consistent design follows this same principle – although it’s a habit that can be hard to get going at first.

Tip: It’s always easier to define variables if this mentality is approached towards the start of the project!  

Colors

Make a style guide that specifies the colors you’ve used in your designs. Think about their logical applications to help signpost how they might work as a variable – for example, what colors did you use for paragraph text, hyperlinks and backgrounds? Did you consider colors to convey status messaging, such as successes, warnings and errors?

Typefaces

Which fonts have you used for your project? Is there a consistent set of font sizes you used throughout? If you haven’t already, maybe consider a ratio-based type scale – I like to use ModularScale to help with this.

Basic HTML Elements

Think about general styling for these basic html tags:

  • Paragraphs <p>
  • Headings <h1–h6>
  • Bullet lists <ul> and numbered lists <ol>
  • Emphasized text <b>, <strong> and <em>

Buttons

How about buttons and links? What should they do when they’re hovered over, focused (using the tab key on a keyboard) or disabled?

Forms Fields and Inputs

What should form fields look like? Is there any validation checking that should occur when a form is submitted?  How about checkboxes and radio buttons?

It’s unlikely that you’re going to be able to cover absolutely every single eventuality – allow your developer to use some common sense to fill in the gaps, and be available to them if they have any questions. In the words of John Maxwell and your aunt’s home office wall sticker, teamwork makes the dream work.

Get Your Favic-on

Favicons are widely recognized as the small icon that appears to the left of the site title on your browser’s tab bar. Nowadays, the application of your site’s favicon is much further reaching, showing up in Google search results and app tiles. There’s also extra theming options available, such as the ability to customize the color of Google Chrome Android’s browser bar color for your site.

Using a generator site such as realfavicongenerator takes the pain out of much of this decision-making, allowing you to upload specific graphics as desired, creating silhouettes of your icon for Windows Metro tiles and macOS Safari pins, and packaging everything into easy-to-use files and code.

 Compress Your Images

Nobody wants to load a 20MB image when they’re on a slow connection or a data plan – it pays dividends to plan ahead and downsize your images so that they’re production-ready for the web. If you’re worried image compression is going to harm your image quality, fear not – you can go a long way with image compression before quality is seriously compromised.

  1. Start by reducing the image resolution – for batch jobs, I use Adobe Photoshop’s image processor script to downsize images to fit 1920 x 1200 pixels
  2. Alternatively, if you’re working on a static project – where specific images will be used only in specific places – you could use your design software (nearly all mainstream UI software allows you to do this now) to export your images at 2x size to support devices with high pixel densities.
  3. I also convert my image color profiles to SRGB to ensure consistency across most modern display types (this one’s optional)
  4. I then take my newly downsized images and run them through imageOptim at 80% quality. Generally I would aim to get my images under 300kb – if there are any that are still significantly over this target once compressed, I’d run these through again at 70% quality (I wouldn’t recommend going lower than this, though).

Don’t forget you can also do this for PNGs! Enabling PNGCrush in imageOptim will let you significantly reduce the size of PNGs… just be ready for it to take a while.

Make Your Vectors SVG-Easy to Use

If your design contains graphics or illustrations you created using vector software, it can be used on the web as an SVG file. Usually, these files will be a lot smaller than JPGs or PNGs. You can export graphics in most (if not all) vector software in this format.

Optionally, you could use imageOptim or SVGOMG to compress the SVG code without sacrificing quality. Your developer might already use a script that does this automatically when processing the site for production, so it may be worth asking ahead.

Get Your Licenses in Check

If you’re using premium fonts, make sure you’ve purchased a webfont license so you can hand over the correct files to the developer. I’d recommend doing this sooner rather than later – although not often, occasionally web versions of fonts can have slightly different bounding boxes to their desktop counterparts, making it a real pain for developers to work with further down the line.

If you’ve been using samples of stock photos (or if you’ve been going crazy lifting whatever you can find on Google Images), make sure everything is kosher before you go live. Make sure you purchase licensed photos, and if certain photos you want to use require attribution, make the developer aware of this.

Source

p img {display:inline-block; margin-right:10px;}
.alignleft {float:left;}
p.showcase {clear:both;}
body#browserfriendly p, body#podcast p, div#emailbody p{margin:0;}

Source de l’article sur

Every week users submit a lot of interesting stuff on our sister site Webdesigner News, highlighting great content from around the web that can be of interest to web designers.

The best way to keep track of all the great stories and news being posted is simply to check out the Webdesigner News site, however, in case you missed some here’s a quick and useful compilation of the most popular designer news that we curated from the past week.

Elevator.js – A “back to Top” Button that Behaves like a Real Elevator

 

Redesigning Airbnb for the New Normal – a UX Case Study

 

My Experience Making an App Using a No-Code Tool

 

Simple Design is Dead. Welcome to Apple’s Era of Customization

 

Making the Brand: Redesigning Spotify Design

 

Neon Mode: Building a New Dark UI

 

The Return of the 90s Web

 

Design Roundup June 2020

 

Google Quietly Launches an AI-powered Pinterest Rival Named Keen

 

Apple’s Siri Gets First Major Redesign in Years

 

Perfection will Kill your Design

 

Using 6 Google Analytics Features to Improve UX and Website Metrics

 

Yale Rebrands for Warmth and a Digital Future

 

3 Awesome Digital Marketing Strategies to Boost your Web Presence

 

Onboarding is Dead, Here Comes Noboarding

 

User Experience (UX) Testing: 4 UX Best Practices

 

8 Ways to Promote your Business Without a Marketing Budget

 

10 Interaction Design Rules You Must Never Break

 

On Racism and Sexism in Branding, User Interface, and Tech

 

Staying Creative During Hard Times

 

Serious UX Mistakes that Might Be Sabotaging your Sales

 

10 Key Things a Small Business Website Must Have

 

22+ Horizontal Timeline CSS Examples

 

How to Write an Effective Design Brief in 9 Easy Steps

 

Creative Exercises to Help You Through your Anxiety

 

Want more? No problem! Keep track of top design news from around the web with Webdesigner News.

Source

p img {display:inline-block; margin-right:10px;}
.alignleft {float:left;}
p.showcase {clear:both;}
body#browserfriendly p, body#podcast p, div#emailbody p{margin:0;}

Source de l’article sur